Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies. 

Analytics Partners choosed to work exclusively with Oracle because of the strength and superiority of its product line, as well as confidence in Oracle's commitment to the emerging and mid-market as well as to its channel partners. 

In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm. 

This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans. 

Business Intelligence systems allow you to uncover, analyze, and forecast the trends that drive your business. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

Hear from Forrester Research experts to learn about 5 key business and technology trends that are enabling companies to reduce costs AND ensure web application performance. 

Bill Martorelli, principal analyst for Forrester Research, discusses trends in the SAP managed hosting arena, myths about SAP managed hosting, and gives advice on creating RFPs and negotiating SLAs. 

This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives. 

In 2006, Kelley Blue Book implemented a new analytical capabilities solution based on Microsoft Business Intelligence technologies. Now Kelley Blue Book has improved sales staff efficiency and created a compelling new Web analytics product that can provide its business customers with more targeted data for their marketing efforts. 

This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.