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BEYOND CLOUD...THE AGE OF THE CUSTOMER How the convergence of key tech trends is changing business forever by IBM

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Accenture Technology Vision 2013 by ComputerWeekly.com

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There are many new tools that claim to enhance customer experience management (CEM) strategies, including social and mobile channels. However, such initiatives can backfire if companies employ the wrong strategies. In this e-guide, learn how to best leverage digital marketing and CEM technologies to gain a deeper understanding of your customers. 
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