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Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company)

May 2006 - (Free Research)
Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation. 
(WEBCAST) READ ABSTRACT |

Best Practices in Lead Development by KnowledgeStorm Webinars (E-mail this company)

May 2005 - (Free Research)
Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm. 
(WEBCAST) READ ABSTRACT |

On Demand Webcast: Simplify Your World: A Virtual Desktops Case Study by Dell, Inc.

December 2007 - (Free Research)
Virtual desktops can help reign in IT costs and greatly simplify management. Watch now to explore virtualization benefits, trends and architectures. Learn about the role of virtualized iSCSI SANs (storage area networks) to enhance scalability and why you should consider desktop virtualization now. 
(WEBCAST) READ ABSTRACT |

Executive Summary: Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company)

June 2006 - (Free Research)
SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace. 
(CASE STUDY) READ ABSTRACT |

Leveraging Your Most Valued Asset: Knowledge by Vivisimo, Inc.

December 2009 - (Free Research)
Why do most organizations continuously fail in utilizing knowledge? In this webcast, learn from case studies that illustrate how you can optimize the value of knowledge in your organization through improving e-discovery and data retention practices and eliminating wasteful and under-utilized tools. 
(WEBCAST) READ ABSTRACT |

Business Wire hosts award-winning events for client education with GoToWebinar by Citrix Online

June 2009 - (Free Research)
Business Wire, a global market leader in commercial news distribution, adopted Citrix® GoToMeeting® with GoToWebinar® in order to enhance communication with clients, increase employee training and deliver added value to customers by providing top-notch educational Webinars. Download the case study to learn more. 
(CASE STUDY) READ ABSTRACT |

Best Practices for Web Application Performance: Customers Are Won or Lost in One Second by Gomez

August 2009 - (Free Research)
Learn what your organization can do to enhance web application performance based on the findings of research conducted by Aberdeen Research Group and presented in this webcast. 
(WEBCAST) READ ABSTRACT |

Perceived costs or costly decisions? Learn the right way to leverage value from SAP® for Business Intelligence and Performance Management by IBM

December 2009 - (Free Research)
This webcast, featuring Nucleus Research, uncovers research findings from analyzing numerous deployments in business intelligence and performance management within an SAP environment. Discover why many companies are turning to one specific vendor for the benefits it provides over SAP NetWeaver Business Warehouse. 
(WEBCAST) READ ABSTRACT |

Fixed Assets Past, Present and Future: Realizing Maximum Value from Enterprise Investments by TAKE Supply Chain

November 2009 - (Free Research)
This webcast explores the emerging paradigm for fixed asset management -- including new approaches and technologies for tracking the logical and physical deployment of fixed assets within the enterprise to extend asset life, improve utilization, and squeeze every dollar out of a company’s investment in equipment and facilities. 
(WEBCAST) READ ABSTRACT |

Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research)
This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(PODCAST) READ ABSTRACT |

Business Fitness Gets in Shape with GoToMeeting Corporate with GoToWebinar by Citrix Online

March 2009 - (Free Research)
This new case study explores how Citrix® GoToMeeting® Corporate with GoToWebinar® has transformed Business Fitness's sales and marketing efforts, enabling the company to significantly reduce costs, speed up the sales cycle and vastly improve nurturing efforts. 
(CASE STUDY) READ ABSTRACT |

T2 Server Virtualization Case Study by Microsoft

September 2009 - (Free Research)
T2 Systems offers a unified, hosted solution for parking management—a unique offering for the industry. Watch this webcast for more information. 
(WEBCAST) READ ABSTRACT |

Smarter system development: a systems engineering trade study to support green initiatives with model-driven development by IBM

April 2009 - (Free Research)
Trade study analysis is an effective method of comparing potential solutions to a given problem. Using a model-driven approach allows you to perform trade studies before development or implementation begins and saves time, money, and development headaches. Read on to learn more. 
(WHITE PAPER) READ ABSTRACT |

Podcast--Connecting Through Content Issue One: How Technology Marketers Meet Buyers' Appetite For Content by KnowledgeStorm, Inc (E-mail this company)

May 2007 - (Free Research)
This report discusses content strategies and preferences from the unique perspectives of both the B2B technology buyers and marketers. 
(PODCAST) READ ABSTRACT |

Connecting Through Content: Issue One by KnowledgeStorm, Inc (E-mail this company)

March 2007 - (Free Research)
This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives. 
(ANALYST REPORT) READ ABSTRACT |

The Total Economic Impact™ of Dell’s PC Products And Services by Dell, Inc. and Intel

February 2009 - (Free Research)
In the fall of 2008, Forrester Research commenced work on a research project commissioned by Dell, Inc., that focused on examining the potential net savings and benefits enterprises may realize by adopting Dell’s PC products and services. 
(WHITE PAPER) READ ABSTRACT |

Desktops: Corporate IT Buying Behavior & Customer Satisfaction Survey by Dell, Inc. and Intel

June 2009 - (Free Research)
This Technology Business Research (TBR) study examines the results of the corporate desktop satisfaction competition for Q1 of 2009, for which Dell ranked in the top position. Read this to learn about each brand's competitive strengths, weaknesses, challenges, and overall satisfaction rankings. 
(ANALYST REPORT) READ ABSTRACT |

Case Study: IMC Portugal Implements Panda Cloud Office Protection and Sees Numerous Security Enhancements by Panda Security

November 2009 - (Free Research)
Read this case study to learn how an organization with 700 computers across 36 locations in Portugal implemented Panda Cloud Office Protection and achieved several benefits, including a significant increase in malware detections, great technical support, and enhanced computer performance. 
(CASE STUDY) READ ABSTRACT |

What Causes Webinar Attendees to Bail by Citrix Online

August 2009 - (Free Research)
Download this new MarketingSherpa study to discover the leading causes for attendees to drop out of Webinars and what you can do to sharpen your presentations. 
(WHITE PAPER) READ ABSTRACT |

Case Study: Sin Chew Daily Protects Its Network with Panda GateDefender Performa by Panda Security

August 2009 - (Free Research)
In this case study you’ll learn how Sin Chew Daily, the most widely-read Chinese-language daily'newspaper in Malaysia, bolstered their perimeter defense by implementing Panda GateDefender software. 
(CASE STUDY) READ ABSTRACT |

HotSchedules Customer Case Study by Dell and Microsoft

December 2008 - (Free Research)
In this case study read how Hot Schedules needed to design and deploy a new data center infrastructure that could accommodate rapid annual business growth while also controlling hardware acquisition and power consumption costs. 
(CASE STUDY) READ ABSTRACT |

What Technology Buyers Want You to Know About Online Content by KnowledgeStorm, Inc (E-mail this company)

December 2005 - (Free Research)
A new study, Define What's Valued Online, confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Learn about basic changes you can make to improve your online content. 
(WHITE PAPER) READ ABSTRACT |

Connecting Through Content, Issue Two by KnowledgeStorm, Inc (E-mail this company)

May 2007 - (Free Research)
Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated. 
(ANALYST REPORT) READ ABSTRACT |

Define What's Valued Online - A Webcast Presented by KnowledgeStorm by KnowledgeStorm Webinars (E-mail this company)

September 2005 - (Free Research)
The CMO Council and KnowledgeStorm have partnered to explore the relationship between online technology researchers and IT vendors. Join KnowledgeStorm in this Webcast replay to learn what over 1,400 survey respondents said about online technology content usage and its influence on IT buying. 
(WEBCAST) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company)

April 2006 - (Free Research)
KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead. 
(WHITE PAPER) READ ABSTRACT |

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