The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

This podcast is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. Listen how podcasting can become your next hot marketing delivery mechanism. 

Healthcare is a key vertical market for wireless networking because it can make organizations more efficient by giving practitioners and business users access to critical data anywhere, anytime. This document provides insight into how to make wireless technology a cornerstone of the efficient delivery of IT services in the healthcare industry. 

SaaS start-ups and established vendors are rushing to keep pace with the demand for hosted applications that target the specific needs of industries, as well as the end-to-end application chain. In this e-guide, readers will learn some of the necessary details around SaaS-based enterprise resource planning (ERP). 

This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism. 

This paper examines the different types of cloud services available, the potential benefits of private clouds for SMBs, specific solutions for companies building private clouds and much more! 

This tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty. 

Take a look at how organizations are taking strides to align business strategy with actual initiatives, projects, and daily activities - in short, to close the gap between strategy and execution. 

While insurers have invested in automating high volume decisions, most are not leveraging advanced analytics and other data-driven strategies to improve pricing decisions and cross-channel opportunities.  In this white paper, FICO describes how to use business rules management systems as a core technology to improve revenue while controlling costs. 

Read this white paper for a discussion of the business case for data archiving as the first step in an SAP ILM strategy; strategies for Data Archiving, Retention Management and the Retention Warehouse strategy for legacy decommissioning in SAP; and Dolphin’s best‐practices approach to an effective, long-term ILM strategy. 

In this webcast, industry analyst Mark Bowker will begin his presentation on where virtualization is headed including developments towards cloud computing. 

This presentation transcript explores effective products and strategies for implementing virtualization. Learn how to choose the right tools and approaches and calculate your organization’s virtualization investment. 

Organizations need a business-based approach to creating a log management strategy that will help them detect attacks, deal with mounds of data collected by network and security devices, and meet compliance requirements. This white paper will outline a five step process which will help reduce the complexity of this process.