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Best Practices in Lead Development by KnowledgeStorm Webinars
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May 11, 2005 - (Free Research)
Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm.
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Customer Relationship Management: The Winning Strategy in a Challenging Economy by Microsoft
April 08, 2009 - (Free Research)
In a growth economy, businesses typically spend aggressively to stoke the growth engine. When money is tight, however, organizations seek more cost-effective ways to nurture their business expansion. This paper explains how organizations can save money over tough times and find themselves better positioned to take the lead when times improve.
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Lead Generation and Management: Online Strategies and Best Practices by KnowledgeStorm Webinars
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June 15, 2004 - (Free Research)
Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for.
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How to Market and Sell Services with Webinars by Citrix Online
November 10, 2009 - (Free Research)
This webcast reveals strategies to create a winning webinar program. It offers proven tactics to get more leads and sales from your marketing budget.
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Get Closer To Your Best Customers: A Shift In Customer Strategies In A Time Of Crisis by SAP AG
June 02, 2009 - (Free Research)
The extraordinary circumstances of the current economic crisis have changed the operating rules for companies of every size, in every industry. Companies now face a unique opportunity to reexamine traditional business practices and make much-needed changes - changes that will help them survive the downturn and flourish with the inevitable up...
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Effective Strategies for Capturing the Voice of the Customer by SPSS Inc. Worldwide Headquarters
March 12, 2009 - (Free Research)
This free webcast will show you how to use the data you are already capturing through your feedback programs, as well as data generated through online conversations, to help you gain more value from every customer interaction.
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Selling to the C-Level: How to Convince Company Leaders to Buy by ZoomInfo
November 09, 2009 - (Free Research)
This paper examines how to conduct successful C-level sales calls and the psychological strategies and linguistic tactics that help you convince company leaders to buy. Read on to learn the five steps for conducting the successful C-level sales call.
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Mobile Sales Force at Growing Company Benefits from Mobilizing CRM Information to the Field by BlackBerry
February 26, 2009 - (Free Research)
Sales Partnerships needed a way to coordinate the activities of the outsourced sales force services it offers. They wanted a solution that would help maximize the productivity of the sales force by tracking sales activities, handling territory management, and creating a high level of accountability for the sales representatives working...
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Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars
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August 29, 2006 - (Free Research)
Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.
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Circumstances and Customers Have Changed: Has Your Loyalty Program Kept Pace? by Oracle Corporation
October 02, 2009 - (Free Research)
According to the 2009 COLLOQUY Loyalty Marketing Census, while the average household is enrolled in 14.1 loyalty programs, they're only active in 6.2 programs. In fact, poorly implemented loyalty strategies can actually diminish customer loyalty. So what do you do? Find out in this new complimentary white paper by Peppers & Rogers Group and Oracle.
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New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars
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January 04, 2007 - (Free Research)
Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!
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Sales and Marketing: The New Power Couple by Microsoft
December 01, 2008 - (Free Research)
This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization.
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Taking Relationship Management to a New Level with Microsoft Dynamics CRM by Microsoft
September 09, 2009 - (Free Research)
Join Microsoft Dynamics CRM technology evangelist Phillip Haase in this webcast to learn about the Microsoft strategy and investments in enterprise CRM solutions and to understand how these solutions address the requirements for users, management, and IT.
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Grow Your Business with Microsoft Dynamics CRM by Microsoft
September 09, 2009 - (Free Research)
View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales.
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CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs by Pivotal CRM, a CDC Software solution
July 23, 2009 - (Free Research)
How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.
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Document Automation Strategies in a SaaS Environment by Esker Inc.
September 21, 2009 - (Free Research)
This podcast explores what makes Software as a Service (SaaS) a solid strategy to automate processing of vendor, customer and sales documents and discusses why this is fast becoming a popular option for cost-conscious businesses.
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Implementing a Data Quality Strategy by DataFlux Corporation
January 06, 2009 - (Free Research)
In this program Gartner Research Vice President Ted Fredman and DataFlux President and CEO Tony Fisher discuss the data quality issues facing business today as well as the solutions that can solve these problems.
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Oracle Accelerate - Not Just Smart but Timely by Oracle Corporation
March 01, 2009 - (Free Research)
This paper gives you an overview of how Ovum has helped penetrate the upper-midmarket. Even when the slowing growth of the market hasn't.
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