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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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The Customer Loyalty Playbook: 4 Steps To Build Loyal, High-Value Customers by Oracle Corporation

February 01, 2010 - (Free Research)
The longer a customer is loyal, the more profit the company gains. Read this brief to learn four steps to help guide your customer loyalty strategy. 
(WHITE PAPER) READ ABSTRACT |

8 Essentials of Business Analytics by SAS

July 29, 2010 - (Free Research)
Leading banks use business analytics to predict and prevent credit fraud, saving millions. Retailers use business analytics to predict the best location for stores and how to stock them. But these advanced business applications tell only part of the story. What's going on inside these market-leading companies that sets them apart? 
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Use effective call centers to build customer loyalty by Infor CRM

February 08, 2012 - (Free Research)
This tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty. 
(EGUIDE) READ ABSTRACT |

Buy. Smarter. Redefining commerce in the age of the customer by IBM

May 01, 2012 - (Free Research)
Access this white paper to discover a smart approach to commerce. In this era of the empowered consumer, customer relationship management is a vital to your enterprises success. Discover a smarter commerce strategy that enables you to reduce, or avoid, the potential for unsatisfied customers. 
(WHITE PAPER) READ ABSTRACT |

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution

February 20, 2009 - (Free Research)
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business. 
(WHITE PAPER) READ ABSTRACT |

Presentation Transcript: Achieve a 360 Degree View of Your Customer by Infor

November 26, 2012 - (Free Research)
In today's market, it's easier to keep existing customers than obtain new ones. In order to retain the most customers, you need optimal CRM strategies – but relying on CRM software alone won't cut it anymore. Read this transcript to learn how integrating CRM with enterprise resource planning (ERP) can enhance your sales strategies. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Why CRM? The Business Case for Customer Relationship Management by Oracle Corporation

July 2006 - (Free Research)
Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction. 
(WHITE PAPER) READ ABSTRACT |

CRM guide: How social is changing the strategy by IBM

February 2014 - (Free Research)
Rapid changes in social computing, mobile and customer analytics are driving shifts in CRM strategies. This e-guide examines how businesses can prepare for the evolving CRM market and address changing customer experience needs. Discover the latest predictions for CRM trends according to analysts from Gartner Inc. 
(EGUIDE) READ ABSTRACT |

Marketing Automation Drives Sports Fan Engagement by SAS

April 2014 - (Free Research)
The following white paper explores the 4 phases of successful CRM. Uncover why CRM needs to be addressed on multiple levels outside that of technology, what strategies you need to know to really get a handle on CRM, and more. 
(WHITE PAPER) READ ABSTRACT |

eBook: Gartner CRM Strategy Tips: 7 Key Ways to Improve the Customer Experience by Oracle Corporation

January 2009 - (Free Research)
Read this E-Book and explore Gartner's 7 key initiatives for enhancing the customer experience as well as 7 steps for adjusting your customer-facing business processes and establishing a more customer-centric strategy. 
(EBOOK) READ ABSTRACT |

Gartner: Deriving value from Big Data for CRM by ComputerWeekly.com

May 2013 - (Free Research)
Kimberly Collins, research vice-president of Gartner highlights the critical steps organisations should to take to integrate big data into Customer Relationship Management (CRM). 
(ESSENTIAL GUIDE) READ ABSTRACT |

Build Your Own SAP CRM Solution — and Know Exactly How Much It Will Cost by SAP America, Inc.

July 2011 - (Free Research)
This white paper provides an overview of a rapid deployment strategy designed to take the guesswork out of implementing CRM. Inside, learn how this approach can let you pick and choose features which matter the most to your organization while avoiding playing for ones you don't to provide an accurate, upfront price. 
(WHITE PAPER) READ ABSTRACT |

Customer Experience Exchange E-Zine Issue 2 by SearchCRM

January 2012 - (Free Research)
This second issue of Customer Experience Exchange highlights the contact center. Often an overlooked facet of customer relationship management (CRM), the contact center is usually the first way a customer reaches out to a company and thus should always be considered in CRM strategies. 
(EZINE)

Analysts on CRM: How mobile, social, analytics are reshaping strategies by IBM

March 2014 - (Free Research)
In this e-guide, get advice from experts including Gartner research vice president Gene Alvarez, on how businesses can prepare for the evolving CRM market and address changing customer experience needs. Don't get left behind by relying on legacy processes and technology -- find out how to get ahead of the pack by reading now. 
(EGUIDE) READ ABSTRACT |

The One-to-One Future: Are We There Yet? by Infor CRM

December 2008 - (Free Research)
The need for one-to-one marketing has never been more urgent. This white paper shows how three core strategies must be deployed in order to address current and future business challenges, and to continue the journey toward the one-to-one future. 
(WHITE PAPER) READ ABSTRACT |

Customer Experience Exchange E-Zine: Taking a swing at social CRM by SearchCRM

May 2012 - (Free Research)
This edition of the CEM e-zine examines the role social media can play in your company. Learn how Major League Baseball is capitalizing on this revolution to fill its stands even during the darkest of times of the season, why Pinterest is such a success and how Dell measures it's social media success by tracking 22,000 daily online comments. 
(EZINE)

E-Book: Leveraging CRM to Increase Sales Effectiveness in a Challenging Economy by SugarCRM Inc.

September 2010 - (Free Research)
This e-book will explore the methods for optimizing sales efforts and working smarter to meet business needs in today’s economy. Continue reading to learn methodologies for increasing sales effectiveness and making this year a successful one for your organization. 
(EBOOK) READ ABSTRACT |

Gartner predictions around Social CRM by Infor CRM

February 2012 - (Free Research)
This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like. 
(EGUIDE) READ ABSTRACT |

Eight Strategies for First Rate Customer Service by Cisco Systems, Inc.

February 2008 - (Free Research)
This paper provides eight strategies for creating a relationship with your customers that will keep them coming back. 
(WHITE PAPER) READ ABSTRACT |

Grow Your Business with Microsoft Dynamics CRM by Microsoft

September 2009 - (Free Research)
View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales. 
(WEBCAST) READ ABSTRACT |

SAP's Mobile State of Mind by SearchSAP

June 2014 - (Free Research)
With Fiori mobile apps and other technologies, SAP says it has simplified enterprise mobility for users. But significant questions remain unanswered. 
(EBOOK) READ ABSTRACT |

One Stop Data: Gaining Access to Enterprise, Customer, Business Intelligence by Advent Global Solutions Inc.

March 2012 - (Free Research)
This expert e-guide discusses next-generation BI software, in particular customer relationship management (CRM) analytics and how these factors complement the SMB market. 
(EGUIDE) READ ABSTRACT |

eBook: Leveraging CRM to increase sales effectiveness in a challenging economy by Aplicor

April 2009 - (Free Research)
Sales departments are under increased pressure during these difficult times, as converting leads, moving sales along the pipeline and meeting sales quotas will be challenging this year. What's more, many companies will be raising quotas for their sales teams in 2009, according to recent research from the sales consultancy firm CSO Insights. 
(EBOOK) READ ABSTRACT |

E-Guide: Implementing a CRM Strategy to improve the customer experience by SAP America, Inc.

June 2012 - (Free Research)
This expert e-guide highlights the need for a unified customer information hub to improve the quality, consistency and availability of customer data by detailing how one cement manufacturer implemented a successful customer experience initiative. Gain insight into the findings of a recent survey of top CRM challenges faced by today's businesses. 
(EGUIDE) READ ABSTRACT |

Presentation Transcript: Eliminate Information Silos and Drive Customer Spend by Infor

November 2012 - (Free Research)
The need for top-notch CRM tools that enhance sales strategies has never been more vital. Leveraging traditional technologies can offer impressive benefits, but savvy businesses are taking it one step further. In this transcript, learn about a technology that integrates CRM with ERP to empower sales and drive your business forward. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

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