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Social Networking in the Enterprise: Benefits and Inhibitors by Cisco Systems, Inc.
June 01, 2010 - (Free Research)
This white paper reveals the primary considerations for social networking, such as: business value and strategic relevance, adoption trends and concerns, and strategic considerations for ESS deployment.
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About to Buy Guide: How to Succeed in Social Networking and Collaboration by SearchCIO.com
September 28, 2012 - (Free Research)
In this expert E-Guide, President of The Real Story Group Tony Byrne describes the importance of homing in on specific business applications and of getting IT involved in the implementation—as well as why integration of social tools remains a problem. Read now to learn more.
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Readying your Portals for Social Business by IBM
August 16, 2011 - (Free Research)
Social networking, high-speed mobility and smarter devices are changing the way we do business. Read this paper now to learn how you can create value for your business through building robust social and real-time collaboration capabilities into portals.
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Balancing Social Networking with Network Security Objectives by BlueCoat
March 04, 2011 - (Free Research)
Social networking has achieved a level of popularity that requires reasonable access at work, but it is also sufficiently mature to bring value to many businesses. But safe social networking requires an aggressive and layered security strategy at the web gateway, as well as the definition of new usage policies and priorities from management and IT.
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Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc
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November 09, 2006 - (Free Research)
This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.
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The value of mobile and social to CRM by ComputerWeekly.com
March 16, 2012 - (Free Research)
Adding mobile access and social collaboration to CRM delivers significant benefits, this report from Nucleus Research reveals.
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Executive Brief Digital Transformation: Creating New Business Models Where Digital Meets Physical by IBM
November 17, 2011 - (Free Research)
As businesses embrace the digital revolution, they're rethinking what customers value most and creating operating models that take advantage of what’s newly possible for competitive differentiation. This report is designed to provide senior executives with analysis and insight on how fast and how far to go on the path to digital transformation.
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Total Economic Impact Of IBM Social Collaboration Tools by IBM
December 14, 2010 - (Free Research)
The financial impact of collaboration on productivity and processes is often elusive. Yet companies are purchasing collaboration tools at a growing rate with the expectation of real impact. This study evaluates the potential financial impact of IBM Social Collaboration tools in organizations as part of a strategic investment in collaboration.
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Web 2.0 at Work: Departmental Use Cases by Oracle Corporation
August 01, 2008 - (Free Research)
With the introduction of Web 2.0 technologies into your enterprise, you can greatly increase the value of your company's most important assets. Leading companies are harnessing Web 2.0 technologies and applying them to build their next-generation workplaces.
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Architecting Enterprise Social Computing for Business Value by NewsGator
October 01, 2008 - (Free Research)
This paper builds a model of enterprise social computing by analyzing business goals. It builds the architectural components and the relationships between them by starting from a basic definition of social computing and the most common goals.
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The Social Business - Advent of a new age by IBM
June 22, 2011 - (Free Research)
This white paper discusses the ins and outs of social businesses, uncovering what it means, the value it brings, and what you should expect for the future.
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Using Analytics to Measure Your Intranet by WebTrends
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April 16, 2013 - (Free Research)
Now more than ever, as employees expect a high level of social technology both outside and inside the workplace, internal social collaboration is critical to business success. Access this white paper to learn best practices for implementing a measurement strategy so that you can increase intranet usage, realize business value, and increase ROI.
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The Social-Powered Enterprise by Salesforce.com
February 06, 2012 - (Free Research)
This e-book is designed to help you embrace the rise of social media, to harness its power and put it to work throughout the company. It’s based on our experience helping thousands of companies put the power of social media to work. It also discusses the benefits of social-powered selling, including greater reach and better close rates.
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E-Guide: Social Analytics: Opportunities and Challenges by IBM
December 21, 2012 - (Free Research)
Read this e-guide to learn how social media analytics can help businesses improve marketing by quantifying customer value at different stages of the life cycle, but also that they need tools like in-memory computing to provide real-time analysis of vast volumes of customer behavior data.
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Using Social Media to Deepen Your Customer Relationships by Infor
November 24, 2010 - (Free Research)
Written for the marketing executive, this paper provides a useful framework to begin to assess how an organization can engage in social media to build deeper relationships with its customers.
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Using IBM Social Business to Take Your Business Relationships to the Next Level by IBM
December 01, 2011 - (Free Research)
This publication provides information about IBM Social Business and includes details about the business need and the value of transformation to a social business. It presents a high-level Social Business component diagram, highlights key capabilities, and includes customer case studies that exemplify how some of these capabilities can be applied.
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Developing the right social CRM strategies for improved customer service by Avaya
February 19, 2013 - (Free Research)
Today's exclusive resource examines that steps businesses should take to ensure the seamless integration of social CRM into existing tools and processes. Discover the value you can glean from analyzing and nurturing customer feedback from social media channels.
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Running a Successful Enterprise 2.0 Pilot by NewsGator
May 17, 2010 - (Free Research)
NewsGator has years of experience running effective social computing solution pilots. Running a successful pilot not only boosts the value you can derive from your solution, it also prepares you for a successful companywide launch. This whitepaper will provide a framework for a successful pilot, give best practice tips and tricks, and more!
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Personalization Driving E-Commerce by Limelight Networks, Inc.
January 28, 2013 - (Free Research)
Gartner analysts predict that mobile apps and Web 2.0 will be a deciding factor in 50% of your sales by 2015. In order to keep pace, your e-commerce processes need to evolve to include CRM technologies. Read on to learn what 6 factors are essential for an effective e-commerce/CRM merger.
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