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CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com
October 05, 2011 - (Free Research)
This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies.
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Consumerization and Social Media: Where is the Business Return? by Dell, Inc. and Intel
October 01, 2011 - (Free Research)
This white paper offers analysis of IDC surveys conducted in autumn 2011 of top IT leaders in Europe on the proliferation of social media and new access devices and their implications for business and government organizations.
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The Social Customer Engagement Index by SAP America, Inc.
July 25, 2011 - (Free Research)
This white paper provides the results of a survey of industry professionals about how they were using social channels to engage customers from a service perspective. Learn how you can leverage these findings to transform your own efforts to integrate social and traditional methods of communication with your customers.
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Unlock the Value of Social Media Data by Hewlett-Packard Limited
January 04, 2012 - (Free Research)
Read this paper now to learn how you can implement social data practices into your current customer analytics program.
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Executive Brief Digital Transformation: Creating New Business Models Where Digital Meets Physical by IBM
November 17, 2011 - (Free Research)
As businesses embrace the digital revolution, they're rethinking what customers value most and creating operating models that take advantage of what’s newly possible for competitive differentiation. This report is designed to provide senior executives with analysis and insight on how fast and how far to go on the path to digital transformation.
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Computer Weekly - 31 January 2012: The importance of IT strategy by ComputerWeekly.com
January 31, 2012 - (Free Research)
In this week’s Computer Weekly, we look at the importance of IT strategy when budgets are under pressure. The first part of our Buyer’s Guide to virtualisation examines the barriers preventing many organisations from adopting the technology; and Transport for London’s CIO talks about how IT helps avoid Olympic travel chaos. Download the issue now.
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Gartner predictions around Social CRM by Infor CRM
February 08, 2012 - (Free Research)
This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.
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Social engagement tips from author Qualman by Infor CRM
February 07, 2012 - (Free Research)
Read this tip guide now to learn how to go about making the first move with your customers in Web 2.0 and what are the best tactics for engaging and retaining customers.
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The Social-Powered Enterprise by Salesforce.com
February 06, 2012 - (Free Research)
This e-book is designed to help you embrace the rise of social media, to harness its power and put it to work throughout the company. It’s based on our experience helping thousands of companies put the power of social media to work. It also discusses the benefits of social-powered selling, including greater reach and better close rates.
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The Social Sales Revolution by Salesforce.com
February 06, 2012 - (Free Research)
This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.
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Social Media-based Customer Loyalty Programs by Infor CRM
February 06, 2012 - (Free Research)
This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman.
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The Risks of Social Media and What Can be Done to Manage Them by CommVault Systems, Inc.
July 21, 2011 - (Free Research)
There are both risks and rewards associated with the use of social media in a corporate setting, but one thing is clear: Decision makers can no longer ignore social media management. Read this white paper to learn more about the risks, rewards, and potential pitfalls of social networking
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Maturing Your DLP Strategy for Today’s Threats by Sophos, Inc.
February 02, 2012 - (Free Research)
Social networks have become a new avenue to cybercriminals today, using social engineering to exploit systems and data. In this expert resource, uncover how social networking is impacting data loss prevention (DLP) strategies and explore eight key questions to ask your vendor to help mature your DLP solution.
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Unlock your Back Office and Become a Social Enterprise by Salesforce.com
January 31, 2012 - (Free Research)
The business value of social and mobile apps can now be harnessed by organizations who are already using SAP applications for their core operations. View this brief video explanation to learn how easy it is to get plugged into today's social, mobile business world by creating cloud apps that seamlessly integrate with your SAP applications and data.
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Walk Before You Run: Incorporating Social Channels Into Your CRM Strategy by SugarCRM Inc.
November 08, 2010 - (Free Research)
Social channels are here to stay and should be part of your customer engagement strategy, as you will be required to integrate these new channels sooner, rather than later. This paper will help you build the best road map to customer success, integrating both old and new channels into your customer experience strategy.
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The Social CRM Playbook by SugarCRM Inc.
August 31, 2011 - (Free Research)
This white paper will provide an outline of the broad steps you should take in building a social CRM strategy and a overview of how you can pair that strategy with technology to enable your business to practice real social CRM.
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