Content Provided by Google. Google Apps provide familiar, easy to use products and services for business settings. These services enable customers to access their data virtually anytime and anywhere from Internet-capable devices. This computing environment is called "the cloud." Read this white paper to learn more. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated. 

This Case Study assesses the deployment of Mimecast SaaS-based Unified Email Management (UEM) solution at Basic Energy Services, a renowned publicly traded oilfield services Company. IDC examines the effectiveness of the Mimecast solution and its services in meeting Basic Energy Services' needs and the reasons why the Mimecast solution was chosen. 

This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 

Access this case study to learn how YPG created a consumer mobile version of YellowPages.ca™ and sales applications for BlackBerry® smartphones to expand the reach of its local search database. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

End-user requirements for reliable, high-performance applications have left SMBs searching for ways to further leverage their virtualized environments. Read this white paper to find out why SMBs are deploying Windows Server 2008 R2, why SMBs will move to Windows Server 8, and how best to configure your infrastructure to optimize this technology. 

This E-Guide is your ticket to learning today's best practices regarding DR in the cloud. Discover eight scenarios in which a private cloud is more valuable than traditional DR solutions, understand the pros and cons associated with disaster recovery in the cloud, and learn which types of organizations can benefit most from such a solution. 

This industry leading and innovative data virtualization approach to data integration enables you to more efficiently and effectively leverage valuable data that is scattered throughout your organization. 

Access this resource for insights to help ease the transformation from service desk to service management, including the 4 requirements for an effective IT Service Management (ITSM) platform, how to develop a holistic governance framework to minimize compliance costs, and the underlying principles of the newest version of ITIL (ITIL V3). 

This research presents a demonstrable connection between analytical adoption, and elevated business performance. This report is based on feedback from 222 executives in May and June 2011, across the globe.