The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process. 

Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated. 

This research presents a demonstrable connection between analytical adoption, and elevated business performance. This report is based on feedback from 222 executives in May and June 2011, across the globe. 

This video explains how Oracle Exadata Storage Servers use a massively parallel architecture to dramatically increase data bandwidth between the database server and storage to overcome the limitations of conventional storage. 

Your next software implementation doesn’t have to be a nightmare. It can be done faster and with less training and without the need for upgrades or continued training. Read this paper to learn about the Plex Online implementation and training process, a process perfected over hundreds of successes. 

As budgets stay tight and finance professionals become more involved in technology buying decisions, be better prepared to defend your business case through the use of financial metrics and Return on Investment (ROI) calculators. 

Read this case study to learn how BancVue utilized Sugar Professional to optimize their customer’s business models and extend the base model contract module for improved contract management. Continue reading to learn how BancVue is winning the war against the big banks with the help of Sugar Professional. 

This industry leading and innovative data virtualization approach to data integration enables you to more efficiently and effectively leverage valuable data that is scattered throughout your organization. 

Read this paper to find out how the Swedish engineering firm Sandvik Group bridged the gap between its SAP enterprise resource planning (ERP) systems and SharePoint Server to allow for collaboration by casual users that streamlined its invoice approval process and cut time-to-completion in half. 

This paper examines how SharePoint 2010 is a sophisticated enterprise-level collaboration platform. Whether it’s creating wikis and micro-blogging, or document sharing and project management, SharePoint 2010 allows organizations to take collaboration to an entirely new level. 

This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content.