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How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) October 2006 - (Free Research) In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves.  (ANALYST REPORT) READ ABSTRACT |

How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm.  (WEBCAST) READ ABSTRACT |

Podcast - Eight Rules for Creating Great White Papers by KnowledgeStorm, Inc (E-mail this company) March 2006 - (Free Research) White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This podcast outlines eight key steps to take when writing a white paper and what you should do once the paper is written.  (PODCAST) READ ABSTRACT |

Eight Rules for Creating Great White Papers by KnowledgeStorm, Inc (E-mail this company) May 2005 - (Free Research) White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This paper outlines eight key steps to take when writing a white paper and what you should do once the paper is written.  (WHITE PAPER) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars (E-mail this company) June 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.  (WEBCAST) READ ABSTRACT |

From Cold to Hot: Lead Nurturing Programs That Generate Sales by Vtrenz, Inc August 2008 - (Free Research) This white paper explains the importance of lead nurturing–in the lead management process. It discusses best practices for nurturing leads in today's competitive business environment, and offers advice for implementing a lead-nurturing program.  (WHITE PAPER) READ ABSTRACT |

Leverage ERP for Sales & Operations Planning by IFS January 2009 - (Free Research) Read this white paper to learn how to use your ERP to facilitate Sales and Operations Planning (S&OP), which helps manufacturers rapidly adjust to changes in the market.  (WHITE PAPER) READ ABSTRACT |

IBM solutions for social selling by IBM May 2013 - (Free Research) The relationship a business has with its customers is integral to its success. Recently, the way customers relate to organizations has changed dramatically because of new technologies and expectations. Consult this white paper to learn more about how you can streamline your processes and improve your customer relationship with the changing trends.  (WHITE PAPER) READ ABSTRACT |

Mobilize Your CRM Investment, Empower Your Sales Teams by Kony December 2012 - (Free Research) This white paper introduces a mobile customer relationship management technology that gives your sales team access to account, lead, opportunity, and customer information on any device, at any time. Read on to learn how this technology enables a more efficient, productive sales force and can provide your company with a multitude of benefits.  (WHITE PAPER) READ ABSTRACT |

Drive Sales in Real Time with SAP HANA by SAP America, Inc. December 2012 - (Free Research) Read this white paper to learn how SAP HANAcan help your sales organization increase revenues by precisely identifying the most profitable opportunities, improve pipeline value, velocity, and volume with relevant and timely insights, and better align sales and overall business targets with a holistic view of sales-related information.  (EBOOK) READ ABSTRACT |

Sales Order Processing Buyer's Guide by Esker Inc. April 2012 - (Free Research) <p>Read this white paper to understand the principles of sales order processing (SOP) software automation and important questions to ask during your selection process to choose the most appropriate vendor.</p>  (WHITE PAPER) READ ABSTRACT |

Data vs. Instinct: Perfecting Global Sales Performance by Oracle Corporation June 2012 - (Free Research) This survey based white paper, based on interviews with 229 executives worldwide assesses the challenges and opportunities faced by global businesses as they optimize sales resources to develop territories and incentive compensation plans. This is critical in response to emerging market opportunities and complex global economic challenges.  (WHITE PAPER) READ ABSTRACT |

Improve Sales and Marketing Alignment to Generate Better Business Results by Oracle Corporation September 2012 - (Free Research) In this white paper, Internet.com explores how businesses can leverage the latest integrated sales and marketing solutions improve the effectiveness of both teams in an increasingly challenging environment.  (WHITE PAPER) READ ABSTRACT |

Winning in Today's Environment: Six Imperatives for the Chief Sales Officer by Oracle Corporation October 2009 - (Free Research) Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.  (WHITE PAPER) READ ABSTRACT |

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales by Oracle Corporation September 2008 - (Free Research) This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.  (WHITE PAPER) READ ABSTRACT |

The Customer You Know: Keeping, Leveraging, and Profiting from Current Customers with Business Analytics by SAS Institute Inc. May 2010 - (Free Research) Read this paper to learn about business analytics and how it can significantly impact customer service improvements and customer retention and how it can enable your company to develop more agile strategies that will allow you to adapt to changing customer behavior and achieve their business goals.  (ANALYST REPORT) READ ABSTRACT |

Retaining Customers in Today’s Economic Landscape: Improving SAP Order Management by Esker Inc. April 2012 - (Free Research) <p>Read this white paper to learn how to quit paper and effectively automate your sales order management process. Find tips for selecting a system that best meets your business needs and learn how to eliminate non-value-added tasks and human errors that drive up costs and customer dissatisfaction.</p>  (WHITE PAPER) READ ABSTRACT |

Taking On-Demand CRM Integration to the Next Level by Oracle Corporation September 2007 - (Free Research) This white paper discusses customer data integration challenges facing businesses with mixed deployments and presents Oracle's vision and solution for comprehensive integration with Oracle's Siebel CRM On Demand.  (WHITE PAPER) READ ABSTRACT |

Connect and Empower Mobile Salespeople by Oracle Corporation June 2009 - (Free Research) Read this white paper to learn how a lightweight mobile CRM application - more task - than system-focused - can actually provide useful information and encourage salespeople to utilize it.  (WHITE PAPER) READ ABSTRACT |

Self-Service That Really Serves by Oracle Corporation June 2009 - (Free Research) To truly meet the demands of the informed consumer, self-service solutions must have fully integrated e-commerce and e-billing systems that accommodate every aspect of the online customer experience. Read this free white paper to learn about all-in-one systems that build your brand and keep customers coming back.  (WHITE PAPER) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 PDF Slides by KnowledgeStorm Webinars (E-mail this company) July 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.  (WEBCAST) READ ABSTRACT |

The Great Software Mind Meld: How “The Cloud” Is Helping Vendors Peer Inside the Heads of Prospective Buyers by Runaware June 2011 - (Free Research) The difference between intriguing software and best-selling software is customer insight from feedback. Read this white paper to learn about a cloud-based analytics solution that for the first time allows software vendors to cull actionable intelligence from reliable, untainted customer feedback.  (WHITE PAPER) READ ABSTRACT |

The One-to-One Future: Are We There Yet? by Infor CRM December 2008 - (Free Research) The need for one-to-one marketing has never been more urgent. This white paper shows how three core strategies must be deployed in order to address current and future business challenges, and to continue the journey toward the one-to-one future.  (WHITE PAPER) READ ABSTRACT |

A Marketing Pilot for FTTH Network Rollout by ECI Telecom November 2010 - (Free Research) Operators who invest in marketing pilots before making a significant network change are better able to plan the service packages and define the target audience. This white paper presents ECI Telecom’s proposed approach to marketing pilots, their possible components, and expected results.  (WHITE PAPER) READ ABSTRACT |

Mobile Solutions for Increasing Sales Productivity and Revenue by Sybase, an SAP company March 2010 - (Free Research) The most effective sales are face-to-face sales, yet sales representative only spend 26% of their time selling face-to-face. The rest of their time is taken up with administrative tasks, prep and travel. Learn how Sybase Mobile Solutions for SAP can increase sales productivity and bring the advantages of business mobility to your organization.  (WHITE PAPER) READ ABSTRACT |

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