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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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How Do You Score? Silverpop's Benchmark Study of B2B Lead Management Practices by Vtrenz, Inc

August 2008 - (Free Research)
Listen to this webinar and learn how to grab a peek at your competitors marketing results. It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices. 
(WEBCAST) READ ABSTRACT |

Connecting Through Content: Issue One by KnowledgeStorm, Inc (E-mail this company)

March 2007 - (Free Research)
This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives. 
(ANALYST REPORT) READ ABSTRACT |

POS System Fits Popular Retailer’s Needs for Real-time Visibility of Sales, Inventory Data Across the Business - Case Study by Microsoft

December 2012 - (Free Research)
Read this brief case study overview to learn how Nakajima USA, replaced its outdated, ineffective point of sale (POS) terminals with an intelligent new POS solution that has given the company faster, more secure credit transactions and a clearer picture of inventory levels across all of its stores. 
(WHITE PAPER) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc (E-mail this company)

July 2006 - (Free Research)
Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why. 
(PODCAST) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company)

April 2006 - (Free Research)
KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead. 
(WHITE PAPER) READ ABSTRACT |

Microsoft Dynamics GP & CRM CASE STUDY: King Plastic: Plastics Manufacturer Protects IT Investments, Boosts Efficiency with E-Learning by Microsoft Dynamics

January 2009 - (Free Research)
King Plastic uses Microsoft Dynamics CRM alongside Microsoft Dynamics GP to track sales leads and manage profiles for its growing list of customers. 
(CASE STUDY)

EcoPaper Customer Success Story by BlackBerry

September 2011 - (Free Research)
Access this case study to learn how Ecopaper equipped its sales force with BlackBerry® smartphones and deployed a mobile application called PWAP, from BlackBerry® Associate Alliance Member True Systems, to automate the sales process. 
(CASE STUDY) READ ABSTRACT |

Data on Tap: Liquor Board’s New POS System Lets Information Flow - Case Study by Microsoft

December 2012 - (Free Research)
Read this case study to learn how the Montgomery County Department of Liquor chose one retail management system which has provided the department with significant reductions in staff and management hours spent reconciling errors and drastically improved its customer experience. 
(CASE STUDY) READ ABSTRACT |

Scribe - Equinox Fitness Case Study by Scribe Software Corporation

March 2008 - (Free Research)
Active and prospective members have diverse needs and interests, and Equinox uses two primary applications to adress them. 
(CASE STUDY) READ ABSTRACT |

Staples Case Study by IBM

September 2011 - (Free Research)
Staples set the bar for the office superstore when it first opened its doors in 1986. It now has the second-largest Internet retail revenue in the world with $10.2 billion in 2010 sales, 43% of the company's total revenue. This paper details how Staples delivered a much more personalized shopping experience to its online customers. 
(CASE STUDY) READ ABSTRACT |

MS Dynamics CRM Case Study: CRM Solution Helps Increase Sales by 30 Percent by Microsoft

September 2008 - (Free Research)
Find out how a Microsoft Dynamics CRM solution provided real-time tracking of inventory, leads, and account information and helped OXBO International increase sales by 30 percent. 
(CASE STUDY)

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc (E-mail this company)

May 2006 - (Free Research)
Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies. 
(WHITE PAPER) READ ABSTRACT |

Case Study-VMware Consona Knowledge Management by Consona Corporation

June 2010 - (Free Research)
Changing corporate culture to focus on customer service and support is practically a routine activity in large service-oriented organizations these days.This case study covers what VMware is doing to provide outstanding support for their customers. 
(CASE STUDY) READ ABSTRACT |

Utah Flash Looks Forward To Sell-Out Crowds With Sugar Professional by SugarCRM Inc.

November 2010 - (Free Research)
Read this case study to learn how Utah Flash switched from a legacy system of Excel spreadsheets and hard copy season ticket holder forms to Sugar Professional to  track leads and acquire new customers. Continue reading to learn how Utah Flash is now looking forward to sell-out crowds with Sugar Professional. 
(CASE STUDY) READ ABSTRACT |

Implementing BPM to Drive Profitable Sales in TeliaSonera Finland by IBM

December 2010 - (Free Research)
Read this case study to learn how TeliaSonera Business Services used Lombardi Blueprint™ collaborative process modeling and prioritization tool and Teamworks BPM suite to design and automate the sales business processes so that they are controlled and easily managed. Read on to learn the benefits they experienced from turning to Lombardi. 
(CASE STUDY) READ ABSTRACT |

Oracle Customer Experience Revolution: Customer Case Studies by Oracle Corporation UK Ltd

December 2012 - (Free Research)
What kind of experience does your business deliver customers? Is it meeting their expectations? How can the customer experience be improved? These are all questions today's businesses should be asking – if not, you're risking being left behind. Access this collection of on-demand videos to learn more about the customer experience revolution. 
(RESOURCE CENTER)

IBV Study: Capitalizing on the Power of the Smarter Consumer by IBM

February 2011 - (Free Research)
Business survival in the age of the smart consumer means empowering your customers to shop how and when they want. In this white paper, find the results of a recent survey of more than 30,000 consumers and uncover the key trends shaping the world of retail. 
(WHITE PAPER) READ ABSTRACT |

Case Study: Cincinnati Zoo and Botanical Garden by IBM

March 2012 - (Free Research)
This case study details how the Cincinnati Zoo utilized business analytics to gain deeper insight into visitor behaviors and habits – allowing it to transform customer experience while also reducing its reliance on subsidies. 
(WHITE PAPER) READ ABSTRACT |

Optimize Your Sales Cycle with the Right Technology by DocuSign, Inc.

March 2012 - (Free Research)
Most organizations are dissatisfied with their selling strategies. According to an Aberdeen Group study, 48% of companies site their inability to convert enough leads into actual sales as their top challenge. Read this report to learn tips for improving the effectiveness of your sales department and find out which technology tools can help. 
(WHITE PAPER) READ ABSTRACT |

The Total Economic Impact Of DMExpress by Syncsort

August 2008 - (Free Research)
The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of DMExpress on their organizations. Forrester’s aim is to clearly show all calculations and assumptions used in the analysis. 
(WHITE PAPER) READ ABSTRACT |

NIBCO, INC: Integrating Inbound Sales Order Automation by Esker Inc.

July 2009 - (Free Research)
In this case study NIBCO, INC. implemented an SAP solution for comprehensive customer relationship management (CRM). Read this case study to learn how NIBCO, INC chose and implemented Esker DeliveryWare as their SAP Solution and the benefits they reaped from Esker DeliveryWare. 
(CASE STUDY) READ ABSTRACT |

Emerging Media Series: The Influence of Podcasts on B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company)

July 2006 - (Free Research)
This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism. 
(ANALYST REPORT) READ ABSTRACT |

Podcast - Eight Rules for Creating Great White Papers by KnowledgeStorm, Inc (E-mail this company)

March 2006 - (Free Research)
White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This podcast outlines eight key steps to take when writing a white paper and what you should do once the paper is written. 
(PODCAST) READ ABSTRACT |

Eight Rules for Creating Great White Papers by KnowledgeStorm, Inc (E-mail this company)

May 2005 - (Free Research)
White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This paper outlines eight key steps to take when writing a white paper and what you should do once the paper is written. 
(WHITE PAPER) READ ABSTRACT |

The Social Sales Revolution by Salesforce.com

February 2012 - (Free Research)
This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%. 
(EBOOK) READ ABSTRACT |

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