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It's Time to "Go Commando" by Birst
June 19, 2009 - (Free Research)
Commando teams carefully plan and execute to reduce risk and achieve success. Read this sales survival guide to learn how to - and why you should - adopt this philosophy and the main factors to focus on that will ensure your sales organization not only survives 2009 but comes out of it successfully.
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CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs by Pivotal CRM, a CDC Software solution
July 23, 2009 - (Free Research)
How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.
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Creating Sales Opportunities with Lead Scoring by Genius.com
October 07, 2009 - (Free Research)
Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues.
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Content Mapped to Buying Stages Powers Nurturing Results by Genius.com
October 07, 2009 - (Free Research)
This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve.
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E-Guide: Essential Guide to HIPAA by Information Security Magazine
August 31, 2009 - (Free Research)
Electronic health records are a cornerstone of President Obama's national healthcare reform. But in order to succeed, healthcare organizations need to ensure consumer privacy. As a result, changes to the Health Insurance Portability and Accountability Act were recently enacted. We'll explain the new requirements and how to prepare for an audit.
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Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars
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June 21, 2007 - (Free Research)
Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.
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New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars
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February 07, 2007 - (Free Research)
View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007.
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New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars
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January 04, 2007 - (Free Research)
Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!
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IT Marketing Executive Outlook - Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars
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August 12, 2005 - (Free Research)
This presentation document by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.
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IT Marketing Executive Outlook: Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars
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August 10, 2005 - (Free Research)
This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.
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CRM Strategy Guide: Leveraging your customers by Sun Microsystems, Inc.
September 15, 2009 - (Free Research)
Learn how innovative companies are turning CRM challenges into an opportunity for business advantage and cost reduction.
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Data Quality: A Survival Guide For Marketing by SAP America Inc
June 02, 2009 - (Free Research)
Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.
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Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc
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September 2006 - (Free Research)
This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.
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A Guide to the Value of Reliable Data in Retail Banking by DataFlux Corporation
November 2009 - (Free Research)
Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking.
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The IT Manager’s Guide to SQL Server 2008 Migration by SHI
November 2009 - (Free Research)
While SQL Server 2008 is now considered stable and beneficial, many businesses are still hesitant to migrate. In this expert E-Guide, brought to you by SearchSQLServer.com and SHI, you will discover the unique advantages offered by a SQL Server 2008 migration.
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CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution
February 2009 - (Free Research)
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business.
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Choosing the Best CRM for Your Organization by Oracle Corporation
September 2007 - (Free Research)
Explore four Customer Relationship Management (CRM) deployment scenarios and how to choose a CRM solution that will best meet your company's needs today and support your business as it grows and evolves.
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An Expert Guide to SharePoint as an Email Archiving Solution by Mimosa Systems UK
September 2009 - (Free Research)
In this E-Guide, explore the benefits and drawbacks associated with using SharePoint as an archiving solution, and examine the overlap between SharePoint and Exchange to ensure your business selects the right platform to meet its needs.
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WAN acceleration and optimization FAQ Guide by Riverbed Technology, Inc.
August 2009 - (Free Research)
Taneja Group senior analyst Jeff Boles discusses WAN optimization and how it's accomplished, best practices for cutting bandwith costs of a WAN, and how to increase WAN performance.
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