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Content Mapped to Buying Stages Powers Nurturing Results by Genius.com October 07, 2009 - (Free Research) This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve.  (WHITE PAPER) READ ABSTRACT |

Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

The Future of Web Content Management by Ektron, Inc. May 2011 - (Free Research) When a content management team is no longer enough to successfully attract and retain customers, what does the future hold for content management? How does context fit into the picture?  (WHITE PAPER) READ ABSTRACT |

Alfresco Mobile by Alfresco Software May 2012 - (Free Research) This webcast takes a look at tablets in the enterprise, their content management capabilities, and how your business can make the most out of this relatively new technology.  (WEBCAST) READ ABSTRACT |

Nine Real-World Results from Testing and Targeting by WebTrends (E-mail this company) April 2013 - (Free Research) In today's wired world, you must make sure your website is optimized for optimal ROI and sales.  Check out this white paper to learn about the business case of web site optimization, and learn from nine brief success stories of businesses across all sectors.  (WHITE PAPER) READ ABSTRACT |

How to Master the Art of Content Marketing by Limelight Networks, Inc. November 2011 - (Free Research) Today's marketing professionals are in uncharted territory, one that consists of web-savvy customers with higher expectations and flashy new tools that are quickly becoming a requirement. To keep pace, you must evolve with the times. Read on to learn how content marketing can optimize your marketing tactics.  (WHITE PAPER) READ ABSTRACT |

Strategies for Distributing Your Online Content: Why, Where and How by KnowledgeStorm Webinars (E-mail this company) July 2006 - (Free Research) In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process.  (WEBCAST) READ ABSTRACT |

Connecting Through Content: Issue One by KnowledgeStorm, Inc (E-mail this company) March 2007 - (Free Research) This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives.  (ANALYST REPORT) READ ABSTRACT |

Marketing in the Age of Digital Content:The Business Case for an Enterprise Marketing Platform by EMC Corporation September 2008 - (Free Research) In the age of digital content, marketing departments are increasingly tasked with creating digital experiences to promote their companies' brands.  (WHITE PAPER) READ ABSTRACT |

Using Oracle WebCenter to Content-Enable Your Business Applications by Oracle Corporation April 2013 - (Free Research) This exclusive webcast examines how you can take advantage of a web center solution to content-enable your business applications, allowing for effective content management so you can provide the information that users need with the availability and accessibility they demand.  (WEBCAST) READ ABSTRACT |

Five Success Factors for CMS/Digital Marketing Success: the It Management Perspective by SiteCore December 2011 - (Free Research) This resource counts down five IT-specific tips that will help you ensure your content management system (CMS) project is a success, allowing your organization to deliver a high-quality, dependable, and consistent user experience.  (WHITE PAPER) READ ABSTRACT |

Top Six Strategies for CMS/Digital Marketing Success: The Developers Perspective by SiteCore December 2011 - (Free Research) This resource counts down six strategic guidelines that will help you plan a dependable and developer-friendly content management system (CMS) project and deliver a consistent, high-quality user experience.  (WHITE PAPER) READ ABSTRACT |

CMS selection drives customer experience: A guide for marketers & developers by SiteCore May 2013 - (Free Research) Content management systems (CMSs) now play a critical role in delivering an excellent customer experience. This resource highlights the key criteria you should consider when selecting a CMS to ensure interoperability with the rest of your customer experience management tools.  (WHITE PAPER) READ ABSTRACT |

Sales 2.0 and Your Website by Limelight Networks, Inc. October 2011 - (Free Research) Research suggests that 67% of customer interactions were conducted online vs. offline in 2011 – and with the advent of Web 2.0, this percentage is projected to increase. But traditional sales best practices are ineffective in this Web-savvy environment. Read on to learn how to enhance your sales tactics in today's digitally driven world.  (WHITE PAPER) READ ABSTRACT |

Drive Sales Performance: Keys to preparing your reps for today's sale environment by SAVO Group September 2008 - (Free Research) View this Webcast and learn how top organizations are improving productivity, increasing sales and driving higher quality performance from every rep.  (WEBCAST) READ ABSTRACT |

Train with the Worldwide Leader in Authorized Cisco Training by Global Knowledge Network, Inc. February 2006 - (Free Research) Customers rely on us to deliver quality learning products and services featuring superior instruction and training. Cisco trusts Global Knowledge, the world's largest Cisco Learning Solutions Partner, to deliver expert instruction to a worldwide network of learners and to be the primary training provider for their Associate Sales Engineers.  (E-LEARNING TUTORIAL) READ ABSTRACT |

Enabling On-demand Content through Interactive Content Management by EMC Corporation May 2008 - (Free Research) With end-users creating more rich content in the enterprise and the increased demand for interactivity, interactive content management is fast becoming a "must-have" for organizations big and small.  (WHITE PAPER) READ ABSTRACT |

Content analytics demystified: Understanding today’s new approaches for gleaning meaning from unstructured content by IBM July 2011 - (Free Research) This eBook, designed for IT and content management professionals, provides an introduction to content analytics technologies and use cases to help readers understand the potential benefits of text mining tools and other content analytics software. It also includes best-practices advice on selecting content analytics tools.  (EGUIDE) READ ABSTRACT |

Presentation Transcript: Best practices for evaluating and selecting content analytics tools by IBM June 2011 - (Free Research) In this presentation transcript with Seth Grimes, Principal Consultant at Alta Plana Corp. and originator of the Text Analytics Summit, listeners will learn about best practices for evaluating content analytics tools and choosing the technology that best meets their business requirements.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

Best Practices In Document Management: Five Tests to Evaluate Cloud Enterprise Content Management (ECM) by SpringCM January 2007 - (Free Research) Document management, either as a stand-alone technology or as part of a broader ECM initiative, enables an organization to effectively and efficiently control and leverage its content. This white paper will explore five tests to determine whether your organization can benefit from a Cloud ECM solution.  (WHITE PAPER) READ ABSTRACT |

Three Key Steps to B2B Marketing Optimization by Marketo April 2010 - (Free Research) In B2B marketing, small changes can mean big differences to the success of marketing programs.  But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.  (WHITE PAPER) READ ABSTRACT |

Business Skill Courseware by SkillSoft Corporation SkillSoft’s Business Skills Library focuses on behavioral skills that are designed for business professionals and key to performance regardless of job responsibility, as well as the skills and knowledge that are relevant to the various areas of functional responsibility in today’s business organizations.  (ASP & SOFTWARE PRODUCT)

Podcast - Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company) November 2006 - (Free Research) This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.  (PODCAST) READ ABSTRACT |

Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company) November 2006 - (Free Research) This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.  (ANALYST REPORT) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company) April 2006 - (Free Research) KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead.  (WHITE PAPER) READ ABSTRACT |

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