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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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Smarter Commerce for Consumer Products by IBM

November 16, 2011 - (Free Research)
The connected customer is changing the way you must conduct business. In order to comply with your customers' demands, you must change the way your products are sourced, manufactured and distributed. Smarter commerce enables this, allowing you to transform how quickly you can manage and adapt your source, market, sell and service processes. 
(WHITE PAPER) READ ABSTRACT |

The Great Software Mind Meld: How “The Cloud” Is Helping Vendors Peer Inside the Heads of Prospective Buyers by Runaware

June 30, 2011 - (Free Research)
The difference between intriguing software and best-selling software is customer insight from feedback. Read this white paper to learn about a cloud-based analytics solution that for the first time allows software vendors to cull actionable intelligence from reliable, untainted customer feedback. 
(WHITE PAPER) READ ABSTRACT |

Five Ways BPM Can Improve Complex Sales - Turning Prospects into Customers by Metastorm

February 20, 2008 - (Free Research)
BPM enables organizations to rapidly adapt customer on-boarding processes, ensuring there is no gap between a mandated process change and enforcement of that change. 
(WHITE PAPER) READ ABSTRACT |

Scribe - Equinox Fitness Case Study by Scribe Software Corporation

March 12, 2008 - (Free Research)
Active and prospective members have diverse needs and interests, and Equinox uses two primary applications to adress them. 
(CASE STUDY) READ ABSTRACT |

Retail Fashion Market RFID Solutions by Motorola, Inc.

January 2007 - (Free Research)
This whitepaper explains how Radio Frequency Identification (RFID) provides real-time inventory visibility so you can react quickly to inventory demand and stocking levels, helping ensure that the right product is available for your customers at the right 
(WHITE PAPER) READ ABSTRACT |

Work Smarter. Sell Better. Win More. by SAP America, Inc.

April 2012 - (Free Research)
Read this paper and learn how SAP Sales OnDemand provides the solution that sales people need to win in today’s environment. 
(WHITE PAPER) READ ABSTRACT |

It's All about the Salesperson: Taking Advantage of Web 2.0 by Oracle Corporation

September 2008 - (Free Research)
This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly. 
(WHITE PAPER) READ ABSTRACT |

Sales 2.0: Tap Into Social Media to Drive Enterprise Sales Results by InsideView

August 2009 - (Free Research)
Read this paper to learn how Sales 2.0 technology helps sales identify the right opportunities at the right time and determine the right people to contact. Also learn how this unique approach enables sales and marketing collaboration to drive productivity and close more deals in this increasingly connected world. 
(WHITE PAPER) READ ABSTRACT |

Managing Sales Incentive Compensation Amid Uncertainty by Varicent Software Incorporated

March 2010 - (Free Research)
This paper chronicles the results of a survey conducted among senior finance executives at large companies that polled their views on sales incentive compensation management strategies. 
(WHITE PAPER) READ ABSTRACT |

E-Book: Taking Mobile CRM Beyond the Sales Force by Sybase, an SAP company

September 2010 - (Free Research)
Mobility was going to be "the next big thing" in CRM but didn’t pan out, with "road warriors" frustrated with user interfaces meant for a PC. But the success of smart phones has changed the game. This e-book helps enterprises understand the marketplace for devices, applications and managing it all in order to create a mobile CRM program. 
(EBOOK) READ ABSTRACT |

Not Business as Usual. The Changing Channels in Consumer Electronics by IBM Line of Business

June 2008 - (Free Research)
IBM explores how the impact of innovative business models for "how to sell" are now as important as the innovative products themselves - CE manufacturers need to skillfully manage their mix of sales channels for future success. 
(WHITE PAPER)

Taking Mobile CRM Beyond the Sales Force by SAP America, Inc.

July 2011 - (Free Research)
The success of consumer-friendly smart phones has changed the game. People are bringing their iPhones and Droids to IT asking for CRM functionality. 
(EBOOK)

CRM Your Salespeople Will Love by Oracle Corporation

September 2007 - (Free Research)
Customer Relationship Management (CRM) can bring enormous benefits to companies, but only if users adopt it. Explore user adoption problems and an overview of the newest CRM features designed to drive ease of use and high rates of user adoption. 
(WHITE PAPER) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company)

January 2007 - (Free Research)
Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! 
(WEBCAST) READ ABSTRACT |

Best Practices in Lead Development by KnowledgeStorm Webinars (E-mail this company)

May 2005 - (Free Research)
Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm. 
(WEBCAST) READ ABSTRACT |

Immediate ROI and Risk Mitigation with Boomi AtomSphere – Customer Success Story by Dell Boomi

April 2010 - (Free Research)
When Global Forex had to integrate customer data from their databases to Salesforce, they thought they had a huge project to undergo. However after implementing Boomi AtomSphere for the job, it suddenly became and easily manageable and cost effective project. Read on to learn the immediate benefits and ROI they experienced from choosing Boomi. 
(CASE STUDY) READ ABSTRACT |

Managing Change Effectively with ERP: The Impact On 5 Key Business Functions by Infor

December 2009 - (Free Research)
This white paper examines the impact of using disparate systems versus an integrated ERP system on your manufacturing operations. The detailed charts on the following pages provide insight into how the inefficiencies associated with change management today can be easily and cost-effectively eliminated. 
(WHITE PAPER) READ ABSTRACT |

Three Key Steps to B2B Marketing Optimization by Marketo

April 2010 - (Free Research)
In B2B marketing, small changes can mean big differences to the success of marketing programs.  But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion. 
(WHITE PAPER) READ ABSTRACT |

Creating an Online Parts Catalog to Increase Part Sales and Improve Aftermarket Customer Satisfaction by Enigma, Inc.

March 2008 - (Free Research)
This white paper documents the experiences of three companies that have implemented Enigma's electronic parts catalogs. 
(WHITE PAPER) READ ABSTRACT |

The Customer You Know: Keeping, Leveraging, and Profiting from Current Customers with Business Analytics by SAS Institute Inc.

May 2010 - (Free Research)
Read this paper to learn about business analytics and how it can significantly impact customer service improvements and customer retention and how it can enable your company to develop more agile strategies that will allow you to adapt to changing customer behavior and achieve their business goals. 
(ANALYST REPORT) READ ABSTRACT |

Top 10 Reasons Customers Choose SAP for Business Transformation by SAP America, Inc.

January 2006 - (Free Research)
SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation. 
(WHITE PAPER) READ ABSTRACT |

Retail Opportunities in a World of Extremes: Understanding Today's Teens and Boomers by IBM

May 2008 - (Free Research)
This IBM study focused on two groups – teens and boomers. It explores their lifestyles, values, and particular preferences and attitudes toward shopping. Read this paper to learn how retailers can better meet the needs of these two segments. 
(WHITE PAPER)

Multi-channel Retailing: The Route to Customer Focus - Putting the Customer First by Moving from Multiple Channels to Multi-channel Retailing by IBM

May 2008 - (Free Research)
This document elaborates on how successful retailers are using multichannel retailing to make operating model change to put the customer at the heart of their organisations. 
(WHITE PAPER)

Unified Performance Management: The Key to Successful Performance Management by IBM

April 2009 - (Free Research)
Using common performance management tools and systems efficiently is just as critical to the success of the business as using a common set of applications for accounting and human resources (ERP) and marketing and sales (CRM). Read this paper to learn more. 
(WHITE PAPER) READ ABSTRACT |

IT Briefing: MDM Challenges: Driving Change in People, Process, and Politics by Pitney Bowes Group 1 Software

September 2008 - (Free Research)
This document first establishes what master data and Master Data Management (MDM) mean and then discusses the nontechnical organizational and operational challenges associated with introducing an MDM program. 
(WHITE PAPER) READ ABSTRACT |

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