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How Technology is Changing the Role of Sales Professionals by DocuSign, Inc. September 28, 2012 - (Free Research) Access this e-guide to gain expert insight into the changing role of the sales professional and find out the role technology has played in its evolution. Read on to learn how to establish an effective management strategy for the modern sales world, and discover what the experts predict the future hold for sales.  (EGUIDE) READ ABSTRACT |

How to Optimize Lead Nurturing to Pump Up Your Sales Pipeline by Genius.com October 07, 2009 - (Free Research) In this paper you will learn how the roles and responsibilities of marketers has evolved since the web has become a big part of your customer’s buying process. Read on to learn how you can optimize lead nurturing to pump up your sales pipeline.  (WHITE PAPER) READ ABSTRACT |

Gartner research report on Cloud Services Brokerages by Intel September 26, 2011 - (Free Research) A cloud services brokerage (CSB) is a type of service provider that plays an intermediary role in cloud computing. This research defines CSBs and outlines the capabilities that are needed to successfully intermediate cloud services.  (WHITE PAPER) READ ABSTRACT |

Defining the 21st Century salesperson by SAP America, Inc. May 15, 2012 - (Free Research) This expert white paper from Forrester Research discusses how the role of the sales person has changed in today's digital world and the four types of salespeople in the 21st century.  (WHITE PAPER) READ ABSTRACT |

TransPromo Opportunities in a Digital World: Electronic Adaptations in an Era of Mobile Communications and Distracted Customers by Pitney Bowes Group 1 Software September 2008 - (Free Research) This whitepaper traces the evolution of E-Transpromo, demonstrating the increasingly important role across new media. It explores self-service web portals, online banking and bill consolidators, cell phone bill pay, and secure transaction email.  (WHITE PAPER) READ ABSTRACT |

Unified Communications: Strategic Value, Benefits and the Role of System Integrators by Hewlett-Packard Company August 2008 - (Free Research) This white paper shows how current economic and technological trends increase the importance of efficient communication and collaboration processes for enterprises. Further, it demonstrates how unified communications (UC) can help companies to address these challenges.  (WHITE PAPER) READ ABSTRACT |

Building a Best-Run Finance Organization by SAP America, Inc. June 2008 - (Free Research) This SAP Executive Insight examines the changing role of the finance organization in today's business environment. Further, it describes how companies can develop best-run finance organizations.  (WHITE PAPER) READ ABSTRACT |

The Human Energy Crisis: Technology's Role In Supporting Field Workforce, Hourly And High-Volume Hiring Needs by Taleo December 2008 - (Free Research) For all the advances in the technology over the last 20 years, the process of hiring hourly workers has remained fairly static.  (WHITE PAPER) READ ABSTRACT |

Building Critical-Talent Pipelines by Oracle Corporation June 2012 - (Free Research) This whitepaper provides solutions to the challenges companies have in all industries: jobs that must be performed—and performed well—for the companies to succeed. To ensure a flow of the right talent for these roles over time, the best practice is for organizations to build critical-talent pipelines.  (WHITE PAPER) READ ABSTRACT |

IT Courseware by SkillSoft Corporation SkillSoft's IT Skills instruction is designed to encourage and prompt frequent learner interaction with the course content. SkillSoft maintains courseware integrity and effectiveness by offering a balance of thorough instruction, challenging practice exercises and quizzes.  (ASP & SOFTWARE PRODUCT)

Borderless Applications and the Changing Face of Application Performance Management by Compuware Corporation April 2011 - (Free Research) This paper discusses the shift in application performance management by IT operations and it provides insight into how best to ensure applications spanning across all boundaries of enterprise and the Internet can successfully be monitored and managed to meet the needs of the business.  (WHITE PAPER) READ ABSTRACT |

Customer Experience for Sales: Oracle Sales Solutions by Oracle Corporation UK Ltd December 2012 - (Free Research) The customer experience is playing a bigger role in the consumer market as well as the B2B buying process. Sales professionals need to provide a consistent and personalized experience from the very first interaction – but legacy sales strategies are fragmented. Read on to learn how to optimize your sales methods for the age of the customer.  (WHITE PAPER)

Creating Sales Opportunities with Lead Scoring by Genius.com October 2009 - (Free Research) Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues.  (WHITE PAPER) READ ABSTRACT |

Single View of the Customer in UK Businesses and the emerging role of Big Data by SAS Institute Inc. March 2013 - (Free Research) Many companies today are attempting to harness the power of big data to provide customer insights. This informative market report focuses on how businesses in the UK are using data to glean optimal insights, and how far along they are in capturing all the interactions a customer has with an organisation, regardless of the channel.  (WHITE PAPER) READ ABSTRACT |

Harvey Nash CIO Survey 2012 by ComputerWeekly.com May 2012 - (Free Research) CIOs are more confident of securing technology budget increases than at any time in the last five years, according to the CIO Technology Survey 2012.  (IT BRIEFING) READ ABSTRACT |

Co-Marketing with Channel Partners: Expand Your Marketing Reach with Channel Marketing Funds by SAP AG September 2008 - (Free Research) As organizations seek new ways to increase brand awareness and generate demand in more complex market environments, there has been a renewed interest in co-marketing programs. This paper provides techniques to achieve this.  (WHITE PAPER) READ ABSTRACT |

Virtual + Physical = Hybrid Events:  Best Practices for Creating Compelling, Innovative Hybrid Events by INXPO November 2010 - (Free Research) This whitepaper explores the growing role of virtual technologies in physical events (hybrid events) in marketing and communication, as well as identifies five best practices for maximizing their success in achieving organizational goals. Read on to learn more.  (WHITE PAPER) READ ABSTRACT |

Customer Experience for Service: Oracle Commerce Solutions by Oracle Corporation UK Ltd December 2012 - (Free Research) Phenomenal customer service has never been more critical. A 2011 CEI report shows that 89% of customers will stop doing business with a company after a single bad experience. Inside this resource, learn more about the role of customer service in delivering a great customer experience and find out what strategies market leaders are using.  (WHITE PAPER)

IDC Report "Backup and Recovery: The Open Source Option Comes of Age" by Zmanda Inc. May 2008 - (Free Research) Read the IDC Vendor Spotlight on Zmanda. Learn the latest user requirements, market trends and the unique role of Zmanda in bringing enterprise-scale open source backup & recovery solution to the market.  (WHITE PAPER) READ ABSTRACT |

Social Media Analytics - Making Customer Insights Actionable by IBM May 2011 - (Free Research) This white paper will examine the role social media can play in presenting a more strategic view of customer data and how the right combination of technologies can deliver insight to help companies more effectively meet perpetually shifting consumer demands expressed through, and influenced by, these dynamic communication channels.  (WHITE PAPER) READ ABSTRACT |

Oracle Fusion CRM: The New Standard for CRM Customer Video by Oracle Corporation October 2012 - (Free Research) Oracle Fusion Customer Relationship Management (CRM), a component of the Oracle Fusion Applications suite, sets a new standard for CRM in sales performance management, enterprise integration, and business flexibility.  (WEBCAST) READ ABSTRACT |

Sales Executive Strategy Brief by Oracle Corporation August 2012 - (Free Research) In this executive strategy brief, we will explore customer experiences throughout the selling process, how sales must adapt in the age of the customer, and ways to improve sales performance that will positively impact the customer experience.  (WHITE PAPER) READ ABSTRACT |

The NFC Retail Opportunity by ComputerWeekly.com May 2012 - (Free Research) This exclusive report for Computer Weekly readers by Juniper Research, offers a comprehensive briefing for senior IT professionals on the opportunities for NFC mobile payment technology, markets and trends.  (ANALYST REPORT) READ ABSTRACT |

SearchBusinessAnalytics E-Guide: The growing role of the data scientist by Sybase, an SAP company February 2012 - (Free Research) In this two-part interview, SearchBusinessAnalytics.com editor Nicole Laskowski will explore how data scientists are using predictive analytics to shed light on the future.  (EGUIDE) READ ABSTRACT |

E-Book: Leveraging Web 2.0 and Social Media in CRM Programs by SAP America, Inc. October 2010 - (Free Research) You’ve heard the buzz about Web 2.0 and social CRM, but where to start? In this eBook, find out more about Web 2.0 and social media in the context of CRM. Learn more about using Web 2.0 to build customer loyalty and get expert insight into the role that social CRM may play in the future.  (EBOOK) READ ABSTRACT |

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