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Personalized Marketing and Web Analytics by IBM

February 28, 2013 - (Free Research)
In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline. 
(WHITE PAPER) READ ABSTRACT |

Delivering a seamless experience across every channel by IBM

May 31, 2013 - (Free Research)
This white paper reveals the results of a survey of over 500 e-commerce and e-business professionals, and provides key insights and best practices for improving customer experiences across all channels. 
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Real-time Personalization: 6 fundamental tips for marketers by IBM

December 31, 2013 - (Free Research)
Access this white paper today to learn all you need to know about real-time personalization, how to overcome its challenges, and how you can increase the value of every one of your customer interactions. 
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Cost/Benefit Case for IBM PureData System for Transactions: Comparing Costs and Time to Value with Oracle Exadata Database Machine X3 by IBM

September 30, 2013 - (Free Research)
Interest in transaction processing appliances has grown. Can these systems realize the same benefits – better optimized performance, simpler deployment and lower operating costs – as their analytical counterparts? Access this white paper today to find out. 
(WHITE PAPER) READ ABSTRACT |

Staples Case Study by IBM

September 21, 2011 - (Free Research)
Staples set the bar for the office superstore when it first opened its doors in 1986. It now has the second-largest Internet retail revenue in the world with $10.2 billion in 2010 sales, 43% of the company's total revenue. This paper details how Staples delivered a much more personalized shopping experience to its online customers. 
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BBVA seamlessly monitors and improves its online reputation by IBM

November 30, 2012 - (Free Research)
This white paper examines a business case for analytics at financial institutions. BBVA, a global group that offers individual and corporate customers a range of financial and non-financial products and services, was interested in knowing what new and existing clients were saying about the business through social media. 
(WHITE PAPER) READ ABSTRACT |

IBM Watson Engagement Advisor by IBM

November 01, 2013 - (Free Research)
The following white paper outlines the recent change in the consumer market and how to ensure that you are delivering the best customer service. 
(WHITE PAPER) READ ABSTRACT |

CyberAgent translates blog user insights into a more engaging experience by IBM

April 29, 2013 - (Free Research)
View this white paper to learn how Japan's largest blog service provider, CyberAgent, found a way to create a new level of engagement and loyalty among its blog readers. By developing an analytics framework that enabled a new kind of insight into blogging preferences and behavior. 
(WHITE PAPER) READ ABSTRACT |

IBV Study: Capitalizing on the Power of the Smarter Consumer by IBM

February 28, 2011 - (Free Research)
Business survival in the age of the smart consumer means empowering your customers to shop how and when they want. In this white paper, find the results of a recent survey of more than 30,000 consumers and uncover the key trends shaping the world of retail. 
(WHITE PAPER) READ ABSTRACT |

Innovative Collaboration to Advance Your Business by IBM

July 2008 - (Free Research)
In this white paper learn how to bypass the challenge of adding new collaborative capabilities to what you already have and how to deal with dispersed content sources and system redundancies. 
(WHITE PAPER)

Making Sense of the Chaos: Measuring The Influence of Social Media by IBM

June 2013 - (Free Research)
In this white paper, find out how, with the right tools in place, today's marketers can understand the value social media provides as a marketing channel and, in coordination with other channels, drive conversions and, ultimately, revenue. 
(WHITE PAPER) READ ABSTRACT |

Webcast: BDIG Overview by IBM

September 2013 - (Free Research)
Subscribe today for exclusive access to the latest video content, articles, updates, and white papers from your industry experts and have the opportunity to speak with an IBM representative. Welcome to the community. 
(WEBCAST) READ ABSTRACT |

IBM Social Business Adoption QuickStart by IBM

July 2013 - (Free Research)
Companies are investing in social business software to enhance knowledge exchange and sharing, streamline their operations and improve their response to evolving market demands. Consult this white paper to find out how to implement social business in the most effective way. 
(WHITE PAPER) READ ABSTRACT |

Anticipate, engage and deliver exceptional web experiences by IBM

April 2013 - (Free Research)
View this white paper to learn more about how social business is growing. It is becoming a major component of business strategies and reflects the way businesses manage both customers and information. Learn how you can help your customers and employees with better social business by reading this resource now. 
(WHITE PAPER) READ ABSTRACT |

Social Media Analytics Software Pulls Useful Info out of Online Muddle by IBM

March 2013 - (Free Research)
In this white paper, see how unstructured and semi-structured data analytics are changing the relationship of businesses to their social media consumer bases. 
(EGUIDE) READ ABSTRACT |

Integrative CRM Enhances Midsize Business Agility and Performance by IBM

July 2012 - (Free Research)
This paper is designed to help IT and business leaders at midsize companies find innovative ways to extend their customer relationship management (CRM) capabilities to capitalize on emerging trends such as cloud, mobile, social media and predictive analytics. Gain essential insight to get closer to your customers and ensure your company's survival. 
(WHITE PAPER) READ ABSTRACT |

The State of Customer Analytics: Taking a Proactive Approach to Loyalty and Retention by IBM

December 2012 - (Free Research)
In today's highly competitive market, it is more important than ever to provide top-tier customer service, and successful businesses know the key to this is leveraging a customer analytics initiative.  Read this resource to learn the ins and outs of customer analytics and the tools you'll need to implement a successful analytics program. 
(WHITE PAPER) READ ABSTRACT |

Creating a Digital Strategy to Provide Exceptional Digital Experiences by IBM

February 2014 - (Free Research)
Access the following white paper to uncover the 10 factors that make an exceptional digital experience. Learn what you can do to deliver responsive content, what your team needs to accomplish, where to focus future initiatives, and more. 
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The Total Economic Impact of IBM® Exceptional Web Experience by IBM

March 2012 - (Free Research)
Delivering an optimal web experience not only helps you engage with your customers, partners, and employees but also improves relationships and increases your competitive advantage. This resource explores why investing in web experience solutions can help you achieve this. 
(WHITE PAPER) READ ABSTRACT |

The Journey to Smarter Commerce by IBM

April 2013 - (Free Research)
In this e-book, explore how you can deliver optimal experiences throughout the customer journey with the right buy, market, sell and service processes. Learn how a customer-focused approach can help you make smarter commerce decisions that improve customer loyalty and profitability. 
(EBOOK) READ ABSTRACT |

Retail Opportunities in a World of Extremes: Understanding Today's Teens and Boomers by IBM

May 2008 - (Free Research)
This IBM study focused on two groups – teens and boomers. It explores their lifestyles, values, and particular preferences and attitudes toward shopping. Read this paper to learn how retailers can better meet the needs of these two segments. 
(WHITE PAPER)

Native XML Management with Documentum by EMC Corporation

July 2003 - (Free Research)
This paper is intended to describe how Documentum manages XML content. 
(WHITE PAPER) READ ABSTRACT |

Overcoming the challenges of fax orders to drive customer satisfaction by Esker Inc.

October 2009 - (Free Research)
This case study examines how a global healthcare products company turned to the Esker SaaS document processing automation solution to streamline to help eliminate the challenges associated with manual data entry and paper routing. 
(CASE STUDY) READ ABSTRACT |

The Business Value of Web 2.0 Technology by IBM

June 2008 - (Free Research)
It's fast becoming a Web 2.0 world. Read this paper to learn how to take advantage of new technologies and tap into the collective knowledge of employees, customers, and influencers. 
(WHITE PAPER)

E-commerce and Consumer Retailing: Risks and Benefits by ISACA

December 2010 - (Free Research)
ISACA recently unveiled the results of its 2010 survey "Shopping on the Job: Online Holiday Shopping and Workplace Internet Safety." This white paper discusses many of the risks associated with such actions and provides recommendations for enterprises dealing with such challenges. 
(WHITE PAPER) READ ABSTRACT |

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