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8 Seconds to Capture Attention: Silverpop's Landing Page Report by Silverpop Systems Inc.

August 2008 - (Free Research)
It's estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent. 
(WHITE PAPER) READ ABSTRACT |

Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense by Silverpop Systems Inc.

January 2007 - (Free Research)
This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results. 
(WHITE PAPER) READ ABSTRACT |

How Top Retailers Use Transactional Email: Silverpop Study Reveals Revenue-Boosting Tactics by Silverpop Systems Inc.

January 2006 - (Free Research)
Transactional emails are those which companies send to customers to confirm a purchase, notify shipping dates, deliver warranty information and it also provide marketers a rich opportunity to develop strong customer relationships. 
(WHITE PAPER) READ ABSTRACT |

How Do You Score? Silverpop's Benchmark Study of B2B Lead Management Practices by Vtrenz, Inc

August 2008 - (Free Research)
Listen to this webinar and learn how to grab a peek at your competitors marketing results. It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices. 
(WEBCAST) READ ABSTRACT |

crystalreports.com for Salesforce.com: Exception and Sales Reporting by Business Objects

crystalreports.com is a Web-based report-sharing service that allows you to share Crystal Reports with the right people - simply and securely. Create advanced reports from your Salesforce.com data. Dig deeper for answers using graphs with drill down capabilities. View, schedule, refresh, and distribute reports online - inside Salesforce.com. 
(SOFTWARE PRODUCT)

That Was Then This Is Now: The New Rules of Email Marketing by Silverpop Systems Inc.

August 2008 - (Free Research)
In this new era of CAN-SPAM legislation, overflowing inboxes and ever-increasing customer expectations, many of the practices that worked for emailers in the past simply won't work anymore. This paper reviews the new rules of email marketing. 
(WHITE PAPER) READ ABSTRACT |

Engaging Your Subscribers Using Interactive Media in Email by Bronto Software

October 2008 - (Free Research)
This paper reviews the best practices for integrating engaging interactive media elements into your current email marketing program. It will cover video in email, utilizing polls, flash presentations, RSS feeds and more. 
(WHITE PAPER) READ ABSTRACT |

Benchmarking Your Digital Strategy by Limelight Networks, Inc.

September 2013 - (Free Research)
Every business has a digital presence that impacts their brand and could hinder potential sales if not properly managed. In order to survive in today's digital era, traditional marketing practices need to be overhauled. Read on to learn 10 key strategies marketers need to be successful in digital marketing. 
(WHITE PAPER) READ ABSTRACT |

Supporting a Multichannel Contact Center by Verint Systems

February 2013 - (Free Research)
Consult this expert e-guide to uncover how you can provide customer support across multiple communication channels. Assisting customers efficiently is imperative to the reputation of your business. This e-guide covers best practices for managing multiple channels, so you can prepare for communication from every angle. 
(EGUIDE) READ ABSTRACT |

Computer Weekly – 4 December 2012: Games giant Sega takes to the cloud by ComputerWeekly.com

December 2012 - (Free Research)
In this week's Computer Weekly, we talk to Sega about how the computer game giant has turned to the cloud to prepare for the Christmas rush. Our latest buyer's guide gives best practice advice on mobile device management. And Unilever tells us how business intelligence and analytics helps to better understand customer needs. Read the issue now. 
(EZINE) READ ABSTRACT |

Exchange Server: E-mail Archiving and Security by SearchSecurity.com

March 2013 - (Free Research)
Review today's best (and worst) practices for email archiving inside this Exchange e-guide. Gain expert tips and tricks for managing and monitoring your Exchange servers along with six commonly overlooked security vulnerabilities to look out for. 
(WHITE PAPER) READ ABSTRACT |

Troubleshooting the Blackberry Enterprise Solution by BlackBerry

January 2009 - (Free Research)
This webcast explains about five common troubleshooting areas, that is Enterprise Activation Issues, Mail delivery and latency Issues, Mobile Browsing Issues, PIM Synchronization Issues and Wireless Application Push Issues. 
(WEBCAST) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company)

February 2007 - (Free Research)
View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. 
(ANALYST REPORT) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company)

January 2007 - (Free Research)
Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! 
(WEBCAST) READ ABSTRACT |

Seven Email Marketing Refreshes by Bronto Software

October 2008 - (Free Research)
This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing. 
(WHITE PAPER) READ ABSTRACT |

A Guide to Email Regulatory Compliance by USA.NET, Inc.

July 2009 - (Free Research)
This guide will list and review several regulations and privacy laws that apply to all businesses in order to protect private or sensitive information, discuss different approaches to email security, and give a rundown of several security solution services for your business hosted by USA.NET. 
(WHITE PAPER) READ ABSTRACT |

Best and Worst Practices for Exchange email archiving by Metalogix

March 2012 - (Free Research)
In this expert e-guide, discover the best and worst practices for email archiving, and review an essential checklist for ensuring that Exchange archives remain compliant. 
(EGUIDE) READ ABSTRACT |

Email Archiving: A Proactive Approach to e-Discovery by Proofpoint, Inc.

July 2008 - (Free Research)
This whitepaper addresses the key e-discovery challenges facing legal and IT departments today, form the impact of regulations such as the Federal Rules of Civil Procedure (FRCP) to the technology required to deal with them. 
(WHITE PAPER) READ ABSTRACT |

Impactful Email Marketing: Using Behavioral Analytics to Create Relevant Messages by Bronto Software

October 2008 - (Free Research)
A successful strategy for taking your email marketing/web analytics integration beyond traffic analysis is to use web analytics for gauging effectiveness of email marketing initiatives and determining optimization tactics. 
(WHITE PAPER) READ ABSTRACT |

Email Marketing Goes Social by Silverpop Systems Inc.

November 2008 - (Free Research)
Read this paper to get tips about how to best implement a successful social email marketing campaign. 
(WHITE PAPER) READ ABSTRACT |

Managing the Challenges of Email Marketing by Unica Corporation - An IBM Company

May 2011 - (Free Research)
The ideal email marketing technology solution provides the best of both worlds: timely data access to develop segmented and personalized content, plus offloading the responsibility for managing the delivery infrastructure, and ensuring deliverability. This brief paper explores the brains and beauty of successful email marketing. 
(WHITE PAPER) READ ABSTRACT |

Wireless Push Email for the Smaller Business: A Comparison by J. Gold Associates, LLC

February 2009 - (Free Research)
This whitepaper explores the requirements and use of mobile extensions to email and PIM systems in companies that have selected the popular Microsoft Exchange environment as their email solution. 
(WHITE PAPER) READ ABSTRACT |

Network Testing Labs Review: Make Internet Risks and Perils Disappear by McAfee, Inc.

June 2009 - (Free Research)
Read this paper to learn how your organization can install a filtering device that blocks malware from your network. McAfee's Email and Web Security appliance is recognized as an effective tool for identifying "bad" URLs. 
(WHITE PAPER) READ ABSTRACT |

Mobilizing Lotus Domino by Sybase iAnywhere

April 2007 - (Free Research)
Mobile applications must be as reliable and secure as those that run within the enterprise. View this webcast to get a demonstration of focused features to secure wireless email. 
(WEBCAST) READ ABSTRACT |

The Case for NSF - How Archiving in NSF Format Preserves Data Integrity by Sherpa Software

July 2010 - (Free Research)
The need for archiving electronic records, including electronic mail [email] continues to grow. Large volumes of electronic records, including email, increased storage limitations, government regulations and legal implications have made the need to archive information a critical business issue. Is there a preferred storage format? 
(WHITE PAPER) READ ABSTRACT |

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