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Emerging Media Series: The Influence of Podcasts on B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism.  (ANALYST REPORT) READ ABSTRACT |

Delivering Quality Leads, Not Just Quantity: The Interactive Value of Webinars by Citrix Online December 2008 - (Free Research) Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more.  (WHITE PAPER) READ ABSTRACT |

Emerging Media Series:Listen How Podcasts Influence B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) This podcast is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. Listen how podcasting can become your next hot marketing delivery mechanism.  (PODCAST) READ ABSTRACT |

Define What's Valued Online - A Webcast Presented by KnowledgeStorm by KnowledgeStorm Webinars (E-mail this company) September 2005 - (Free Research) The CMO Council and KnowledgeStorm have partnered to explore the relationship between online technology researchers and IT vendors. Join KnowledgeStorm in this Webcast replay to learn what over 1,400 survey respondents said about online technology content usage and its influence on IT buying.  (WEBCAST) READ ABSTRACT |

Connecting Through Content: Issue One by KnowledgeStorm, Inc (E-mail this company) March 2007 - (Free Research) This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives.  (ANALYST REPORT) READ ABSTRACT |

Storage Magazine * Nov/Dec 2009: 5 Impact Technologies for 2010 and our Annual Salary Survey by SearchStorage.com November 2009 - (Free Research) The final 2009 issue of Storage Magazine Online features the 5 technologies that our editorial team and expert contributors predict will make the biggest impact in 2010. Plus, our annual Salary Survey shows how the economy is affecting the highly-specialized world of storage in IT.  (EZINE) READ ABSTRACT |

Application Server Quality: Review Your Assumptions by JBoss, a Division of Red Hat April 2008 - (Free Research) Application development professionals have better platform options to choose from than they might think. In this Forrester Research report, you'll learn about factors you should consider as application platforms evolve, four criteria that application development professionals should examine when selecting application server products, and more...  (ANALYST REPORT) READ ABSTRACT |

Podcast--Connecting Through Content Issue One: How Technology Marketers Meet Buyers' Appetite For Content by KnowledgeStorm, Inc (E-mail this company) May 2007 - (Free Research) This report discusses content strategies and preferences from the unique perspectives of both the B2B technology buyers and marketers.  (PODCAST) READ ABSTRACT |

The Value Of A Comprehensive Integration Solution by Sterling Commerce March 2009 - (Free Research) In November 2008, Sterling Commerce commissioned Forrester Consulting to investigate the value of a comprehensive integration solution (CIS) that encompasses the bulk of the enterprise’s integration needs. Forrester also conducted an online survey of key IT roles in selected geographical locations. This paper discusses the results of these studies.  (WHITE PAPER) READ ABSTRACT |

Performance Under Pressure: The State of Enterprise Web Application Quality and Availability by Oracle Corporation July 2009 - (Free Research) Take a look at this important survey, which sought managers’ and professionals’ perspectives, both as external customers of e-business sites, as well as caretakers of their own online operations.  (WHITE PAPER) READ ABSTRACT |

Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars by Citrix Online November 2009 - (Free Research) This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy.  (WHITE PAPER) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc (E-mail this company) May 2006 - (Free Research) Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies.  (WHITE PAPER) READ ABSTRACT |

A Complete View Of The Enterprise: Linking Operational And Financial Planning In Global Organizations by SAP AG May 2008 - (Free Research) In February 2008, CFO Research Services, a unit of CFO Publishing and part of The Economist Group, began a research project with Business Objects, an SAP company, asking senior finance executives to give views on their priorities and challenges around integrating operational and financial planning processes.  (WHITE PAPER) READ ABSTRACT |

Customer Experience IQ Report by Vovici October 2009 - (Free Research) The Customer Experience IQ (CEIQ) report identifies the six secrets of highly effective customer experience programs that every company can use to create true customer loyalty. Read this paper to learn which customer experience programs that organizations have implemented are most effective at driving customer loyalty.  (WHITE PAPER) READ ABSTRACT |

Podcast - The Fine Art of Lead Follow-up by KnowledgeStorm, Inc (E-mail this company) February 2006 - (Free Research) The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This podcast walks you through key strategies for implementing an effective lead follow-up and qualification process  (PODCAST) READ ABSTRACT |

KnowledgeNote: What Research Tells Us About Lead Management and Follow-Up by KnowledgeStorm, Inc (E-mail this company) May 2005 - (Free Research) The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This paper walks you through key strategies for implementing an effective lead follow-up and qualification process.  (WHITE PAPER) READ ABSTRACT |

Emerging Media Series: How Blogs and Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.  (PODCAST) READ ABSTRACT |

Next Generation Audio Conferencing by Citrix Online September 2009 - (Free Research) This Wainhouse Research application brief explores the results of a groundbreaking survey on the next generation of audio conferencing. Get acquainted with Web-controlled audio conferencing, including business benefits, real-world impact and recommended best practices.  (WHITE PAPER) READ ABSTRACT |

2009 Security Mega Trends Survey by Lumension February 2009 - (Free Research) This survey was conducted by the Ponemon Institute to better understand if certain publicized IT risks to personal and confidential data are or should be more or less of a concern for organizations. Learn what respondents in IT operations and IT security think about eight Security Mega Trends affecting organizations during the next 12 to 24 months.  (WHITE PAPER) READ ABSTRACT |

SPSS Text Analysis for Surveys™ 3.0 - Specifications by SPSS Inc. Worldwide Headquarters May 2009 - (Free Research) Use SPSS Text Analysis for Surveys to categorize text responses whether you conduct surveys to support business, education, or government decisions, or for your academic research. No matter your field, you now have a way to combine your qualitative and quantitative analyses using a single advanced but easy-to-use desktop software program.  (BROCHURE) READ ABSTRACT |

SPSS Text Analysis for Surveys 3.0: Get the Most Out of Open-Ended Text Responses by SPSS Inc. Worldwide Headquarters February 2009 - (Free Research) Maximize survey research value with open text responses. If you've limited your surveys to close-ended questions due to the time and expense of reading and manually coding text responses, this session can be your organization's first step toward maximizing the value of your survey data.  (WEBCAST) READ ABSTRACT |

IT Impact on Telecommunications Order Fallout - A Survey of Large Global Businesses by Progress Software April 2009 - (Free Research) As the following pages will demonstrate, the evidence is that improving Business Transaction Assurance presents a real bottom-line opportunity and is moving high up the business agenda. However, companies' current systems are not equipped with the necessary tools to manage and control such transactions.  (WHITE PAPER) READ ABSTRACT |

Network Forensics Survey: Most Networks are Unprepared for Quick Response by Solera Networks November 2009 - (Free Research) More than 60% of large enterprises believe a significant network breach is likely within the next 3 years, yet most are not capable of effectively discovering the full scope of incidents. This survey details how management and staff within large organizations view the importance of being prepared to respond to network security incidents.  (WHITE PAPER) READ ABSTRACT |

PCI DSS Compliance Survey Results by Imperva September 2009 - (Free Research) The findings of this survey suggest that despite PCI DSS regulation companies are still struggling with data security. However, it also suggests that companies that take a strategic approach to PCI compliance go through fewer data breaches. Learn more about leveraging PCI to get a broader, more effective, and more cost efficient security program.  (ANALYST REPORT) READ ABSTRACT |

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