Over the past two years, the mobile TV landscape has changed dramatically. 

Electronic ticketing or e-ticketing is a recent development in the transport industry designed to eliminate the need for paper based ticketing and to facilitate the check-in procedures at airports and train stations. 

Entraction has no reservations about the effectiveness and efficiencies that are possible using device fingerprinting paired with device reputation; this is real data pulled from the user's computer, coupled with fact-based evidence of fraud from that computer's past. Read this case study to learn about how Entraction is fighting fraud. 

Mobile business intelligence (BI) is not a new concept, but the rumors that it's too complex, cumbersome, expensive, and limited have prevented most organizations from making the investment. Access this exclusive paper to uncover the 5 most common mobile BI myths debunked and how mobile BI can help you gain a competitive advantage. 

This white paper details a software-as-a-service based solution for managing your organization's branding communities via emerging social media networks. Discover the key features and benefits of this single, integrated platform for optimizing your social marketing efforts. 

The customer experience is playing a bigger role in the consumer market as well as the B2B buying process. Sales professionals need to provide a consistent and personalized experience from the very first interaction – but legacy sales strategies are fragmented. Read on to learn how to optimize your sales methods for the age of the customer. 

View this webcast to learn how Sybase Aleri Streaming Platform provides a rapid application development framework for building high performance, low latency, enterprise class, real-time event processing solutions for Capital Markets. 

This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results. 

If your organization relies on email marketing, you're always looking for ways to increase click-through and response rates. Unfortunately, it's not so easy when customers are inundated with spam emails and irrelevant messages. Check out this informative resource for four major FAQs on how to optimize your email marketing campaign. 

In this concise resource, explore the current service virtualization market, including current market trends, issues, and technology vendors. Read on to learn why service virtualization is a must-have for agile development teams. 

A full market perspective is difficult because of fragmented liquidity. Many securities are traded on more than one exchange or alternative trading venue. Knowing when, where and how to trade can be a challenge, and it’s getting harder all the time as the markets evolve. 

This white paper examines a new mobile barcode solution for consumer engagement, which is helping to connect the offline world with the online world.