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Delivering Quality Leads, Not Just Quantity: The Interactive Value of Webinars by Citrix Online December 01, 2008 - (Free Research) Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more.  (WHITE PAPER) READ ABSTRACT |

9 Management Practices for Exceptional Webinars by Citrix Online August 19, 2009 - (Free Research) This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.  (WHITE PAPER) READ ABSTRACT |

Business Wire hosts award-winning events for client education with GoToWebinar by Citrix Online June 24, 2009 - (Free Research) Business Wire, a global market leader in commercial news distribution, adopted Citrix® GoToMeeting® with GoToWebinar® in order to enhance communication with clients, increase employee training and deliver added value to customers by providing top-notch educational Webinars. Download the case study to learn more.  (CASE STUDY) READ ABSTRACT |

How to Market and Sell Services with Webinars by Citrix Online November 10, 2009 - (Free Research) This webcast reveals strategies to create a winning webinar program. It offers proven tactics to get more leads and sales from your marketing budget.  (WEBCAST) READ ABSTRACT |

How to Market and Sell Services with Webinars by Citrix Online June 01, 2009 - (Free Research) This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget.  (WHITE PAPER) READ ABSTRACT |

Define What's Valued Online - A Webcast Presented by KnowledgeStorm by KnowledgeStorm Webinars (E-mail this company) September 27, 2005 - (Free Research) The CMO Council and KnowledgeStorm have partnered to explore the relationship between online technology researchers and IT vendors. Join KnowledgeStorm in this Webcast replay to learn what over 1,400 survey respondents said about online technology content usage and its influence on IT buying.  (WEBCAST) READ ABSTRACT |

KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 29, 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies.  (WEBCAST) READ ABSTRACT |

Using Webinars to Engage Prospects by Citrix Online August 19, 2009 - (Free Research) View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages.  (WEBCAST) READ ABSTRACT |

What Causes Webinar Attendees to Bail by Citrix Online August 19, 2009 - (Free Research) Download this new MarketingSherpa study to discover the leading causes for attendees to drop out of Webinars and what you can do to sharpen your presentations.  (WHITE PAPER) READ ABSTRACT |

Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 29, 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.  (ANALYST REPORT) READ ABSTRACT |

Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars by Citrix Online November 2009 - (Free Research) This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy.  (WHITE PAPER) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company) January 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!  (WEBCAST) READ ABSTRACT |

Get More Value from Audio Conferencing by Citrix Online September 2009 - (Free Research) Listen to this podcast to hear how all-new HiDef Corporate™ leverages the communicative advances of the Internet and next generation telephony to revolutionize the way call conferencing is administered and billed.  (PODCAST) READ ABSTRACT |

Why an Enterprise Project Portfolio Management (EPPM) system is essential by Oracle Corporation March 2009 - (Free Research) If stimulus plans around the world are effective, we will see a boon in industrial manufacturing jobs and production. This paper stresses the importance of an Enterprise Project Portfolio Management (EPPM) system.  (WHITE PAPER) READ ABSTRACT |

Strategies for Distributing Your Online Content: Why, Where and How by KnowledgeStorm Webinars (E-mail this company) July 2006 - (Free Research) In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process.  (WEBCAST) READ ABSTRACT |

Audio Conferencing 2.0: Control Costs & Simplify Administration by Citrix Online September 2009 - (Free Research) In this paper, we're taking audio conferencing to an entirely new level. Built with Web-based administration and control, HiDef Corporate audio conferencing gives you crystal-clear audio plus the tools to extract maximum value from every call.  (WHITE PAPER) READ ABSTRACT |

Leveraging Your Most Valued Asset: Knowledge by Vivisimo, Inc. December 2009 - (Free Research) Why do most organizations continuously fail in utilizing knowledge? In this webcast, learn from case studies that illustrate how you can optimize the value of knowledge in your organization through improving e-discovery and data retention practices and eliminating wasteful and under-utilized tools.  (WEBCAST) READ ABSTRACT |

Gaining ERP Value: Structured Implementation at Industrial Good Maker Hunter Manufacturing by SAP AG January 2009 - (Free Research) Hunter Manufacturing is a good example of what a midsize company can accomplish with a disciplined approach to gaining ERP value, in concert with a vendor that has the functionality, technology and services to support the effort.  (CASE STUDY) READ ABSTRACT |

Advancing Return on Investment Analysis for Government IT: A Public Value Framework by SAP AG January 2009 - (Free Research) The range and complexity of government information technology (IT) investments makes assessing their returns a daunting prospect. This white paper presents a public ROI assessment framework that addresses the shortcomings in the available methods and models for assessing public returns.  (WHITE PAPER) READ ABSTRACT |

Emerging Media Series: How Blogs and Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

Integrating and Automating Composite Applications by BMC Software, Inc November 2008 - (Free Research) This Enterprise Management Associates white paper will describe how new technologies are being used by IT to develop new applications to give a new competitive edge to their enterprises; provide an overview of the new challenges involved; investigate solutions to overcome these challenges; and show how these solutions drive business value.  (WHITE PAPER) READ ABSTRACT |

Advancing your SAP Netweaver: Maximize the value of SAP Netweaver with Atos Origin by Atos Origin November 2009 - (Free Research) Enterprises that embrace SAP NetWeaver early will gain a tremendous competitive advantage. And by using the proven experience of Atos Origin, nothing is left to chance. Atos Origin will provide transparency regarding the costs and benefits and help turn your vision into results using our proven global SAP expertise and integration experience.  (WHITE PAPER) READ ABSTRACT |

Unlocking Hidden Value from Investments in SAP NetWeaver® Business Warehouse by IBM May 2009 - (Free Research) The purpose of this paper is to outline how IBM Cognos 8 Performance Management software and solutions are best suited to drive maximum value from investments in the SAP Business Warehouse. This topic is of interest to Business and IT Executives as well as SAP Solution Managers and Project Managers.  (WHITE PAPER) READ ABSTRACT |

Virtualization for Dummies, 2nd HP Special Edition by Hewlett-Packard Company October 2009 - (Free Research) Read this book for an introduction to the subject so that you can understand its promise and perils — and create an action plan to decide whether virtualization is right for you, as well as how to move forward with implementing it should you decide it is right for you.  (BOOK) READ ABSTRACT |

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