Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc.. Discover what benefits advanced meter infrastructure (AMI) brings and why, and learn how the SAP NetWeaver platform and enterprise service-oriented architecture can support more... >> Discover more offerings from SAP America, Inc..
		WebFOCUS Operational Enterprise Business Intelligence by Information Builders Inc.. WebFOCUS is a comprehensive and fully integrated enterprise business intelligence platform. It sets the standard for enterprise business intelligence by scaling to support more... >> Discover more offerings from Information Builders Inc..

Show How Marketing Makes Money: A 5-Step Plan for Proving ROI by Vtrenz, Inc June 2008 - (Free Research) This white paper outlines a simple plan to help ensure the outcome of your evaluation efforts both meaningful and manageable.  (WHITE PAPER) READ ABSTRACT |

Editorial Tip: Measuring the ROI of Social CRM: No easy task by Infor February 2011 - (Free Research) As more organizations invest in social channels, the question of value becomes increasingly important. In social media, ROI alone may not tell the value of the effort, and benefits to the business from the customer service approach could be gauged by a variety of factors. Uncover how to measure the real value of an investment in social CRM.  (EGUIDE) READ ABSTRACT |

Hosted Contact Center Market Report: DMG Consulting by LiveOps March 2011 - (Free Research) Hosted contact center adoption is increasing rapidly. Solutions provide quick deployment, quantifiable ROI, scalability, ongoing investment protection, reduced maintenance burden and minimal cash outlays. DMG Consulting, a leading contact center firm, has just released this new report discussing key market trends, ROI benefits, and key players.  (ANALYST REPORT) READ ABSTRACT |

Layered Tech expands to new markets and improves ROI with CA 3Tera AppLogic by CA Technologies. March 2011 - (Free Research) This case study explains how Layered Tech’s implementation of CA 3Tera AppLogic helped it improve ROI and enabled Layered Tech to service a new market of premium customers without increasing costs.  (CASE STUDY) READ ABSTRACT |

Enhancing Interaction Center ROI in Turbulent Economic Times by SAP America, Inc. April 2009 - (Free Research) Interaction center managers, along with their counterparts in sales, marketing, and service, are being asked to deliver greater value on shoestring budgets. While the conventional reaction in tough economic times is to simply cut costs and services, the nature of the current downturn indicates that austerity measures of the past won't work today.  (WHITE PAPER) READ ABSTRACT |

How to Max Your Mobile Monitoring Performance for Real ROI by Neustar® June 2011 - (Free Research) In this presentation transcript, find out how monitoring your mobile performance for ROI can accelerate and maximize your mobile investment. Join Patrick Lightbody, Director of Product Management at Neustar Webmetrics, as he discusses how to interpret real ROI and take action based on the results.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

Manticore Technology Boosts Revenue & Delivers Solid Investment ROI for Intellitactics by Manticore Technology November 2008 - (Free Research) The marketing team integrated Manticore Technology with their existing salesforce.com solution to create a comprehensive demand generation platform.  (CASE STUDY) READ ABSTRACT |

Turning Customer Interactions into Money: Using Predictive Analytics to Achieve Stellar ROI by SPSS Inc. Worldwide Headquarters December 2008 - (Free Research) This whitepaper makes the case for using predictive analytics as a catalyst for a company's growth. It includes best practices from several global companies including: Cablecom, Royal & Sun Alliance, and T. Rowe Price. Ultimately, it is about maximizing the level of understanding that can be achieved with customer data.  (WHITE PAPER) READ ABSTRACT |

The Return on Investment of Open Source Data Integration by Talend July 2008 - (Free Research) This white paper explains the different alternatives to open source data integration, and presents the visible and hidden costs of these alternatives, on several types of projects.  (WHITE PAPER) READ ABSTRACT |

Increasing the ROI of Mobility by Sybase, an SAP company May 2009 - (Free Research) Read this paper to learn that virtually every organization with a mobile workforce can benefit from Afaria. This powerful and proven technology that is capable of handling large data transfers to and from mobile devices is already delivering notable business benefits to many organizations.  (WHITE PAPER) READ ABSTRACT |

State of the Portal Market by Oracle Corporation January 2009 - (Free Research) The focus of this paper is to provide readers a comprehensive understanding of real-world deployment practices, trends and ROI anecdotes for enterprise portal technologies.  (WHITE PAPER) READ ABSTRACT |

Calculating Cloud ROI : From the Customer Perspective by ComputerWeekly.com July 2012 - (Free Research) This white paper lays out a framework to help IT and business decision makers calculate the return on investment of cloud services.  (ESSENTIAL GUIDE) READ ABSTRACT |

eBook: Building a Business Case for Social CRM and Customer Communities by Sirius Computer Solutions June 2010 - (Free Research) Learn how to build a business case for social media outlets affecting customer relations and customer communities including Facebook and Twitter, as well as what social media means for CRM, best practices for managing online customer communities, and expert advice on implementing social media programs successfully.  (EBOOK) READ ABSTRACT |

IDC White Paper: CA ESP Workload Automation Software: Measuring Business Impact and ROI by CA Technologies. April 2008 - (Free Research) This IDC White Paper presents the results of an IDC study, sponsored by CA originally Cybermation), to quantify the financial benefits of using CA ESP Workload Automation products.  (WHITE PAPER) READ ABSTRACT |

The ROI for ERP: An Overall Approach by ComputerWeekly.com September 2012 - (Free Research)  Nucleus Research offers advice on calculating the return on investment (ROI) for enterprise resource planning (ERP) systems.  (ANALYST REPORT) READ ABSTRACT |

The Total Economic Impact Of Microsoft Dynamics CRM 2011 by Microsoft October 2011 - (Free Research) Businesses widely deploy CRM solutions, and interest in expanding their use is high. Access this Forrester report to examine the total economic impact and potential return on investment(ROI) of one CRM software deployment.  (WHITE PAPER) READ ABSTRACT |

The ROI of Social CRM by ComputerWeekly.com August 2012 - (Free Research) This analyst report from Nucleus Research shows that businesses can achieve a significant return on investment by adding social media to their CRM deployments  (ANALYST REPORT) READ ABSTRACT |

From Cold to Hot: Lead Nurturing Programs That Generate Sales by Vtrenz, Inc August 2008 - (Free Research) This white paper explains the importance of lead nurturing–in the lead management process. It discusses best practices for nurturing leads in today's competitive business environment, and offers advice for implementing a lead-nurturing program.  (WHITE PAPER) READ ABSTRACT |

Co-Marketing with Channel Partners: Expand Your Marketing Reach with Channel Marketing Funds by SAP AG September 2008 - (Free Research) As organizations seek new ways to increase brand awareness and generate demand in more complex market environments, there has been a renewed interest in co-marketing programs. This paper provides techniques to achieve this.  (WHITE PAPER) READ ABSTRACT |

Immediate ROI and Risk Mitigation with Boomi AtomSphere – Customer Success Story by Dell Boomi April 2010 - (Free Research) When Global Forex had to integrate customer data from their databases to Salesforce, they thought they had a huge project to undergo. However after implementing Boomi AtomSphere for the job, it suddenly became and easily manageable and cost effective project. Read on to learn the immediate benefits and ROI they experienced from choosing Boomi.  (CASE STUDY) READ ABSTRACT |

The Great Software Mind Meld: How “The Cloud” Is Helping Vendors Peer Inside the Heads of Prospective Buyers by Runaware June 2011 - (Free Research) The difference between intriguing software and best-selling software is customer insight from feedback. Read this white paper to learn about a cloud-based analytics solution that for the first time allows software vendors to cull actionable intelligence from reliable, untainted customer feedback.  (WHITE PAPER) READ ABSTRACT |

A Marketing Pilot for FTTH Network Rollout by ECI Telecom November 2010 - (Free Research) Operators who invest in marketing pilots before making a significant network change are better able to plan the service packages and define the target audience. This white paper presents ECI Telecom’s proposed approach to marketing pilots, their possible components, and expected results.  (WHITE PAPER) READ ABSTRACT |

Establish a Strategic Advantage in Managing Change by IBM August 2010 - (Free Research) Join Sue Green, Market Manager for IBM Rational Systems at this webcast as she shows you a structured approach to seizing opportunity and managing change amid the fast pace world and complexity of smarter product development.  (WEBCAST)

Infor Epiphany Social Commerce Solutions by Infor December 2012 - (Free Research) This white paper introduces a software suite that can help you gain deeper customer insights from social media data, resulting in more successful marketing campaigns and customer relationships.  Learn how this technology can help you achieve five main components of a successful CRM initiative.  (WHITE PAPER) READ ABSTRACT |

CRM and social media - How a blended approach means good business in the hospitality industry by Infor December 2012 - (Free Research) This white paper offers helpful guidelines for those in the hospitality industry on how to blend CRM with social media and real-time marketing strategies to improve customer satisfaction, attract more guests, build business, and get higher ROI.  (WHITE PAPER) READ ABSTRACT |

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