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Direct Marketing Company Gets It Done Faster with DMExpress by SyncSort August 2008 - (Free Research) Syncsort provided DMC with a free Proof-Of-Concept to demonstrate the benefits that DMExpress could provide. Using DMExpress, DMC was able to significantly decrease the elapsed time.  (CASE STUDY) READ ABSTRACT | GO TO CASE STUDY

Case Study: Leading Gaming and Entertainment Company Increases Customer Loyalty with Equifax Database Solutions by Equifax. March 2008 - (Free Research) Read this white paper to explore a case study detailing how to increase customer loyalty and drive repeat visits to vendor locations. Explore a database that offers a single customer view, facilitating convenient, relevant offers to consumers.  (CASE STUDY) READ ABSTRACT | GO TO CASE STUDY

Essential Email Marketing Deliverability Guide by Listrak. January 2008 - (Free Research) In this white, learn ways to ensure e-mails in your marketing campaign bypass internet filters and escape junk mail folders. The experts at Listrak have the details for you.  (WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Customer Information Team Delivers Reliable Customer Contact Information with Daimler Chrysler's Customer/Owner Information Network (COIN) by Pitney Bowes Group 1 Software May 2008 - (Free Research) DaimlerChrysler needed to consolidate their multiple operational databases into one set of data stores to join disparate data and achieve an accurate single customer view.  (CASE STUDY) READ ABSTRACT | GO TO CASE STUDY

Achieved Closed-Loop B2B Marketing by Extraprise Group, Inc. August 2008 - (Free Research) Database marketing’s time is now, and as companies realize its importance the number of constituents will grow, meaning the database should be at the forefront of all new initiatives.  (WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Email Creative That Works: An Evaluation of Opens and Click Rates Associated with Various Creative Elements by Silverpop Systems Inc. August 2008 - (Free Research) To help marketers identify creative elements that can really improve results, Silverpop undertook a comprehensive study of both BtoB and BtoC email messages, evaluating a variety of creative elements and comparing open and click rates.  (WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

New Advances in Enterprise Marketing Solutions: Vendor Webcast by EMC Corporation. July 2008 - (Free Research) View this webcast which provides a marketing platform for your enterprise marketing processes in terms of digital asset repository, collaboration, process management and publishing.  (WEBCAST) READ ABSTRACT | GO TO WEBCAST

Business Process Outsourcing for Life and Annuities by Fiserv Insurance Solutions. The Fiserv BPO solution is an extension of your business; we handle the administration while you maintain control through mutually established parameters and service levels.  (SERVICE) GO TO DETAILED REPORT

Inbox Wars by Information Security Magazine September 2008 - (Free Research) Spam hasn't been "solved"; in fact, the scourge has grown worse as attackers continually trump counter-measures and refine their focus on high-value targets.  (WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Converting Service Calls into Sales with Real-Time Offer Management by SAP America, Inc. September 2008 - (Free Research) Banks, utilities, retailers, and the like are taking advantage of incoming calls and Web visits to make offers to existing customers. In this paper learn how with real-time offer management applications, can help leverage customer information.  (WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

BIG-IP Link Controller - WAN Link Traffic Management by F5 Networks The BIG-IP Link Controller seamlessly monitors availability and performance of multiple WAN ISP connections to intelligently manage bi-directional traffic flows to a site, providing fault tolerant and optimized Internet access. The BIG-IP Link Controller delivers improved link performance and high availability capabilities.  (HARDWARE PRODUCT) GO TO DETAILED REPORT

Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars (E-mail this company) June 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.  (WEBCAST) READ ABSTRACT | GO TO WEBCAST

New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company) February 2007 - (Free Research) View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007.  (ANALYST REPORT) READ ABSTRACT | GO TO ANALYST REPORT

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company) January 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!  (WEBCAST) READ ABSTRACT | GO TO WEBCAST

Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.  (ANALYST REPORT) READ ABSTRACT | GO TO ANALYST REPORT

KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies.  (WEBCAST) READ ABSTRACT | GO TO WEBCAST

Nextel Direct Connect Fact Sheet by Sprint. April 2008 - (Free Research) Nextel Direct Connect gives your business the productivity and flexibility it needs to ensure that everything happens when it should - now.  (WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

Technology Buying and Media Consumption Survey, Report 3 by TechTarget September 2008 - (Free Research) This report is third in a series of quarterly surveys to TechTarget's IT Research Panel. Respondents' preferences for media consumption and technology marketing solutions are compared to initial benchmarks and trends established in our previous...  (WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

EdgePlatform for Application Acceleration and Delivery by Akamai Technologies. The Akamai EdgePlatform is a purpose built Application Delivery Network that accelerates delivery of applications and content over the Internet, which can lead to increased usage, adoption and improved productivity.  (SOFTWARE PRODUCT) GO TO DETAILED REPORT

Connecting Through Content: Issue One by KnowledgeStorm, Inc (E-mail this company) March 2007 - (Free Research) This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives.  (ANALYST REPORT) READ ABSTRACT | GO TO ANALYST REPORT

IFS Enterprise Asset Management - EAM / CMMS by IFS IFS Enterprise Asset Management (EAM) is an information management system that connects all departments and disciplines within a company, making them an integrated unit.  (SOFTWARE PRODUCT) GO TO DETAILED REPORT

Cisco Catalyst 2950 Series Switches with Enhanced Image SW by Cisco Systems, Inc The Cisco Catalyst 2950 Series switches offer enhanced data security through a wide range of security features.  (HARDWARE PRODUCT) GO TO DETAILED REPORT

Astea Alliance Application Extensions by Astea International Inc. (E-mail this company) Application Extensions include: Analytic facilities, which provide real-time analysis of business performance; Customer portals, allowing access to timely & accurate data about customer account or service orders; & Mobile capabilities, that empower field forces to fully participate in corporate goals for revenue optimization & customer retention.  (SOFTWARE PRODUCT) GO TO DETAILED REPORT

Cisco PIX 506E Security Appliance by Cisco Systems, Inc The Cisco® PIX® 506E Security Appliance delivers enterprise-class security for remote office, branch office, and small-to-medium business (SMB) networks, in a highperformance, easy-to-deploy purpose-built appliance.  (HARDWARE PRODUCT) GO TO DETAILED REPORT

Welcome to Your Internet Future - Mobile Broadband Brought to You by WiMAX by Intel Corporation. July 2008 - (Free Research) WiMAX is a new way of subscribing to mobile Internet access through a wireless connection, direct to your service provider, it gives you reliable, convenient broadband access on the go, for real-time information and entertainment.  (WHITE PAPER) READ ABSTRACT | GO TO WHITE PAPER

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