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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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Data Protection 2.0: It’s Not Just Names and Numbers Anymore by Tripwire, Inc.

February 08, 2011 - (Free Research)
The external forces of advanced threats and compliance obligations, combined with the internal forces of new business initiatives, lead to a complex set of data protec­tion requirements. This paper provides an overview of the many data protection challenges CISOs face and suggests a sequence of five actions to take to address these challenges. 
(WHITE PAPER) READ ABSTRACT |

Grow Your Business with Microsoft Dynamics CRM by Microsoft

September 09, 2009 - (Free Research)
View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales. 
(WEBCAST) READ ABSTRACT |

Mobile Madness or BYOD Security? by Sophos, Inc.

November 01, 2013 - (Free Research)
This informative paper examines the state of BYOD today and the direction in which it's going, discussing common challenges in implementing and managing it and helpful strategies for overcoming these obstacles. 
(WHITE PAPER) READ ABSTRACT |

Strategic Meeting Management: Best Practices for Success: A Tips and Tools Guide to Effective Implementation by StarCite

August 2008 - (Free Research)
In studying the best practices in strategic meeting management, there's proven evidence that a "managed" meetings program can generate significant and immediate cost savings for corporations of all sizes. 
(WHITE PAPER) READ ABSTRACT |

Datacenter Transformation: New Directions for IT by Hitachi Data Systems

December 2010 - (Free Research)
The following report contains answers to 5 crucial data center questions posed by Hitachi Data Systems to Benjamin S. Woo, program vice president of IDC's Worldwide Storage Systems research, on behalf of Hitachi Data Systems' customers. 
(ANALYST BRIEF) READ ABSTRACT |

Improved Software Testing Using McCabe IQ Coverage Analysis by McCabe Software, Inc.

March 2009 - (Free Research)
This paper introduces coverage analysis as an important direction in the management of software testing. Specifically, this paper covers test assessment and improvement using McCabe IQ coverage analysis in the areas of functional testing, incremental testing, and unit level testing. 
(WHITE PAPER) READ ABSTRACT |

E-Book: Leveraging Web 2.0 and Social Media in CRM Programs by SAP America, Inc.

October 2010 - (Free Research)
You’ve heard the buzz about Web 2.0 and social CRM, but where to start? In this eBook, find out more about Web 2.0 and social media in the context of CRM. Learn more about using Web 2.0 to build customer loyalty and get expert insight into the role that social CRM may play in the future. 
(EBOOK) READ ABSTRACT |

Information Security Magazine – October 2010: Database Auditing Tools – The Human Factor by Information Security Magazine

October 2010 - (Free Research)
This issue also discusses database audit tools, applications and the selection process. Learn how your organization can leverage these tools to understand database transaction activity, monitor insiders for malicious activity, and how these logs and audit trails can improve your compliance programs. 
(WHITE PAPER) READ ABSTRACT |

Social Media Analytics Software Pulls Useful Info out of Online Muddle by IBM

March 2013 - (Free Research)
In this white paper, see how unstructured and semi-structured data analytics are changing the relationship of businesses to their social media consumer bases. 
(EGUIDE) READ ABSTRACT |

Smarter communications through analytics by IBM

November 2011 - (Free Research)
As research suggests, investments in data integration and analytics that maximize the value of each customer are worthwhile and create potential for financial gain. To quantify the value of those investments, an illustrative $8 billion communications provider was modeled. Results from this effort are presented throughout this paper. 
(WHITE PAPER)

Enhancing the Customer Experience with Loyalty Management by SAP America, Inc.

April 2009 - (Free Research)
By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business. 
(WHITE PAPER) READ ABSTRACT |

eBook: Building a Business Case for Social CRM and Customer Communities by Sirius Computer Solutions

June 2010 - (Free Research)
Learn how to build a business case for social media outlets affecting customer relations and customer communities including Facebook and Twitter, as well as what social media means for CRM, best practices for managing online customer communities, and expert advice on implementing social media programs successfully. 
(EBOOK) READ ABSTRACT |

Social Media-based Customer Loyalty Programs by Infor CRM

February 2012 - (Free Research)
This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman. 
(EGUIDE) READ ABSTRACT |

Email Marketing Goes Social by Silverpop Systems Inc.

November 2008 - (Free Research)
Read this paper to get tips about how to best implement a successful social email marketing campaign. 
(WHITE PAPER) READ ABSTRACT |

Optimizing Customer Retention Programs by Portrait Software

December 2008 - (Free Research)
Read this case study and find out about how Uplift Modeling can help your marketing programs and increase campaign ROI. 
(WHITE PAPER)

From Cold to Hot: Lead Nurturing Programs That Generate Sales by Vtrenz, Inc

August 2008 - (Free Research)
This white paper explains the importance of lead nurturing–in the lead management process. It discusses best practices for nurturing leads in today's competitive business environment, and offers advice for implementing a lead-nurturing program. 
(WHITE PAPER) READ ABSTRACT |

E-Book: Taking Mobile CRM Beyond the Sales Force by Sybase, an SAP company

September 2010 - (Free Research)
Mobility was going to be "the next big thing" in CRM but didn’t pan out, with "road warriors" frustrated with user interfaces meant for a PC. But the success of smart phones has changed the game. This e-book helps enterprises understand the marketplace for devices, applications and managing it all in order to create a mobile CRM program. 
(EBOOK) READ ABSTRACT |

Tread carefully with social media-based customer loyalty programs by Infor CRM

February 2012 - (Free Research)
Read this tip guide now to learn expert tips for interacting with your customers through Web 2.0. 
(EGUIDE) READ ABSTRACT |

Taking Mobile CRM Beyond the Sales Force by SAP America, Inc.

July 2011 - (Free Research)
The success of consumer-friendly smart phones has changed the game. People are bringing their iPhones and Droids to IT asking for CRM functionality. 
(EBOOK)

Enhancing Constituent Perceptions with CRM for Public Sector: Advancing Beyond Efficiency and Service Improvements by SAP America, Inc.

September 2010 - (Free Research)
By using a CRM strategy with software solutions, government agencies can achieve a host of benefits when it comes to streamlining business processes and analytical capabilities. Read on to learn how By enabling such CRM processes, governments can build communication campaigns that help shape the public’s perceptions and advance the value delivered. 
(WHITE PAPER) READ ABSTRACT |

E-Book: Integrating Oracle CRM On Demand with onpremise applications: Understanding ROI and best practices by Cast Iron Systems

September 2009 - (Free Research)
This E-Book engages in some of the big concerns of Oracle CRM on Demand and SaaS CRM integration. And how this integration might affect how some IT and business professionals operate. 
(EBOOK) READ ABSTRACT |

That Was Then This Is Now: The New Rules of Email Marketing by Silverpop Systems Inc.

August 2008 - (Free Research)
In this new era of CAN-SPAM legislation, overflowing inboxes and ever-increasing customer expectations, many of the practices that worked for emailers in the past simply won't work anymore. This paper reviews the new rules of email marketing. 
(WHITE PAPER) READ ABSTRACT |

From Social Media to Social CRM: Reinventing the Customer Relationship by IBM

March 2014 - (Free Research)
Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more. 
(WHITE PAPER) READ ABSTRACT |

Overcoming the Challenges of Green Procurement through eProcurement by Dimension Data Global

October 2008 - (Free Research)
This eBook discusses nine eProcurement best practices. It also demonstrates how they will help you reduce environmental waste while implementing and managing your Green purchasing program. 
(WHITE PAPER) READ ABSTRACT |

Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense by Silverpop Systems Inc.

January 2007 - (Free Research)
This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results. 
(WHITE PAPER) READ ABSTRACT |

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