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KnowledgeStorm Advertising Overview: Build Brand Awareness among Technology Buyers by KnowledgeStorm, Inc (E-mail this company) June 05, 2007 - (Free Research) If you're looking to build awareness and consideration of your brand among technology buyers that rely on KnowledgeStorm, our advertising solutions will help you reach your target audience.  (ANALYST REPORT) READ ABSTRACT |

Personalized content and Advertising: How it works by Alcatel-Lucent November 20, 2009 - (Free Research) See how Alcatel-Lucent helps service providers turn subscribers into audiences, dramatically increasing the value of advertising and content offers while enhancing the consumer experience on the screen of their choice.  (VIDEO) READ ABSTRACT |

Personalized content and Advertising by Alcatel-Lucent November 20, 2009 - (Free Research) See how Alcatel-Lucent helps service providers turn subscribers into audiences, dramatically increasing the value of advertising and content offers while enhancing the consumer experience on the screen of their choice.  (VIDEO) READ ABSTRACT |

Avatars Proven to Increase Advertising Effectiveness by Humanity Interactive September 30, 2009 - (Free Research) Blue Rain commissioned Humanity Online to create an avatar for their character "Marcus OneNote" that could act, react, and interact with visitors to the OneNote Ad and landing page of the community site for OneNote. Read on to learn how avatars are increasing advertising effectiveness.  (CASE STUDY) READ ABSTRACT |

Targeted Interactive Advertising: A Killer Revenue App by Alcatel-Lucent November 20, 2009 - (Free Research) Marcio Nespatti, Alcatel-Lucent, discusses the latest research on next generation advertising.  (VIDEO) READ ABSTRACT |

Demo: Personalized content and Advertising by Alcatel-Lucent November 20, 2009 - (Free Research) Charles Bahr of Alcatel-Lucent Multimedia Solutions Marketing and Christophe Senot of Bell Labs demonstrate the technologies that can be combined to create a personalized content and advertising experience across any screen.  (VIDEO) READ ABSTRACT |

From Here to There, You Can Find it Anywhere: Building Local/Geo-Search with Apache Lucene and Solr by Lucid Imagination November 18, 2009 - (Free Research) Join Grant Ingersoll, co-founder of Lucid Imagination and chairman of the Apache Lucene PMC, and Ryan McKinley, co-founder of Voyager GIS and Apache Lucene PMC member, and Sameer Maggon of AT&T Interactive for an in-depth technical workshop on the potential and application of the newly released Lucene Spatial libraries.  (WEBCAST) READ ABSTRACT |

Recessionary Effects on Network Services Spending Among Consumers, Worldwide: A Report on Consumer Spending Priorities in 2009 and Targets for Cost Reduction by Alcatel-Lucent October 15, 2009 - (Free Research) Consumer spending patterns undergo significant changes during an economic downturn. This paper presents the results of a worldwide study to assess how the current recession is affecting consumer spending. This information can help operators recognize the areas of greatest revenue potential in the months ahead and adjust accordingly.  (WHITE PAPER) READ ABSTRACT |

The Alcatel-Lucent Multi-screen Experience by Alcatel-Lucent June 09, 2009 - (Free Research) This video demonstrates how our Multi-screen Experience enables the seamless movement of content and services across devices. It shows how with its unique ability to bring consumers more freedom and simplified consumption, multi-screen will create growth through a constructive intersection of content, advertising and communication industries.  (VIDEO) READ ABSTRACT |

Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

Case Study: Grey Healthcare Group leverages FalconStor VTL with deduplication to improve backup and recovery performance, optimize storage assets, and strengthen data security by FalconStor Software March 2009 - (Free Research) Grey Healthcare Group is one of the world's top five healthcare communications companies. Read this case study to learn how Grey Healthcare Group leveraged FalconStor VTL with deduplication to improve backup and recovery performance, optimize storage assets, and strengthen data security.  (CASE STUDY) READ ABSTRACT |

Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) May 2006 - (Free Research) Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation.  (WEBCAST) READ ABSTRACT |

What's NOT "Green" in the Data Center? by IBM November 2009 - (Free Research) Are the products you see advertised real, or is it mostly hype? Robert McFarlane, Principal Data Center and Financial Trading Floor Consultant, goes over the products and methods that aren’t as green as they'd like you to think and summarizes ways to extend the life of your data center.  (VIDEO) READ ABSTRACT |

Infor - ERP LX by Infor September 2008 - (Free Research) Infor ERP LX, the next version ERP BPCS, is a scalable, comprehensive, flexible and integrated ERP solution for mixed-mode and process manufacturers operating in an IBM System i environment. The solution improves the efficiency of core business processes.  (DEMO) READ ABSTRACT |

Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software June 2008 - (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives.  (WHITE PAPER) READ ABSTRACT |

Growth And Complexity: The Challenges Ahead For Midsize Manufacturers by SAP AG June 2009 - (Free Research) This is the first in a series of six reports addressing the opportunities and challenges faced by midsize manufacturers.  (WHITE PAPER) READ ABSTRACT |

Achieve Fuel Distribution Excellence: Drive Efficiency and Growth with Integrated Solutions by SAP AG January 2009 - (Free Research) The SAP for Oil & Gas solution portfolio provides functionality that gives fuel marketers and distributors visibility into their distribution network, integrates customer information, and automates processes to improve efficiency.  (ARTICLE) READ ABSTRACT |

Emerging Media Series:Listen How Podcasts Influence B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) This podcast is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. Listen how podcasting can become your next hot marketing delivery mechanism.  (PODCAST) READ ABSTRACT |

The Profitability Perspective: How Automated Reporting Drives Better Decisions by SAP AG June 2009 - (Free Research) Driving sustainable growth requires profitability-focused planning and performance management. This special study highlights some key survey findings, which collectively show that profitability reporting is increasing in importance and the use of technology and more sophisticated costing and reporting solutions is high on the agendas of many...  (CASE STUDY) READ ABSTRACT |

Presentation Transcript: Enabling Total Spend Analysis in the Enterprise by TIBCO Spotfire Division December 2009 - (Free Research) In this transcript of the webcast, TIBCO Spotfire's John Callan will discuss how you can perform Total Spend Analysis to help drive supplier consolidation, contract compliance and identify maverick spend in a user-friendly, visual analysis environment.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

Enterprise Contract Management for Life Sciences: Integrating Contract Creation, Administration, and Execution by SAP AG June 2009 - (Free Research) Leading life sciences companies are recognizing the need for synchronized, enterprise-wide pricing and contract management processes. An integrated solution can provide the transparency needed to satisfy auditors, balance pricing with go-to-market strategies, and support sales and finance teams - including accurately predicting margins.  (WHITE PAPER) READ ABSTRACT |

Best Practices in Complex Equipment Manufacturing, Sales, and Service by SAP AG January 2009 - (Free Research) This paper gives a brief overview of the SAP® solutions used by manufacturers of complex products and equipment to differentiate themselves from the competition through superior-value products and services against low-cost global providers.  (WHITE PAPER) READ ABSTRACT |

Achieve Fuel Distribution Excellence - Drive Efficiency And Growth With Integrated Solutions by SAP AG June 2008 - (Free Research) The SAP for Oil & Gas solution portfolio provides functionality that gives fuel marketers and distributors visibility into their distribution network, integrates customer information, and automates processes to improve efficiency, forecast accuracy, and adaptability.  (PRODUCT OVERVIEW) READ ABSTRACT |

Enabling Total Spend Analysis in the Enterprise by TIBCO Spotfire Division November 2009 - (Free Research) Hear TIBCO Spotfire's John Callan discuss how you can perform total spend analysis, drive supplier consolidation, identify maverick spend in a user-friendly, visual analysis environment and address a range of KPI's.  (WEBCAST) READ ABSTRACT |

A Shortcut Guide to Virtualization and Service Automation by Hewlett-Packard Company October 2008 - (Free Research) This Shortcut Guide to Virtualization and IT Service Automation provides an insightful overview of virtualization and IT Service Management. It helps demystify virtualization and helps you determine if virtualization is right for your environment.  (WHITE PAPER) READ ABSTRACT |

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