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CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution
February 20, 2009 - (Free Research)
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business.
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Building Relationship Capital: Client Relationship Management for the Capital Markets by Pivotal CRM, a CDC Software solution
January 24, 2011 - (Free Research)
Current market trends in investment banking research demand a rapid, sophisticated response, not just in terms of corporate strategy, but in the technologies to support these strategic moves. Learn how CRM technology helps capital-markets firms streamline investment-banking activities, increase brokerage trade volume and meet compliance challenges.
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Implementing BPM to Drive Profitable Sales in TeliaSonera Finland by IBM
December 15, 2010 - (Free Research)
Read this case study to learn how TeliaSonera Business Services used Lombardi Blueprint™ collaborative process modeling and prioritization tool and Teamworks BPM suite to design and automate the sales business processes so that they are controlled and easily managed. Read on to learn the benefits they experienced from turning to Lombardi.
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Replicate Sales Success - Clone Your Star Salespeople by Oracle Corporation
July 2008 - (Free Research)
Companies today need to differentiate themselves by focusing on how they sell, not what they sell, customer relationship management (CRM) can play a pivotal role in achieving that differentiation.
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Scribe - Equinox Fitness Case Study by Scribe Software Corporation
March 2008 - (Free Research)
Active and prospective members have diverse needs and interests, and Equinox uses two primary applications to adress them.
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Oracle Customer Experience Revolution: Customer Case Studies by Oracle Corporation UK Ltd
December 2012 - (Free Research)
What kind of experience does your business deliver customers? Is it meeting their expectations? How can the customer experience be improved? These are all questions today's businesses should be asking – if not, you're risking being left behind. Access this collection of on-demand videos to learn more about the customer experience revolution.
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DaimlerChrysler: A Case Study in Enterprise Data Quality by Pitney Bowes Group 1 Software
May 2008 - (Free Research)
Group 1 Software presents a case study in enterprise data quality success featuring the DaimlerChrysler Corporation, a leader in the automotive manufacturing industry.
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SM Marketing case study by SAS Institute Inc.
March 2013 - (Free Research)
This case study details how one organization, by implementing the right high-performance analytics and data visualization platform, was able to gain deep insight into customer data – allowing them to boost merchandizing, improve store operations, promote customer loyalty, and more.
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Public complaints case study by SAS Institute Inc.
March 2013 - (Free Research)
With large volumes of data pouring into the Hong Kong Efficiency Unit's call center, they needed a way to manage this information and provide excellent customer service. Read this brief case study to see how they leveraged a visual analytics platform to take more effective action and make better decisions.
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E-Book: Gaining Control of Order Management Processes by SAP America, Inc.
April 2012 - (Free Research)
This e-book, packed with four expert articles, highlights SAP's solution to sales order management, offering insight into its CRM, ERP and supply chain management components. Read these insightful articles now to learn about this option's strengths and weaknesses, how to properly define the sales process and so much more.
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Shred-It Goes Mobile with CRM-Service by Kony
May 2013 - (Free Research)
Shred-It, a leading information security company providing document destruction services, was looking to initiate a mobile strategy to improve the efficiency of their customer service reps (CSRs). Read this short case study to learn how mobilizing their CRM service processes allows Shred-It to provide standardized, consistent delivery of service.
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Tommy Bahama Improves Messaging with Infor Epiphany by Infor
December 2012 - (Free Research)
This brief case study illustrates how Tommy Bahama, a men's and women's lifestyle retailer, developed a better understanding of customers, improved cultivation of their customer data, and implemented more customer-focused outreach thanks to a CRM interaction management system.
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