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Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars by Citrix Online

November 18, 2009 - (Free Research)
This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy. 
(WHITE PAPER) READ ABSTRACT |

How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research)
In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm. 
(WEBCAST) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars (E-mail this company)

June 2007 - (Free Research)
Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. 
(WEBCAST) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 PDF Slides by KnowledgeStorm Webinars (E-mail this company)

July 2007 - (Free Research)
Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. 
(WEBCAST) READ ABSTRACT |

Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research)
This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(PODCAST) READ ABSTRACT |

Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc (E-mail this company)

September 2006 - (Free Research)
This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(PODCAST) READ ABSTRACT |

Preparing to Stay in Business - Storage Continuity Critical in 24-Hour World by CDW Corporation

September 2009 - (Free Research)
You probably think it couldn't happen to you, but disastrous events occur more often than not. Perhaps not a hurricane or earthquake or malicious attack, but there are potential risks for every business. Developing a solid data-recovery plan can keep your business up and running in the event of a disaster or other unfortunate event. 
(WHITE PAPER) READ ABSTRACT |

Emerging Media Series: How Blogs and Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research)
This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(ANALYST REPORT) READ ABSTRACT |

Emerging Media Series: How Blogs & Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company)

September 2006 - (Free Research)
This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(ANALYST REPORT) READ ABSTRACT |

Building the Business Case for Predictive Analytics: Nucleus Research by SPSS Inc. Worldwide Headquarters

February 2009 - (Free Research)
Predictive analytics encompasses a variety of techniques from statistics and data mining that analyze current and historical data to make predictions about future events. In this Nucleus Research report, learn how your company can achieve ROI from Predictive analytics applications. 
(WHITE PAPER) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company)

January 2007 - (Free Research)
Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! 
(WEBCAST) READ ABSTRACT |

Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company)

May 2006 - (Free Research)
Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation. 
(WEBCAST) READ ABSTRACT |

IT Automation: Going Beyond the Obvious to Find Real Cost Savings by BMC Software, Inc

September 2009 - (Free Research)
Enterprise Management Associates® (EMA®) research shows 75% of CIOs are facing budget cuts. Most CIOs need to go beyond obvious cost reduction measures to address the largest single IT cost - staff. This whitepaper will discuss the ways that Workload automation can effect real cost savings. 
(WHITE PAPER) READ ABSTRACT |

VMware and Dell Solutions for Small to Medium Business: Ensuring Rapid, Reliable and Affordable Disaster Recovery by Dell and VMware

February 2009 - (Free Research)
Affordable high availability and disaster recovery solutions are critical to the survival of all SMBs in the event of a disaster. Building on years of helping SMBs protect their information, VMware and Dell provide cost-effective and robust data protection, disaster recovery, and high availability solutions. 
(PRODUCT OVERVIEW) READ ABSTRACT |

2009 Top 10 in Investment Management by Actuate

September 2009 - (Free Research)
The investment management business in 2009 will be dominated by the ramifications of the events of 2008. In this report, TowerGroup has compiled a list of the top 10 business drivers and the resulting major strategic responses and technology initiatives. 
(ANALYST REPORT) READ ABSTRACT |

Network Forensics Survey: Most Networks are Unprepared for Quick Response by Solera Networks

November 2009 - (Free Research)
More than 60% of large enterprises believe a significant network breach is likely within the next 3 years, yet most are not capable of effectively discovering the full scope of incidents. This survey details how management and staff within large organizations view the importance of being prepared to respond to network security incidents. 
(WHITE PAPER) READ ABSTRACT |

SMART Steps Toward Consolidated Workload Automation by BMC Software, Inc

April 2009 - (Free Research)
BMC CONTROL-M is a powerful WLA (Workload automation) solution that should be in consideration for any WLA consolidation project. 
(WHITE PAPER) READ ABSTRACT |

Security Intelligence: Essential Decision Support for Security, Compliance and Risk Management Operations by SenSage Inc.

December 2009 - (Free Research)
The digital infrastructure used by businesses and governments is more sophisticated, more complex and more vital than ever. Read this paper to learn about Security Intelligence and Event Data Warehouse solutions that are purpose-built to address the decision support requirements of security, risk, and compliance operations. 
(WHITE PAPER) READ ABSTRACT |

e-Learning Best Practices as You Begin Your Research into Learning Management Systems by SyberWorks, Inc.

March 2008 - (Free Research)
The e-Learning industry has grown tremendously since the early days of computers and the Internet. This white paper will provide some basic information to help you as you begin your research into e-Learning and learning management systems. 
(WHITE PAPER) READ ABSTRACT |

Security Blanket 3.0 by Trusted Computer Solutions

October 2009 - (Free Research)
Using OS lock down scripts can be time consuming and error prone. Keeping those scripts up-to-date as new guidelines are published requires a continuous cycle of research, interpretation, and script revision. Do you really have time for this? Security Blanket automates the process of locking down Linux and Solaris operating systems. 
(DOWNLOAD) READ ABSTRACT |

Practical Recommendations for Data Migration - A White Paper by Bloor Research by Talend

February 2009 - (Free Research)
Data migration can be defined as transferring of data between storage types, formats or computer systems, it is required when organizations or individuals change computer systems or upgrade to new systems. 
(WHITE PAPER) READ ABSTRACT |

Web Security SaaS: The Next Generation of Web Security by Webroot Software, Inc.

April 2008 - (Free Research)
This paper outlines Web security solutions that focus on increasing overall security effectiveness and reducing the burden on IT departments. It describes the challenges facing many SMB environments and identifies critical elements that make for lower-cost and easier-to-manage solutions. The paper highlights Webroot's SaaS security offering. 
(WHITE PAPER) READ ABSTRACT |

The Fine Art of Lead Management and Follow-Up: What Research Shows About Lead Qualification and Nurturing by KnowledgeStorm, Inc (E-mail this company)

May 2006 - (Free Research)
The Internet has changed the dynamics of technology sales and marketing. While most marketing efforts emphasize generating leads, and most sales efforts are focused on closing sales, not enough consideration is given to the little-understood but vital middle ground of lead qualification. Learn more about industry best practices. 
(WHITE PAPER) READ ABSTRACT |

BusinessWeek Research: Talent Management - The New Business Imperative by SAP AG

August 2007 - (Free Research)
Read this report to discover the views of senior human resource (HR) and information technology (IT) executives and CEOs at large and midsize companies about the talent shortage and how workforce planning can help executives address this coming crisis. 
(WHITE PAPER) READ ABSTRACT |

Empowering the Business to Sense and Respond: Delivering Business Event Processing with IBM WebSphere Business Events by IBM

July 2008 - (Free Research)
This paper addresses one of the critical IBM technologies for supporting agility and alignment, Business Event Processing (BEP). 
(WHITE PAPER) READ ABSTRACT |

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