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The Fine Art of Lead Management and Follow-Up: What Research Shows About Lead Qualification and Nurturing by KnowledgeStorm, Inc (E-mail this company) May 2006 - (Free Research) The Internet has changed the dynamics of technology sales and marketing. While most marketing efforts emphasize generating leads, and most sales efforts are focused on closing sales, not enough consideration is given to the little-understood but vital middle ground of lead qualification. Learn more about industry best practices.  (WHITE PAPER) READ ABSTRACT |

How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) October 2006 - (Free Research) In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves.  (ANALYST REPORT) READ ABSTRACT |

How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm.  (WEBCAST) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars (E-mail this company) June 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.  (WEBCAST) READ ABSTRACT |

Cross-Channel Commerce: A Consumer Research Study by Oracle Corporation April 2011 - (Free Research) The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers.  (WHITE PAPER) READ ABSTRACT |

CITO Research: Why Energy Management is Driving Adoption of Data Center Infrastructure Management Solutions by nlyte Software June 2011 - (Free Research) Energy saving is just one of the benefits of better data center management – but it is the current hot topic that can trigger a CEO to scrutinize the data center. Many CIOs are staying ahead of the curve with better data center infrustructure management (DCIM) technology. To learn more, download this white paper by industry experts CITO Research.  (WHITE PAPER) READ ABSTRACT |

Prepare for Your Windows 7 Migration Crunch by VMware and NetApp May 2011 - (Free Research) A Windows 7 migration is necessary in the next few years, as Windows XP will become obsolete. This research paper highlights how to best prepare for a Windows 7 migration crunch.  (WHITE PAPER) READ ABSTRACT |

Best Practice: Virtualize Your IT Systems Incrementally to Reduce Costs by Quantum Corporation January 2012 - (Free Research) The Gartner storage research community outlines in their paper that many IT leaders are under pressure to virtualize their infrastructures, in part because virtualization cuts costs and improves IT efficiency.  However, IT leaders should virtualize their systems incrementally to ensure the most effective outcome.  (NEWSLETTER) READ ABSTRACT |

A Guide to Understanding Hosted and Managed Messaging - An Osterman Research White Paper by ZANTAZ January 2008 - (Free Research) Email messaging is a mission-critical function for virtually all organizations and it is becoming more so. Learn how you can manage email to meet regulation requirements, increase messaging security and reliability, and streamline storage...  (WHITE PAPER) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 PDF Slides by KnowledgeStorm Webinars (E-mail this company) July 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.  (WEBCAST) READ ABSTRACT |

KnowledgeNote: What Research Tells Us About Lead Management and Follow-Up by KnowledgeStorm, Inc (E-mail this company) May 2005 - (Free Research) The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This paper walks you through key strategies for implementing an effective lead follow-up and qualification process.  (WHITE PAPER) READ ABSTRACT |

CW+: Bloor Research - EU Compliance and Regulations for the IT Professional by ComputerWeekly.com January 2011 - (Free Research) This paper highlights key directives and legislation within the European Union that have an impact on IT security practitioners, especially those responsible for the safe storage of data using data loss prevention technologies.  (WHITE PAPER) READ ABSTRACT |

Connecting Through Content: Issue One by KnowledgeStorm, Inc (E-mail this company) March 2007 - (Free Research) This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives.  (ANALYST REPORT) READ ABSTRACT |

Analyst Research IBM Synchronizes its Commerce 2.0 Strategy with ‘Smarter Commerce’ Initiative by IBM March 2011 - (Free Research) In this paper, IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C).  (ANALYST BRIEF) READ ABSTRACT |

Podcast--Connecting Through Content Issue One: How Technology Marketers Meet Buyers' Appetite For Content by KnowledgeStorm, Inc (E-mail this company) May 2007 - (Free Research) This report discusses content strategies and preferences from the unique perspectives of both the B2B technology buyers and marketers.  (PODCAST) READ ABSTRACT |

What Technology Buyers Want You to Know About Online Content by KnowledgeStorm, Inc (E-mail this company) December 2005 - (Free Research) A new study, Define What's Valued Online, confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Learn about basic changes you can make to improve your online content.  (WHITE PAPER) READ ABSTRACT |

CIO Research Whitepaper – Redefining Backup & Recovery: A Call to CIOs by CommVault Systems, Inc. August 2011 - (Free Research) Backup and recovery as we know it is changing. Increasing complexity in the data center, including the rapid deployment of virtual servers, ever expanding compliance requirements, and increasing amounts of sensitive data on mobile devices has put more strain on backup and recovery.  (WHITE PAPER) READ ABSTRACT |

KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies.  (WEBCAST) READ ABSTRACT |

How to tackle identity management and federated identity by ComputerWeekly.com November 2010 - (Free Research) The majority of user authentication schemes today still use userid and password. The burden to users of managing large numbers of userids and passwords has led to proposals for Federated Identity systems, where a single set of credentials can be used to authenticate with several organisations, which have agreed to work together as a federation.  (WHITE PAPER) READ ABSTRACT |

Boost business analyst performance with eight key competencies by ComputerWeekly.com December 2010 - (Free Research) Each year, organizations across the globe face astronomical project failure rates, often wasting millions of dollars per failed project. This paper examines the roots of project failure and centers in on the elusive, often undefined role of the business analyst.  (WHITE PAPER) READ ABSTRACT |

Strategic Profitability Management by SAP America, Inc. December 2011 - (Free Research) Very few of today's companies have a reliable way to achieve the widest profitability margins consistent with other strategic objectives, largely because no one person or organization is responsible for it. Read this white paper to find out what Ventana Research recommends as part of an effective profitability management strategy.  (WHITE PAPER) READ ABSTRACT |

Managing Costs More Effectively by SAP America, Inc. December 2011 - (Free Research) This Ventana Research paper identifies the IT components that can be used to identify ways to improve cost management for success in today's recovering yet volatile market.  (WHITE PAPER) READ ABSTRACT |

Email Archiving Best Practices: A competitive overview of major players in the market by Mimecast October 2011 - (Free Research) The market for email archiving is growing fast due to a real need for control risk and increased productivity in organizations. Access this Bloor Research paper to explore the email archiving systems and services available. Discover the strengths and weaknesses of major players in the market today.  (WHITE PAPER) READ ABSTRACT |

The Acronis Global Disaster Recovery Index: 2012 by Acronis NEMEA February 2012 - (Free Research) Check out this white paper to learn about the latest trends in disaster recovery and business continuity planning. This paper, featuring the survey results of companies across the globe, discusses recent developments in the DR market space and also attempts to discover the underlying causes of DR failure.  (WHITE PAPER) READ ABSTRACT |

Smarter communications through analytics by IBM November 2011 - (Free Research) As research suggests, investments in data integration and analytics that maximize the value of each customer are worthwhile and create potential for financial gain. To quantify the value of those investments, an illustrative $8 billion communications provider was modeled. Results from this effort are presented throughout this paper.  (WHITE PAPER)

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