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LiveRail Implements Infobright and Hadoop for Video Advertising Analytics by Infobright, Inc. December 31, 2011 - (Free Research) This brief case study describes how LiveRail, a provider of solutions for enabling and enhancing the monetization of Internet-distributed video, leveraged two complementary technologies in order to provide customers with fast access to their advertising data for reporting and analysis.  (CASE STUDY) READ ABSTRACT |

Investment firm reduces risk, increases customer confidence by Dell, Inc. December 28, 2012 - (Free Research) Ashford Capital Management provides investment advisory services to individuals and organizations all over the world. This short case study explores how Ashford easily and affordably implemented a modern, worry-free backup and disaster recovery solution and the benefits they now enjoy  (WHITE PAPER) READ ABSTRACT |

Addressable Advertising Opportunities for Network Operators by Motorola, Inc. December 2008 - (Free Research) This paper provides an overview of advanced advertising opportunities and outlines Motorola's commitment to targeted video advertising.  (WHITE PAPER) READ ABSTRACT |

How to Include Advertising in Your Windows 8 apps by Microsoft March 2013 - (Free Research) Many developers turn to advertising in order to keep their applications free of charge, but creating relevant, engaging ads is a challenging endeavor. Download this informative webcast to learn how you can use advertising in your Windows 8 apps to help monetize your apps, and learn about a software development kit custom-made for this process.  (WEBCAST) READ ABSTRACT |

Removing Internet Anonymity Barriers with IP Intelligence by Digital Element January 2008 - (Free Research) NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.  (WHITE PAPER) READ ABSTRACT |

Employing the most effective advertising in a changing market by Sprint April 2011 - (Free Research) In today’s highly competitive and crowded marketplace, reaching your target audience with information and compelling brand messaging is more critical than ever before. Advertising has long been viewed as the key to generating mindshare among consumers for products and services.  (WHITE PAPER) READ ABSTRACT |

Digital Billboard Advertising - New Life for a Classic Medium by Motorola, Inc. March 2009 - (Free Research) Read this paper to learn more about the emerging trend of digital billboard advertising and how it can enhance responsiveness, flexibility and profits.  (WHITE PAPER) READ ABSTRACT |

KnowledgeStorm Advertising Overview: Build Brand Awareness among Technology Buyers by KnowledgeStorm, Inc (E-mail this company) June 2007 - (Free Research) If you're looking to build awareness and consideration of your brand among technology buyers that rely on KnowledgeStorm, our advertising solutions will help you reach your target audience.  (ANALYST REPORT) READ ABSTRACT |

Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software June 2008 - (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives.  (WHITE PAPER) READ ABSTRACT |

A Shortcut Guide to Virtualization and Service Automation by Hewlett-Packard Company October 2008 - (Free Research) This Shortcut Guide to Virtualization and IT Service Automation provides an insightful overview of virtualization and IT Service Management. It helps demystify virtualization and helps you determine if virtualization is right for your environment.  (WHITE PAPER) READ ABSTRACT |

Comcast’s cable advertising division empowers their 1,500 associate sales force with an Alteryx intranet market analysis and advertising and support application by Alteryx, Inc. January 2011 - (Free Research) Comcast Spotlight wanted all of its sales professionals to have immediate access to user-defined market analyses, without having to involve a trained research analyst. Alteryx designed a web-based solution, SpotKnowledge, which enabled increased functionality, accuracy, and faster turn-around times on analysis and reporting.  (CASE STUDY) READ ABSTRACT |

Whitepaper: How to Segregate & Load Balance 10G Traffic to 1G Tools by Gigamon July 2009 - (Free Research) Check out this brief paper to learn how using a Data Access Switch with multi-rule mapping feature to share the load among multiple parallel processing Gigabit tools, 10-Gig network can be monitored comprehensively and cost-effectively.  (WHITE PAPER) READ ABSTRACT |

How to Win Customers and Build Trust Online: What smart companies are doing to build trust and use it to create competitive advantage online by VeriSign EMEA February 2011 - (Free Research) If you can make your site more trustworthy, you can turn customer concerns to your advantage. Learn how trust can be a competitive advantage, and how to go about establishing trust among customers in this white paper.  (WHITE PAPER) READ ABSTRACT |

NetAcuity IP Intelligence Technology by Digital Element NetAcuity IP Intelligence provides the most comprehensive set of IP data available for targeted online advertising, content localization, geographic rights management, local search optimization, local ad serving, and enhanced analytics.  (SOFTWARE PRODUCT)

Discovery Communications Continues Global Expansion with Help from Savvis Managed Services by SAVVIS June 2010 - (Free Research) Savvis delivers a complex, fully managed infrastructure for Discovery to support its real-time advertising deliverables, ad sales, scheduling, and programming for all its international operations. Savvis’ solution allows Discovery to take advantage of a broad portfolio of managed services.  (WHITE PAPER) READ ABSTRACT |

The End of Advertising as We Know It by IBM Line of Business February 2008 - (Free Research) Based on IBM global surveys of more than 2,400 consumers and 80 advertising experts, we see four change drivers shifting control within the industry. Find out more by downloading this IBM white paper.  (WHITE PAPER)

What Customers Want: Tips for Creating and Marketing a Social Catalog by Oracle Corporation September 2012 - (Free Research) This white paper begins by explaining how social commerce and social catalogs differ from traditional advertising and online product catalogs. Also included are seven tips for creating and marketing an effective social catalog for your brand.  (WHITE PAPER) READ ABSTRACT |

Skills Forecast: Big Data Analytics by ComputerWeekly.com February 2013 - (Free Research) This report analyses the projected demand for IT professionals with Big Data Analytic skills in the UK over the next five years.  (ESSENTIAL GUIDE) READ ABSTRACT |

Computer Weekly - 7 February 2012: IT investment priorities by ComputerWeekly.com February 2012 - (Free Research) In this week’s Computer Weekly, we examine exclusive research into the investment priorities of UK IT decision-makers, which shows virtualisation, Windows 7 and security as the top areas for spending this year. We analyse the changing nature of database architecture; and the BBC’s Chief Technology Officer talks about IT plans for the broadcaster.  (EZINE) READ ABSTRACT |

22 November 2011: Read the latest issue of the UK’s leading technology publication, where we analyse the latest technology news and what it means for IT managers. by ComputerWeekly.com December 2011 - (Free Research) In this week’s Computer Weekly, we talk to the British Library about the enormous storage challenges of digitising its printed archive; we examine the state of the UK IT jobs market and the skills that are most in demand by employers; and we look at case studies of the best virtualisation projects. Download the new issue now.  (EZINE) READ ABSTRACT |

Personalized Video Experiences by Motorola, Inc. December 2008 - (Free Research) This paper explains various topics like: MPEG-4 Wins the Battle of the Bandwidth, How to Succeed in Targeted Advertising, Changing Times for Video On Demand, Modular Uplink System and Making the Change to Switched Digital Video.  (WHITE PAPER) READ ABSTRACT |

Facebook’s Best Kept Secret: Building Conversions and Revenue with Ads for Fans by WebTrends (E-mail this company) April 2013 - (Free Research) With over 800 million Facebook users to potentially see your message, you need to capitalize on the marketing opportunity that Facebook ads presents. Read this white paper to better understand targeted ads for fans, and for advice on creating a strategy for successfully driving traffic, tracking campaign activity, and increasing conversions.  (WHITE PAPER) READ ABSTRACT |

TruthInIT.com Product Analysis Report - FalconStor SIR VTL by FalconStor Software August 2009 - (Free Research) This report is an independent analysis of the FalconStor product and was sponsored by TruthInIT.com. The analysis is based on interviews with FalconStor, their customers, and other industry experts. The conclusion of this analysis is that FalconStor appears to have successfully added global deduplication to the most deployed VTL in the industry.  (ANALYST REPORT) READ ABSTRACT |

Symantec Report on Rogue Security Software by Symantec Corporation October 2009 - (Free Research) The Symantec Report on Rogue Security Software is an in-depth analysis of rogue security software programs. Read this report to learn the specifics about security software scams.  (WHITE PAPER) READ ABSTRACT |

A realist's guide to building bottom line revenue and customer loyalty with social CRM by SugarCRM Inc. October 2011 - (Free Research) Is social CRM just hype or is it really worth your business's time? Read this eBook from SearchCRM.com for expert advice.  (EBOOK)

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