This IDC case study examines the benefits TIAA-CREF, a Fortune 100 financial services firm, gained from automating their eCommerce marketing. By deploying Oracle Real-Time Decisions, TIAA-CREF was able to apply intelligent process automation to customize online customer interactions. 

Juniper Research defines a mobile ticketing user as “someone who stores a ticket on their mobile phone for later redemption” at the point of travel, the music venue, the cinema etc. 

It is well-known that eCommerce transactions require a level of trust between participants in that trust, in this context, gives each partner confidence that the other will fulfil his part of a bargain in the future. 

This white paper provides an overview of the results of a Forrester Consulting survey on the total economic impact and potential return on investment of deploying click to call and click to chat solutions. Continue reading to learn about the evaluation methods, results and more. 

Differentiating customer experiences for online channels is an important deciding factor for loyalty and growth. This white paper discusses the primary considerations and options for delivering a unique online experience to satisfy all of your customer and stakeholder needs. 

This case study examines how one company chose Riverbed® Stingray™ Traffic Manager to ensure that its advanced social network projects remained online, and that they provided detailed reporting during traffic spikes.  

24% of annual online revenue is lost globally due to poor online customer experience. This report will underscore the importance of online customer experience management, or CEM, which is about taking a disciplined approach to understanding how customers interact with your business online and removing the obstacles to their success. 

In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process. 

This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 

This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. 

There is no escaping technology – even in death. Technology is woven into now almost every part of ourlives and as a consequence is something we need to consider when preparing a will in the event of death. 

This white paper helps managers to build a compelling business case for deploying online data protection services rather than continuing current methods of backup and recovery – or implementing other onsite alternatives. 

Financial institutions need to take immediate steps to ensure they understand the experience of their customers who are transacting online. In this white paper learn how to implement an effective customer experience management (CEM) to help build customer loyalty, revenue, cost savings, and more.