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Any Given Sales Day by Jive Software

July 10, 2013 - (Free Research)
In order to stay competitive, your sales representatives need to know their account down to the latest tweet, and have instant access to experts and content, even from the road. Access this brief resource for a comparison of those trying to get by without social and those who are levering social tools. 
(RESOURCE) READ ABSTRACT |

Why Bringing Social to your Marketing Team is a Non-Negotiable by Jive Software

July 11, 2013 - (Free Research)
Access this valuable resource to learn how improving cross-functional collaboration is the new marketing mandate, and social business is the enabler, allowing marketing teams to drive more leads, increase sales and cut operational costs. 
(WHITE PAPER) READ ABSTRACT |

Managing Social Content to Maximize Value and Minimize Risk by IBM

August 17, 2011 - (Free Research)
Social content is now as much a part of businesses today as their employees. Managing it is essential to your success. How organizations go about this varies. This paper offers a clearer understanding of the benefits of social business systems. Discover how best to govern your social content to exploit it for the maximum long-term benefit. 
(WHITE PAPER) READ ABSTRACT |

The Next Generation of CRM - Engaging with the Empowered Customer in Turbulent Times by SAP America, Inc.

March 31, 2009 - (Free Research)
This Webcast and complimentary Podcast explores today's consumer trends and new customer strategies that will help companies not only survive the current economy but emerge as a leader in the long run. 
(WEBCAST) READ ABSTRACT |

CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com

October 05, 2011 - (Free Research)
This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies. 
(ESSENTIAL GUIDE) READ ABSTRACT |

Navigating the path to satisfying online customer experience by Tealeaf

November 23, 2011 - (Free Research)
Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences. 
(EGUIDE) READ ABSTRACT |

Gartner Magic Quadrant reveals fragmented social CRM market by Infor CRM

February 08, 2012 - (Free Research)
This tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM from their 2011 Magic Quadrant for Social CRM. 
(EGUIDE) READ ABSTRACT |

eBook: Building a Business Case for Social CRM and Customer Communities by Sirius Computer Solutions

June 16, 2010 - (Free Research)
Learn how to build a business case for social media outlets affecting customer relations and customer communities including Facebook and Twitter, as well as what social media means for CRM, best practices for managing online customer communities, and expert advice on implementing social media programs successfully. 
(EBOOK) READ ABSTRACT |

Customer Experience Exchange E-Zine: Taking a swing at social CRM by SearchCRM

May 16, 2012 - (Free Research)
This edition of the CEM e-zine examines the role social media can play in your company. Learn how Major League Baseball is capitalizing on this revolution to fill its stands even during the darkest of times of the season, why Pinterest is such a success and how Dell measures it's social media success by tracking 22,000 daily online comments. 
(EZINE)

The Social Sales Revolution by Salesforce.com

February 06, 2012 - (Free Research)
This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%. 
(EBOOK) READ ABSTRACT |

Social Media-based Customer Loyalty Programs by Infor CRM

February 06, 2012 - (Free Research)
This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman. 
(EGUIDE) READ ABSTRACT |

Unlock the Value of Social Media Data by Hewlett-Packard Company

May 31, 2012 - (Free Research)
Social media data is extremely valuable for businesses, but it doesn't mean anything if you don't have the right tools and processes in place to make sense of it all. In this resource, discover a new approach to business intelligence that responds to the unique analytic challenges of social media data. 
(WEBCAST) READ ABSTRACT |

Transforming business at the intersection of marketing and technology by ComputerWeekly.com

April 14, 2014 - (Free Research)
Businesses have to change themselves quickly and dramatically if they want to survive and thrive, say Bob Lord and Ray Velez, CEO and CTO of razorfish, in this extract from their book, Covnerge. 
(BOOK) READ ABSTRACT |

Social Monitoring Tools Give GNC Marketing Muscle by IBM

March 24, 2014 - (Free Research)
In this exclusive Solution Spotlight, discover how nutritional products retailer GNC successfully leveraged social channels  to grow their customer base and created "a net increase in the discussions about GNC,'' according to Chris James, director of social media at GNC. 
(EGUIDE) READ ABSTRACT |

Tread carefully with social media-based customer loyalty programs by Infor CRM

February 07, 2012 - (Free Research)
Read this tip guide now to learn expert tips for interacting with your customers through Web 2.0. 
(EGUIDE) READ ABSTRACT |

The Next Generation of CRM - Engaging with the Empowered Customer in Turbulent Times by SAP America, Inc.

April 14, 2009 - (Free Research)
In this Podcast, Dr. Volker Hildebrand, VP CRM Product Management, SAP, will discuss these significant trends and outline SAP's approach to a new generation of CRM that will help companies not only survive the current economy but emerge as a leader in the long run. 
(PODCAST) READ ABSTRACT |

Leveraging the Power of Social Media by Oracle Corporation

August 03, 2009 - (Free Research)
Download this free white paper and find out how to "Drive Sales Effectiveness with Enterprise-Ready Web 2.0Solutions," "Harvest Social Knowledge for Customer Service," and learn how "Social CRM Turns Customers into Competitive Advantage." 
(WHITE PAPER) READ ABSTRACT |

Social Media Analytics Software Pulls Useful Info out of Online Muddle by IBM

March 14, 2013 - (Free Research)
In this white paper, see how unstructured and semi-structured data analytics are changing the relationship of businesses to their social media consumer bases. 
(EGUIDE) READ ABSTRACT |

Podcast - Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company)

November 28, 2006 - (Free Research)
This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 
(PODCAST) READ ABSTRACT |

Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company)

November 09, 2006 - (Free Research)
This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 
(ANALYST REPORT) READ ABSTRACT |

Gartner: Social, mobile and analytics to push CRM through 2015 by Infor CRM

February 07, 2012 - (Free Research)
This tip guide from SearchCRM.com shares Gartner's expert insights on the fragmented social customer relationship management (CRM) market and how it will continue to evolve in the next three years. 
(EGUIDE) READ ABSTRACT |

Accenture Technology Vision 2014 by ComputerWeekly.com

January 27, 2014 - (Free Research)
The Accenture Technology Vision 2014 identifies six technology trends that are enabling enterprises to push the boundaries of innovation. 
(ESSENTIAL GUIDE) READ ABSTRACT |

Computer Weekly 11 October 2011: Download this week's issue of the UK's leading technology publication, featuring the latest news, analysis and opinion on the big trends in IT by ComputerWeekly.com

October 11, 2011 - (Free Research)
In this week's Computer Weekly, we find out how mainframe technology that was meant to be dead and buried is finding innovative new applications. We analyse the challenges facing the government's largest deployment of agile software development, and our Buyer's Guide highlights the firms making the most of social media. Download the new issue now. 
(EZINE) READ ABSTRACT |

Computer Weekly 25 October 2011: Read this week's issue of the UK's leading technology publication, with news, analysis and opinion on the topics that matter to IT managers by ComputerWeekly.com

October 21, 2011 - (Free Research)
In this week's Computer Weekly, we ask IT experts to help answer the question of why so many big IT projects fail. We report from VMware's user conference in Copenhagen on the latest developments in virtualisation, and analyse the emerging threat from military-style cyber attacks on corporate IT networks. Download the new issue now. 
(EZINE)

Social CRM Comes of Age by Oracle Corporation

April 01, 2009 - (Free Research)
Web 2.0. Collaborative computing. Social media. And now Social CRM. These terms are used interchangeably, and often, to describe the massive transformation taking place across organizations today. What strategies and tools do the newest CRM solutions provide to leverage this new reality? Read this white paper to learn more about Social CRM. 
(WHITE PAPER) READ ABSTRACT |

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