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CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com
October 05, 2011 - (Free Research)
This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies.
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Navigating the path to satisfying online customer experience by Tealeaf
November 23, 2011 - (Free Research)
Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences.
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Gartner Magic Quadrant reveals fragmented social CRM market by Infor CRM
February 08, 2012 - (Free Research)
This tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM from their 2011 Magic Quadrant for Social CRM.
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eBook: Building a Business Case for Social CRM and Customer Communities by Sirius Computer Solutions
June 16, 2010 - (Free Research)
Learn how to build a business case for social media outlets affecting customer relations and customer communities including Facebook and Twitter, as well as what social media means for CRM, best practices for managing online customer communities, and expert advice on implementing social media programs successfully.
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Customer Experience Exchange E-Zine: Taking a swing at social CRM by SearchCRM
May 16, 2012 - (Free Research)
This edition of the CEM e-zine examines the role social media can play in your company. Learn how Major League Baseball is capitalizing on this revolution to fill its stands even during the darkest of times of the season, why Pinterest is such a success and how Dell measures it's social media success by tracking 22,000 daily online comments.
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The Social Sales Revolution by Salesforce.com
February 06, 2012 - (Free Research)
This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.
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Social Media-based Customer Loyalty Programs by Infor CRM
February 06, 2012 - (Free Research)
This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman.
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Leveraging the Power of Social Media by Oracle Corporation
August 03, 2009 - (Free Research)
Download this free white paper and find out how to "Drive Sales Effectiveness with Enterprise-Ready Web 2.0Solutions," "Harvest Social Knowledge for Customer Service," and learn how "Social CRM Turns Customers into Competitive Advantage."
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Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc
(E-mail this company)
November 09, 2006 - (Free Research)
This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.
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Social CRM Comes of Age by Oracle Corporation
April 01, 2009 - (Free Research)
Web 2.0. Collaborative computing. Social media. And now Social CRM. These terms are used interchangeably, and often, to describe the massive transformation taking place across organizations today. What strategies and tools do the newest CRM solutions provide to leverage this new reality? Read this white paper to learn more about Social CRM.
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The Social Business: Advent of a new age by IBM
February 16, 2011 - (Free Research)
This paper outlines the why organizations need to become social businesses today. Read on to learn how your business can become social through crafting the right blueprint relying on networks, social and real-time collaboration, mobility and integration, how to deepen your customer relationships and the benefits associated with it, and much more.
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eBook: Leveraging CRM to increase sales effectiveness in a challenging economy by Aplicor
April 09, 2009 - (Free Research)
Sales departments are under increased pressure during these difficult times, as converting leads, moving sales along the pipeline and meeting sales quotas will be challenging this year. What's more, many companies will be raising quotas for their sales teams in 2009, according to recent research from the sales consultancy firm CSO Insights.
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Unlock the Value of Social Media Data by Hewlett-Packard Limited
January 04, 2012 - (Free Research)
Read this paper now to learn how you can implement social data practices into your current customer analytics program.
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Readying your Portals for Social Business by IBM
August 16, 2011 - (Free Research)
Social networking, high-speed mobility and smarter devices are changing the way we do business. Read this paper now to learn how you can create value for your business through building robust social and real-time collaboration capabilities into portals.
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What Customers Want: Tips for Creating and Marketing a Social Catalog by Oracle Corporation
September 30, 2012 - (Free Research)
This white paper begins by explaining how social commerce and social catalogs differ from traditional advertising and online product catalogs. Also included are seven tips for creating and marketing an effective social catalog for your brand.
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