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The Eight Truths of Social Learning. Now. by SkillSoft Corporation
June 30, 2011 - (Free Research)
This paper seeks to uncover the fundamental requirements for a successful social learning program. Based on early experience with our own social learning tool, this list of eight “truths” has been compiled to provide a foundation for learning professionals who are launching social learning in their organizations.
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Using Social Media to Win Over Customers by SearchCRM
March 12, 2013 - (Free Research)
While many businesses are eager to join their customers at the social media party, doing so without the proper internal processes in place could spell disaster. In this brief expert e-book, you can learn how to create a successful social CRM initiative (and valuable customer relations) through implementing the right processes and technologies.
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Social media analytics software going through growing pains by IBM
November 30, 2011 - (Free Research)
In this e-guide, you’ll find expert advice, news and best-practice tips to help you decide if social media analytics is right for your business. You’ll also learn about the maturity level of social media analytics software and the skills and cultural attributes that companies need to have for a successful social media analytics project.
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Unlock the Value of Social Media Data by Hewlett-Packard Limited
January 04, 2012 - (Free Research)
Read this paper now to learn how you can implement social data practices into your current customer analytics program.
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A Framework for 2.0 Adoption in the Enterprise by NewsGator
May 05, 2010 - (Free Research)
This report draws from the knowledge of full‐time practitioners who orchestrate enterprise‐wide rollouts in their organizations. We outline patterns of adoption and highlight practical insight that will help your company and your clients plan for the process and help set realistic expectations for a successful 2.0 rollout.
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Infor Epiphany Social Commerce Solutions by Infor
December 31, 2012 - (Free Research)
This white paper introduces a software suite that can help you gain deeper customer insights from social media data, resulting in more successful marketing campaigns and customer relationships. Learn how this technology can help you achieve five main components of a successful CRM initiative.
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Email Marketing Goes Social by Silverpop Systems Inc.
November 2008 - (Free Research)
Read this paper to get tips about how to best implement a successful social email marketing campaign.
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Bringing Social Media Interactions into the Contact Center by Avaya
December 2011 - (Free Research)
Think that leveraging a social media contact center strategy won't work for your business? You may want to check the facts. As this white paper explains, case studies of companies with successful social media strategies within their contact centers abound. Open this paper to discover the perhaps surprisingly significant business benefits.
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Mobile, Social, Analytics Offer Promise but Demand New Metrics by IBM
March 2013 - (Free Research)
A successful social media analytics endeavor involves changing your business practices and metrics in order to adapt to these new technologies. This expert e-guide explains how your organization should rethink metrics in order to maximize the value of social technologies, analytics, and mobile devices.
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Running a Successful Enterprise 2.0 Pilot by NewsGator
May 2010 - (Free Research)
NewsGator has years of experience running effective social computing solution pilots. Running a successful pilot not only boosts the value you can derive from your solution, it also prepares you for a successful companywide launch. This whitepaper will provide a framework for a successful pilot, give best practice tips and tricks, and more!
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The Social Sales Revolution by Salesforce.com
February 2012 - (Free Research)
This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.
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Enterprise Social Tools Need UC Integration to Thrive by AVST
(E-mail this company)
April 2013 - (Free Research)
This expert E-Guide from SearchUnifiedCommunications.com explores why enterprise social networking tools need to be integrated with your everyday unified communications (UC) tools to be successful and unveils the benefits such an effort can provide.
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Social Intelligence Approaches to Support Four Core Customer Scenarios by Hewlett-Packard Limited
June 2012 - (Free Research)
This paper outlines some of the best methods for deploying social intelligence to support your CRM strategies. Read this and learn how the right social intelligence can help you win new customers, retain existing customers, reduce the cost of customer management and more. Also, discover specific use cases of social intelligence.
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Social Content Management Strategies with IBM by IBM
September 2011 - (Free Research)
In this podcast, Cengiz Satir and Louis Richardson from IBM explore social business and how the ECM portfolio and social business solutions are being brought together. Learn about IBM Social Content Management solution connecting people and teams.
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Aberdeen Analyst Insight - Social Media & Customer Service: From Listening to Engagement by SAP America, Inc.
October 2012 - (Free Research)
Despite the growing popularity of social media among consumers, many customer service companies are still not harnessing the full potential of social channels. Read this insightful report to learn key trends in the use of social media for customer service and discover best practices for integrating social channels with CEM.
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Computer Weekly – 19 March 2013: Delivering software development success by ComputerWeekly.com
March 2013 - (Free Research)
In this week's Computer Weekly, we talk to IT leaders about successful software development, and how they combine the best of agile and waterfall methods. Drugs giant AstraZeneca talks about how it changed its outsourcing approach to eliminate past mistakes. And we look at a new social media bank that is shaking up the sector. Read the issue now.
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Is Your Acceptable Use Policy Social Media-proof? by M86 Security
February 2011 - (Free Research)
This paper is intended for IT decision makers, HR managers and executives responsible for adopting and enforcing email and Web Acceptable Use Policies (AUPs) within an organization. It provides guidance on how to update an AUP to accommodate the increasing popularity and use of social media in the business environment.
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Personalization Driving E-Commerce by Limelight Networks, Inc.
January 2013 - (Free Research)
Gartner analysts predict that mobile apps and Web 2.0 will be a deciding factor in 50% of your sales by 2015. In order to keep pace, your e-commerce processes need to evolve to include CRM technologies. Read on to learn what 6 factors are essential for an effective e-commerce/CRM merger.
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Benchmarking Your Digital Strategy by Limelight Networks, Inc.
August 2012 - (Free Research)
Every business has a digital presence that impacts their brand and could hinder potential sales if not properly managed. In order to survive in today's digital era, traditional marketing practices need to be overhauled. Read on to learn 10 key strategies marketers need to be successful in digital marketing.
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Benchmarking in the contact center: Tips for managing what you measure by Avaya
December 2010 - (Free Research)
Benchmarking projects are a great way for contact center organizations to improve their operations in order to reconcile competing demands from customers and the business. Read this white paper to learn best practices for executing a successful contact center benchmarking project.
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Reshaping IT in a Consumer Driven Era by CA Technologies.
October 2011 - (Free Research)
Mobile applications, smartphones, tablets, public cloud services, and social networking represent a new wave of technology adoption — one that significantly blurs the lines between business and personal domains. By unifying APM, IM, and SOM technologies, a successful service assurance implementation can focus an IT staff on business services.
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Social Media and Business Intelligence: Creating the Integrated Customer Hub by Oracle Corporation
September 2012 - (Free Research)
Social media is no longer just for teens as it provides businesses with a wealth of information about their customers when effectively analyzed. However, many are finding that traditional analytics systems lack the scalability needed to keep up with social data. Read on to learn about a monitoring platform that helps mitigate this challenge.
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How Adaptive Case Management Drives Better Customer Engagement by Kofax, Inc.
February 2013 - (Free Research)
This white paper discusses the necessary role of adaptive case management in enabling a more responsive, flexible, and effective customer engagement in an era when the rising power of the individual demands a new architecture of engagement for customers and employees alike.
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