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Customer Experience Exchange E-Zine: Taking a swing at social CRM by SearchCRM
May 16, 2012 - (Free Research)
This edition of the CEM e-zine examines the role social media can play in your company. Learn how Major League Baseball is capitalizing on this revolution to fill its stands even during the darkest of times of the season, why Pinterest is such a success and how Dell measures it's social media success by tracking 22,000 daily online comments.
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Customer Experience Exchange E-Zine Issue 2 by SearchCRM
January 31, 2012 - (Free Research)
This second issue of Customer Experience Exchange highlights the contact center. Often an overlooked facet of customer relationship management (CRM), the contact center is usually the first way a customer reaches out to a company and thus should always be considered in CRM strategies.
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A Framework for 2.0 Adoption in the Enterprise by NewsGator
May 05, 2010 - (Free Research)
This report draws from the knowledge of full‐time practitioners who orchestrate enterprise‐wide rollouts in their organizations. We outline patterns of adoption and highlight practical insight that will help your company and your clients plan for the process and help set realistic expectations for a successful 2.0 rollout.
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Live Help: Global Consumer Views & Trends Live Voice and Live Chat by Art Technology Group (ATG)
June 07, 2010 - (Free Research)
This report presents the results of a global survey commissioned by ATG that reveal that consumers want more than just a phone number or e-mail address when it comes to online customer service. Continue reading this report to learn more about the consumer views and trends of voice and live chat.
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Strategic insights for your social CRM strategy by Infor
May 08, 2013 - (Free Research)
This expert e-guide provides a comprehensive look at the challenges of defining a social media strategy for CRM, offers advice on choosing the right tools, and highlights how to train employees on new social media technologies.
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Why CRM? The Business Case for Customer Relationship Management by Oracle Corporation
July 2006 - (Free Research)
Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.
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CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com
October 2011 - (Free Research)
This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies.
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CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution
February 2009 - (Free Research)
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business.
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The Social CRM Playbook by SugarCRM Inc.
August 2011 - (Free Research)
This white paper will provide an outline of the broad steps you should take in building a social CRM strategy and a overview of how you can pair that strategy with technology to enable your business to practice real social CRM.
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OSS and CRM - Integration That Pays by Comarch Telecommunications
January 2009 - (Free Research)
Previously, putting up with the gap between CRM and OSS worlds has been a viable - though not
optimal - strategy for most operators. But now that the telecommunications industry is undergoing the "communications and content over IP" transformation, service providers are starting to redesign their business models and to rethink the infrastructure.
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Social Intelligence Approaches to Support Four Core Customer Scenarios by Hewlett-Packard Limited
June 2012 - (Free Research)
This paper outlines some of the best methods for deploying social intelligence to support your CRM strategies. Read this and learn how the right social intelligence can help you win new customers, retain existing customers, reduce the cost of customer management and more. Also, discover specific use cases of social intelligence.
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Developing the right social CRM strategies for improved customer service by Avaya
February 2013 - (Free Research)
Today's exclusive resource examines that steps businesses should take to ensure the seamless integration of social CRM into existing tools and processes. Discover the value you can glean from analyzing and nurturing customer feedback from social media channels.
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Gartner predictions around Social CRM by Infor CRM
February 2012 - (Free Research)
This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.
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Navigating the path to satisfying online customer experience by Tealeaf
November 2011 - (Free Research)
Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences.
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Use effective call centers to build customer loyalty by Infor CRM
February 2012 - (Free Research)
This tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty.
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E-Book: Taking Mobile CRM Beyond the Sales Force by Sybase, an SAP company
September 2010 - (Free Research)
Mobility was going to be "the next big thing" in CRM but didn’t pan out, with "road warriors" frustrated with user interfaces meant for a PC. But the success of smart phones has changed the game. This e-book helps enterprises understand the marketplace for devices, applications and managing it all in order to create a mobile CRM program.
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Taking Mobile CRM Beyond the Sales Force by SAP America, Inc.
July 2011 - (Free Research)
The success of consumer-friendly smart phones has changed the game. People are bringing their iPhones and Droids to IT asking for CRM functionality.
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E-Book: Leveraging Web 2.0 and Social Media in CRM Programs by SAP America, Inc.
October 2010 - (Free Research)
You’ve heard the buzz about Web 2.0 and social CRM, but where to start? In this eBook, find out more about Web 2.0 and social media in the context of CRM. Learn more about using Web 2.0 to build customer loyalty and get expert insight into the role that social CRM may play in the future.
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Social CRM Comes of Age by Oracle Corporation
April 2009 - (Free Research)
Web 2.0. Collaborative computing. Social media. And now Social CRM. These terms are used interchangeably, and often, to describe the massive transformation taking place across organizations today. What strategies and tools do the newest CRM solutions provide to leverage this new reality? Read this white paper to learn more about Social CRM.
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eBook: Leveraging CRM to increase sales effectiveness in a challenging economy by Aplicor
April 2009 - (Free Research)
Sales departments are under increased pressure during these difficult times, as converting leads, moving sales along the pipeline and meeting sales quotas will be challenging this year. What's more, many companies will be raising quotas for their sales teams in 2009, according to recent research from the sales consultancy firm CSO Insights.
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