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CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution
February 20, 2009 - (Free Research)
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business.
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CRM and Social Media by Infor
December 31, 2012 - (Free Research)
Leveraging social media as part of your marketing strategy has obvious benefits, but you need the right strategy to experience all of them! This helpful resource answers questions about the why and how of social CRM, and offers five key guidelines for an effective social media strategy.
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Transform the Customer Experience with Pega CRM by Pegasystems
May 11, 2011 - (Free Research)
For years, companies have tried to serve customers in a way that would lead to brand loyalty. While traditional CRM systems have failed to deliver, a new approach might be just what companies need.
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Get Analytics Right from the Start by Sybase, an SAP company
August 05, 2010 - (Free Research)
Whether or not analytics should become an integral part of an organization’s planning and decision-making seems to be beyond question However, at what level, for what purpose and how to go about deploying analytics are questions that each organization needs to answer for itself. These questions are the focus of this paper.
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8 Traits of IT-Friendly Contact Center and Web Customer Service Software by eGain Communications Corp.
May 06, 2010 - (Free Research)
In this white paper, we discuss eight IT-friendly software traits that minimize risk, maximize ROI, and encourage innovation. Although the focus of this paper is on contact center and web customer service software, the discussion is broad enough to be a valuable guide for any technology investment.
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Editorial Tip: Measuring the ROI of Social CRM: No easy task by Infor
February 14, 2011 - (Free Research)
As more organizations invest in social channels, the question of value becomes increasingly important. In social media, ROI alone may not tell the value of the effort, and benefits to the business from the customer service approach could be gauged by a variety of factors. Uncover how to measure the real value of an investment in social CRM.
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Bringing Social Media Interactions into the Contact Center by Avaya
December 2011 - (Free Research)
Think that leveraging a social media contact center strategy won't work for your business? You may want to check the facts. As this white paper explains, case studies of companies with successful social media strategies within their contact centers abound. Open this paper to discover the perhaps surprisingly significant business benefits.
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Oracle IT Modernization Series Modernization: The Path to SOA by Oracle Corporation
August 2008 - (Free Research)
IT organizations are under increasing pressure to reduce costs while at the same
time increase their ability to react to ongoing business demands. To achieve this they need to take advantage of the cost savings and flexibility of a service-oriented architecture (SOA). Read this white paper to learn about more about SOA and its benefits.
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Optimizing the application testing of your Siebel CRM environment by HP and Infosys
August 2008 - (Free Research)
Infosys and HP invite you to join us for a webcast on September 10th at 3:00 EDT on the topic, Optimizing the application testing of your Siebel CRM environment with the "Siebel Business Process Testing (BPT) Accelerator," developed by Infosys and HP.
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Debunking Security Concerns with Hosted Call Centers by inContact
January 2011 - (Free Research)
This paper discusses the different layers requiring security, how security should be addressed in each layer, and how to select a qualified hosted call center provider. Read this white paper to learn more.
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Cisco Unified CRM Connector 3.0. by Cisco Systems, Inc.
The Cisco Unified Communications system is a full-featured business communications system built into an intelligent IP network.
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Capturing Value from Patient-Centered Care by IBM
November 2011 - (Free Research)
This white paper examines the leading practices employed by healthcare systems worldwide and proposes a patient-centered care approach for IT investment that combines a series of capabilities to improve quality care, reduce operating costs and optimize revenue.
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crystalreports.com for Salesforce.com: Exception and Sales Reporting by Business Objects
crystalreports.com is a Web-based report-sharing service that allows you to share Crystal Reports with the right people - simply and securely. Create advanced reports from your Salesforce.com data. Dig deeper for answers using graphs with drill down capabilities. View, schedule, refresh, and distribute reports online - inside Salesforce.com.
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Optim™ Data Privacy Solution by IBM
The Optim™ Data Privacy Solution de-identifies application data so that it can be safely used in testing or training environments. By substituting fictionalized yet realistic data for confidential information, Optim enables sites to test effectively while supporting privacy compliance initiatives.
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Cisco Unified CRM Connector 3.0 by Cisco Systems, Inc.
The Cisco Unified Communications system is a full-featured business communications system built into an intelligent IP network.
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Landing Page Optimization: Best Practices to Lift Conversion by WebTrends
(E-mail this company)
January 2013 - (Free Research)
Your landing page is the first thing customers see when interacting with your brand online, and whether or not they are drawn into your site can make or break your campaign. Check out this white paper to learn best practices for landing page optimization, compare strategies for page testing, and more.
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