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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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WebFOCUS Operational Enterprise Business Intelligence by Information Builders Inc..
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The New Information Agenda: Do You Have One? by IBM

May 2008 - (Free Research)
This white paper defines the information agenda; describes key considerations and best practices in creating and implementing an information agenda. 
(WHITE PAPER)

Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense by Silverpop Systems Inc.

January 2007 - (Free Research)
This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results. 
(WHITE PAPER) READ ABSTRACT |

Infor CRM Epiphany for Insurance by Infor CRM

July 2009 - (Free Research)
The market-leading Infor CRM Epiphany suite was designed with the needs of today's insurance companies in mind. It delivers what you need to execute a customer retention and growth strategy by delivering a single view of customer interactions across business. 
(BROCHURE) READ ABSTRACT |

Predictive Analytics for Sales and Marketing by Information Builders

September 2012 - (Free Research)
Today's businesses rely on their sales and marketing (S&M) departments to drive business growth through effective customer relationship management (CRM) strategies – but most S&M pros lack the insights needed to optimize their strategies. Read on to find out how predictive analytics can improve your CRM strategies. 
(WHITE PAPER) READ ABSTRACT |

Oracle Analytics for CRM, Sales, Marketing, and More by Oracle Corporation

December 2011 - (Free Research)
In this resource, explore the offerings from Oracle when it comes to analytics and BI for CRM, sales, marketing, customer service, contact centers, and more. Discover the capabilities and benefits of these pre-built applications, and find out how implementing them in your organization can deliver real-time insights for better business decisions. 
(WHITE PAPER) READ ABSTRACT |

Why CRM Implementations Fail….And What To Do About It by Scribe Software Corporation

March 2011 - (Free Research)
Companies are scrambling to implement CRM systems, but they might not be getting what they bargained for if they're not careful. Up to 80% are reporting they're not getting what they were promised. Read this paper and learn how to avoid pitfalls, develop a strategy for your CRM system, and much more. 
(WHITE PAPER) READ ABSTRACT |

Why CRM? The Business Case for Customer Relationship Management by Oracle Corporation

July 2006 - (Free Research)
Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction. 
(WHITE PAPER) READ ABSTRACT |

Build Your Own SAP CRM Solution — and Know Exactly How Much It Will Cost by SAP America, Inc.

July 2011 - (Free Research)
This white paper provides an overview of a rapid deployment strategy designed to take the guesswork out of implementing CRM. Inside, learn how this approach can let you pick and choose features which matter the most to your organization while avoiding playing for ones you don't to provide an accurate, upfront price. 
(WHITE PAPER) READ ABSTRACT |

Optim Data Growth Solution for Oracle's PeopleSoft Enterprise by IBM

IBM's Optim™Data Growth Solution for Oracle's PeopleSoft Enterprise provides proven archiving capabilities. Now you can align continuous control of your PeopleSoft data with business objectives to optimize performance, mitigate risks and control costs. 
(SOFTWARE PRODUCT)

Oracle’s Optimized Solution for CRM - A Business Case for Secured Siebel CRM on Oracle’s SPARC T-Series by Oracle Corporation

March 2011 - (Free Research)
Data privacy and thefts, contractual terms and compliance requirements are issues that all need to be considered when installing a CRM system. This paper outlines how deploying Siebel CRM on Oracle's SPARC T-Series servers mitigates risk while helping maintain a low total cost of ownership by not requiring more equipment. 
(WHITE PAPER) READ ABSTRACT |

Breaking the Data Integration Bottleneck: Accelerating DW, BI, MDM, CDI, and CPM Operations by Innovative Routines International, Inc.

May 2008 - (Free Research)
The fundamental processes in data integration continue to present challenges to enterprises, not because the fundamentals have changed, but rather that expectations for data volumes to support reporting and analysis continue to increase. 
(WHITE PAPER) READ ABSTRACT |

E-Guide: Implementing a CRM Strategy to improve the customer experience by SAP America, Inc.

June 2012 - (Free Research)
This expert e-guide highlights the need for a unified customer information hub to improve the quality, consistency and availability of customer data by detailing how one cement manufacturer implemented a successful customer experience initiative. Gain insight into the findings of a recent survey of top CRM challenges faced by today's businesses. 
(EGUIDE) READ ABSTRACT |

Sales: Maximize Profitability, Improve Performance, and Deliver Customer Value by SAP America, Inc.

September 2010 - (Free Research)
This paper explains how the SAP CRM application equips your sales professionals with the tools and information they need to plan, execute, and analyze sales operations throughout the sales cycle. Continue reading to learn how to maximize profitability, improve performance, and deliver customer value with SAP CRM. 
(WHITE PAPER) READ ABSTRACT |

The State of Customer Analytics: Taking a Proactive Approach to Loyalty and Retention by IBM

December 2012 - (Free Research)
In today's highly competitive market, it is more important than ever to provide top-tier customer service, and successful businesses know the key to this is leveraging a customer analytics initiative.  Read this resource to learn the ins and outs of customer analytics and the tools you'll need to implement a successful analytics program. 
(WHITE PAPER) READ ABSTRACT |

Choosing the Best CRM for Your Organization by Oracle Corporation

September 2007 - (Free Research)
Explore four Customer Relationship Management (CRM) deployment scenarios and how to choose a CRM solution that will best meet your company's needs today and support your business as it grows and evolves. 
(WHITE PAPER) READ ABSTRACT |

Analytics exploration – today and tomorrow by ComputerWeekly.com

May 2014 - (Free Research)
Analysts Clive Longbottom and Rob Bamford explain why businesses need to act now to create a business intelligence platform for the future. 
(ANALYST REPORT) READ ABSTRACT |

Using Social Media to Win Over Customers by SearchCRM

March 2013 - (Free Research)
While many businesses are eager to join their customers at the social media party, doing so without the proper internal processes in place could spell disaster. In this brief expert e-book, you can learn how to create a successful social CRM initiative (and valuable customer relations) through implementing the right processes and technologies. 
(EBOOK) READ ABSTRACT |

CRM Solutions For The Finance And Insurance Industries by SAP America, Inc.

February 2011 - (Free Research)
Read this report to learn how Forrester Research rated 24 CRM solutions in terms of their strengths and weaknesses in supporting four key cross-functional processes in the finance and insurance industry. 
(WHITE PAPER) READ ABSTRACT |

From Cold to Hot: Lead Nurturing Programs That Generate Sales by Vtrenz, Inc

August 2008 - (Free Research)
This white paper explains the importance of lead nurturing–in the lead management process. It discusses best practices for nurturing leads in today's competitive business environment, and offers advice for implementing a lead-nurturing program. 
(WHITE PAPER) READ ABSTRACT |

Data Quality Considerations in Master Data Management Structures by Pitney Bowes Group 1 Software

May 2008 - (Free Research)
In this white paper, learn how to implement and enforce enterprise-wide Master Data Management solutions. 
(WHITE PAPER) READ ABSTRACT |

Best Buy Supports New Line of Business and World-Class Sales Force by Microsoft

August 2010 - (Free Research)
In this case study you’ll learn how Best Buy for Business considered several options, including expanding its internally developed retail application, adopting a hosted CRM solution through Salesforce.com, or implementing Microsoft Dynamics™ CRM. In the end, the solution was clear. 
(CASE STUDY) READ ABSTRACT |

Ensuring Success with On-site Testing and Targeting by WebTrends (E-mail this company)

April 2013 - (Free Research)
Your company's website is one of your most valuable assets, so it needs to be as effective, informative, and engaging as possible in order to provide the best customer experience. Turn to this white paper to learn the challenges behind optimizing your site and learn how you can avoid the pitfalls while implementing the most effective processes. 
(WHITE PAPER) READ ABSTRACT |

If You Teach a Customer to Fish: The Power of Web Self-Service by Epicor Software Corporation

November 2008 - (Free Research)
This document explores the power of online self-service and how it contributes to healthy customer relationships and delivers viable cost savings. 
(WHITE PAPER) READ ABSTRACT |

Scribe - Equinox Fitness Case Study by Scribe Software Corporation

March 2008 - (Free Research)
Active and prospective members have diverse needs and interests, and Equinox uses two primary applications to adress them. 
(CASE STUDY) READ ABSTRACT |

Unified Performance Management: The Key to Successful Performance Management by IBM

April 2009 - (Free Research)
Using common performance management tools and systems efficiently is just as critical to the success of the business as using a common set of applications for accounting and human resources (ERP) and marketing and sales (CRM). Read this paper to learn more. 
(WHITE PAPER) READ ABSTRACT |

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