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Featured Sponsors
Virtualization Flash Demo by CA
November 19, 2009 - (Free Research)
View this Flash demo on virtualization to understand how CA can help you accelerate your time to market, achieve operational excellence across physical and virtual environments and reduce risk associated with virtualization.
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B2B Lead Gen: Marketing ROI Performance & Evaluation Study by Citrix Online
December 01, 2008 - (Free Research)
MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
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OEM Program eBook by SAP America Inc
October 13, 2009 - (Free Research)
Find out how to tap into a long-running program with over 750 OEM partners worldwide, and make SAP BusinessObjects market leading BI platform your own.
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Improving Marketing Measurements, Operations, & ROI by Citrix Online
August 19, 2009 - (Free Research)
Struggling to determine the impact of your lead-generation efforts? Making blind marketing decisions and hoping for the best? View this Webinar archive with Jim Lenskold, author of the recent MarketingProfs ROI study, to discover what sets the top tier of "highly effective and efficient" marketing organizations apart from others.
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8 Steps To Optimizing Your Lead Nurturing Program by Citrix Online
November 18, 2009 - (Free Research)
During this webinar, Lead Generation Expert, Brian Carroll, will discuss how a multi-touch approach to lead nurturing can keep your prospects engaged through relevant content and timely conversations until leads are ready to talk to your sales team.
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Connecting Through Content: Issue One by KnowledgeStorm, Inc
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March 2007 - (Free Research)
This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives.
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The Agile Project Manager by VersionOne Inc.
June 2009 - (Free Research)
This white paper will explore the impact agile development methodologies are having on the Project Management community, what new skills are required, and what the Project Manager can do to ease the transition.
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Podcast - Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc
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March 2006 - (Free Research)
The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.
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EMC's Comprehensive Approach for Building Proven Information Infrastructure Solutions by Wipro Technologies
October 2008 - (Free Research)
In this paper, Wipro Technologies focuses on the methodology EMC follows for building its Proven Solutions for organizations of all sizes and domains. This paper also demonstrates the methodology using an example of the solution development process for Microsoft Exchange in physical and VMware environments.
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Solutions Provider Improves Productivity with Flexible Implementation Methodology by Microsoft
June 2007 - (Free Research)
Stanley Stuart Yoffee & Hendrix, Inc. (SSYH), a Microsoft® Gold Certified Partner based in Florida, implements software solutions utilizing the Microsoft family of products. With large-scale projects across varied industries, the company turned to the Microsoft Dynamics™ Sure Step Methodology to help communicate with customers...
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9 Critical Steps in Designing Enterprise-Wide Feedback Systems by MarketTools, Inc.
November 2009 - (Free Research)
This white paper highlights the nine critical steps that every organization should follow as they begin designing an enterprise feedback program. Here we review a proven approach to designing enterprise-wide feedback systems that customer satisfaction professionals have developed, refined, and perfected over nearly a decade.
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IP Network Configuration and Vulnerabilities: What You Don't Know Can Hurt You by Telcordia Technologies Inc.
December 2009 - (Free Research)
This Yankee Group report outlines the importance of taking both a broad and narrow approach to maintaining the health of network and security infrastructure. In the following sections, we describe and analyze the current risk landscape for enterprises and show the current state of operational management for enterprise networks and security.
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9 Management Practices for Exceptional Webinars by Citrix Online
August 2009 - (Free Research)
This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.
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How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars
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October 2006 - (Free Research)
In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves.
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How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars
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September 2006 - (Free Research)
In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm.
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Lead Generation and Management: Online Strategies and Best Practices by KnowledgeStorm Webinars
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June 2004 - (Free Research)
Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for.
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KnowledgeNote: Like a Fine Wine, Leads Get Better Over Time by KnowledgeStorm, Inc
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February 2007 - (Free Research)
Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads.
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Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars
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June 2007 - (Free Research)
Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.
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KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc
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July 2006 - (Free Research)
Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.
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Best Practices in the Call Center: A Customer Touch-Point Methodology by Oracle Corporation
January 2009 - (Free Research)
One of the biggest dangers in establishing best practices for your contact center is to do so in isolation from your self-service stakeholders. Instead, all customer "touch-points" must be viewed as part of a continuum. Customer touch points include Web Self-Service, Interactive Voice Response, Contact Center Agents, and Face-to-Face transactions.
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How to Market and Sell Services with Webinars by Citrix Online
November 2009 - (Free Research)
This webcast reveals strategies to create a winning webinar program. It offers proven tactics to get more leads and sales from your marketing budget.
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10 Quick Wins for Sales & Marketing by ZoomInfo
November 2009 - (Free Research)
In this e-book, we examine ten ways sales organizations can accelerate the progression from cold to close. From improving marketing results through pinpoint prospecting to making sure sales and marketing are on the same page, here are some tangible steps you can take to move faster from cold to close.
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