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Featured Sponsors
Oracle Social Marketing Cloud Service by Oracle Corporation UK Ltd
December 13, 2012 - (Free Research)
This white paper details a software-as-a-service based solution for managing your organization's branding communities via emerging social media networks. Discover the key features and benefits of this single, integrated platform for optimizing your social marketing efforts.
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Using Social Media to Win Over Customers by SearchCRM
March 12, 2013 - (Free Research)
While many businesses are eager to join their customers at the social media party, doing so without the proper internal processes in place could spell disaster. In this brief expert e-book, you can learn how to create a successful social CRM initiative (and valuable customer relations) through implementing the right processes and technologies.
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Enterprise Content Delivery Networks (ECDNs) Explained by AT&T Corp
August 04, 2010 - (Free Research)
By preventing network congestion, enterprise content delivery networks (ECDNs) make it easier for users to access live video, on-demand training materials and other graphics-intensive presentations. AT&T’s Ethan Fox, Director of Product Management for Digital Media Solutions, explains how ECDNs help resolve the challenges posed by rich media.
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IT Connects Customers to Brands by Cisco Systems, Inc.
August 16, 2010 - (Free Research)
Paul Gillin, author of three social media marketing books, reveals how CIOs are becoming the designated guardians of intellectual property. As the use of social media tools grows, Gillen recommends how a CIO can stay in front of the widespread access and create enhanced customer experiences.
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Using Social Media to Deepen Your Customer Relationships by Infor
November 24, 2010 - (Free Research)
Written for the marketing executive, this paper provides a useful framework to begin to assess how an organization can engage in social media to build deeper relationships with its customers.
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Social Working: What to Know About SAP's Social Media Software by SearchSAP
May 10, 2013 - (Free Research)
This four-part expert handbook explores SAP's software options for social media analytics, and investigates how they stack up against other vendors so that you can choose the right textual analysis tool for your business.
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Social Media Analytics - Making Customer Insights Actionable by IBM
May 31, 2011 - (Free Research)
This white paper will examine the role social media can play in presenting a more strategic view of customer data and how the right combination of technologies can deliver insight to help companies more effectively meet perpetually shifting consumer demands expressed through, and influenced by, these dynamic communication channels.
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Is Social Media Transforming Your Business? by Oracle Corporation
March 01, 2012 - (Free Research)
It's no secret that social media has changed consumer behaviors – but most companies are struggling to capitalize on the unique opportunities it has to offer. Review this resource to learn how incorporating social media into knowledge management, contact centers, and the Web can substantially enhance your customer's experience.
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Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc
(E-mail this company)
November 09, 2006 - (Free Research)
This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.
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#CompliantData: The Social Media Data Archiving Conundrum by Iron Mountain
March 01, 2012 - (Free Research)
Check out this white paper to discover how to set the stage for social media success - learn how to gauge risk vs. reward in social media, discover how to update your compliance strategy to include social media, receive best practices for staying on top of archiving regulations and more.
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For Unwary Users, Social Media Data Analysis Can be an Unfriendly Task by IBM
March 15, 2013 - (Free Research)
Social media analytics can help you gain valuable insights into your business, but it can also be a waste if not implemented properly. Read this expert e-guide to learn about the typical pitfalls of companies when deploying a social media analytics program and get advice on how to avoid them.
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CW Europe – March Edition by ComputerWeekly.com
March 2013 - (Free Research)
Never have we been so open about the information we share online, without so little concern for our privacy. In this issue of CW Europe read how the increase in social media usage has created new privacy concerns for businesses.
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Making Support Social: Turning Customer Engagement Into Customer Success by Consona Corporation
May 2010 - (Free Research)
Social media is fundamentally changing how businesses and their customers interact. In this paper, learn of some of the broad trends in social media, and then provide specific guidance on how to use social media to deliver support better, faster and cheaper.
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eBook: Building a Business Case for Social CRM and Customer Communities by Sirius Computer Solutions
June 2010 - (Free Research)
Learn how to build a business case for social media outlets affecting customer relations and customer communities including Facebook and Twitter, as well as what social media means for CRM, best practices for managing online customer communities, and expert advice on implementing social media programs successfully.
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Bringing Social Media Interactions into the Contact Center by Avaya
December 2011 - (Free Research)
Think that leveraging a social media contact center strategy won't work for your business? You may want to check the facts. As this white paper explains, case studies of companies with successful social media strategies within their contact centers abound. Open this paper to discover the perhaps surprisingly significant business benefits.
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A more social contact center by Salesforce.com
March 2012 - (Free Research)
In this expert e-guide, you will discover ways that contact centers are using social media channels to manage customer contact volume and the 10 steps to creating a call center social media strategy.
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The Perfect Combo: ITIL, I.T. Service Management, and Social Media by BMC Software, Inc.
August 2012 - (Free Research)
Access this white paper to discover how your service desk can facilitate higher levels of productivity for end users with the integration of social media. Help your business gain improved service delivery and support, as well as improved overall customer satisfaction.
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