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Making Support Social: Turning Customer Engagement Into Customer Success by Consona Corporation
May 01, 2010 - (Free Research)
Social media is fundamentally changing how businesses and their customers interact. In this paper, learn of some of the broad trends in social media, and then provide specific guidance on how to use social media to deliver support better, faster and cheaper.
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Integrating customer data for improved CRM by Infor
May 09, 2013 - (Free Research)
This expert e-guide provides an in-depth look at how to leverage social media, customer data and analytics to achieve a unified vision of your customer and better anticipate their needs.
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Guide to using social media for customer support by ComputerWeekly.com
February 25, 2011 - (Free Research)
Social Media is rapidly emerging as the next big frontier for customer engagement and interactions. This is projected to grow exponentially over the next 5-6 years as the usage and number of active users of Social Media sites and forums continues to grow.
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How iSCSI SANs Optimize Oracle Data Storage by Dell, Inc.
June 27, 2011 - (Free Research)
This white paper explores the unique challenges of data storage in an Oracle environment and offers suggestions on how iSCSI-based storage-area networks from Dell can help organizations more efficiently and effectively address those challenges.
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IT Connects Customers to Brands by Cisco Systems, Inc.
August 16, 2010 - (Free Research)
Paul Gillin, author of three social media marketing books, reveals how CIOs are becoming the designated guardians of intellectual property. As the use of social media tools grows, Gillen recommends how a CIO can stay in front of the widespread access and create enhanced customer experiences.
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Best Practices for a contact center technology overhaul by Contactual (Now 8x8, Inc.)
June 10, 2011 - (Free Research)
Tap into the expert advice in this eBook to choose technology that will help you leverage multiple contact channels, effectively monitor agent interaction and deliver an excellent customer experience.
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The Social CRM Playbook by SugarCRM Inc.
August 31, 2011 - (Free Research)
This white paper will provide an outline of the broad steps you should take in building a social CRM strategy and a overview of how you can pair that strategy with technology to enable your business to practice real social CRM.
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Social Business Podcast Series by IBM
November 16, 2011 - (Free Research)
A Social Business enables its employees – and customers – to more easily find the information and expertise they seek. Access this podcast series for an in-depth guide to establishing a Social Business for real-time communication and collaboration.
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Social Media-based Customer Loyalty Programs by Infor CRM
February 06, 2012 - (Free Research)
This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman.
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Infor Epiphany Social Commerce Solutions by Infor
December 31, 2012 - (Free Research)
This white paper introduces a software suite that can help you gain deeper customer insights from social media data, resulting in more successful marketing campaigns and customer relationships. Learn how this technology can help you achieve five main components of a successful CRM initiative.
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Social Customer Service: The Pivotal Driver of the Social Enterprise by LiveOps
July 06, 2012 - (Free Research)
Read this paper to see how you can maximize your customer relationship management efforts through social customer service and foster brand loyalty, higher customer lifetime value, enhanced customer experience, and higher revenues.
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Integrative CRM Enhances Midsize Business Agility and Performance by IBM
July 01, 2012 - (Free Research)
This paper is designed to help IT and business leaders at midsize companies find innovative ways to extend their customer relationship management (CRM) capabilities to capitalize on emerging trends such as cloud, mobile, social media and predictive analytics. Gain essential insight to get closer to your customers and ensure your company's survival.
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The Social Customer Engagement Index by SAP America, Inc.
June 30, 2009 - (Free Research)
Use the survey results in this paper from the TheSocialCustomer.com to find out how organizations are utilizing social channels to engage their customers, and integrate these methods into your own customer experience strategy.
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Turning Social Media into a Game-Changing Customer Care Channel by Aspect
May 23, 2013 - (Free Research)
Today's customers demand highly personalized, engaging experiences, and leveraging social media to transform your contact center is a way to surpass these expectations. Access this whitepaper to learn how combining contact center best practices with social media CRM technologies can increase the effectiveness of your customer interactions.
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Using Social Media to Deepen Your Customer Relationships by Infor
November 24, 2010 - (Free Research)
Written for the marketing executive, this paper provides a useful framework to begin to assess how an organization can engage in social media to build deeper relationships with its customers.
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HP OpenCall Media Platform: A Cost-effective, Agile IP Media Server by Hewlett-Packard Company
September 01, 2009 - (Free Research)
Mobile communication technologies are evolving quickly and new customer demands arise almost every day. At the same time, the economic downturn has impacted budgets, so that cost efficiency now tops the corporate agenda. Service providers must now must not only test and develop new services to meet customer demand, but do it within tight budgets.
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CRM and Social Media by Infor
December 31, 2012 - (Free Research)
Leveraging social media as part of your marketing strategy has obvious benefits, but you need the right strategy to experience all of them! This helpful resource answers questions about the why and how of social CRM, and offers five key guidelines for an effective social media strategy.
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Aberdeen Analyst Insight - Social Media & Customer Service: From Listening to Engagement by SAP America, Inc.
October 31, 2012 - (Free Research)
While social media seems to be everywhere, a disappointing number of customer service organizations fully harness the power of social channels. Read this report from the Aberdeen Group to discover key trends in the use of social media for customer service and learn best practices for integrating social channels into CEM.
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Aberdeen Analyst Insight - Social Media & Customer Service: From Listening to Engagement by SAP America, Inc.
October 31, 2012 - (Free Research)
Despite the growing popularity of social media among consumers, many customer service companies are still not harnessing the full potential of social channels. Read this insightful report to learn key trends in the use of social media for customer service and discover best practices for integrating social channels with CEM.
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IBM Social Analytics: The science behind social media marketing by IBM
December 31, 2011 - (Free Research)
Access this white paper to learn how savvy marketing professionals are using new technologies to learn about their customers' attitudes, preferences and buying habits from what they say publically, available on social media and through the full range of interactions that can be recorded, measured, and analyzed.
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