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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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Social CRM guide: GNC analyzes social data for better marketing by IBM

March 24, 2014 - (Free Research)
In this exclusive Solution Spotlight, discover how nutritional products retailer GNC successfully leveraged social channels  to grow their customer base and created "a net increase in the discussions about GNC,'' according to Chris James, director of social media at GNC. 
(EGUIDE) READ ABSTRACT |

CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com

October 05, 2011 - (Free Research)
This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies. 
(ESSENTIAL GUIDE) READ ABSTRACT |

E-Book: Leveraging Web 2.0 and Social Media in CRM Programs by SAP America, Inc.

October 05, 2010 - (Free Research)
You’ve heard the buzz about Web 2.0 and social CRM, but where to start? In this eBook, find out more about Web 2.0 and social media in the context of CRM. Learn more about using Web 2.0 to build customer loyalty and get expert insight into the role that social CRM may play in the future. 
(EBOOK) READ ABSTRACT |

eBook: Building a Business Case for Social CRM and Customer Communities by Sirius Computer Solutions

June 16, 2010 - (Free Research)
Learn how to build a business case for social media outlets affecting customer relations and customer communities including Facebook and Twitter, as well as what social media means for CRM, best practices for managing online customer communities, and expert advice on implementing social media programs successfully. 
(EBOOK) READ ABSTRACT |

From Social Media to Social CRM: Reinventing the Customer Relationship by IBM

March 11, 2014 - (Free Research)
Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more. 
(WHITE PAPER) READ ABSTRACT |

The ROI of Social CRM by ComputerWeekly.com

August 05, 2012 - (Free Research)
This analyst report from Nucleus Research shows that businesses can achieve a significant return on investment by adding social media to their CRM deployments 
(ANALYST REPORT) READ ABSTRACT |

Using Social Media to Deepen Your Customer Relationships by Infor

November 24, 2010 - (Free Research)
Written for the marketing executive, this paper provides a useful framework to begin to assess how an organization can engage in social media to build deeper relationships with its customers. 
(WHITE PAPER) READ ABSTRACT |

Social Media-based Customer Loyalty Programs by Infor CRM

February 06, 2012 - (Free Research)
This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman. 
(EGUIDE) READ ABSTRACT |

Developing the right social CRM strategies for improved customer service by Avaya

February 19, 2013 - (Free Research)
Today's exclusive resource examines that steps businesses should take to ensure the seamless integration of social CRM into existing tools and processes. Discover the value you can glean from analyzing and nurturing customer feedback from social media channels. 
(EGUIDE) READ ABSTRACT |

Social CRM Comes of Age by Oracle Corporation

April 01, 2009 - (Free Research)
Web 2.0. Collaborative computing. Social media. And now Social CRM. These terms are used interchangeably, and often, to describe the massive transformation taking place across organizations today. What strategies and tools do the newest CRM solutions provide to leverage this new reality? Read this white paper to learn more about Social CRM. 
(WHITE PAPER) READ ABSTRACT |

The future of mobile CRM by SugarCRM Inc.

March 20, 2012 - (Free Research)
In this expert e-guide, find out how social and mobile customer relationship management (CRM) are changing the CRM landscape. 
(EGUIDE) READ ABSTRACT |

The Social CRM Playbook by SugarCRM Inc.

August 31, 2011 - (Free Research)
This white paper will provide an outline of the broad steps you should take in building a social CRM strategy and a overview of how you can pair that strategy with technology to enable your business to practice real social CRM. 
(WHITE PAPER) READ ABSTRACT |

Microsoft catches up with iPad support for Dynamics CRM by ComputerWeekly.com

April 05, 2013 - (Free Research)
Nucleus Research assesses Microsoft's long-awaited announcement for iPad support and new Yammer capabilities for Dynamics CRM. 
(ANALYST REPORT) READ ABSTRACT |

The value of mobile and social to CRM by ComputerWeekly.com

March 16, 2012 - (Free Research)
Adding mobile access and social collaboration to CRM delivers significant benefits, this report from Nucleus Research reveals. 
(ANALYST REPORT) READ ABSTRACT |

Editorial Tip: Measuring the ROI of Social CRM: No easy task by Infor

February 14, 2011 - (Free Research)
As more organizations invest in social channels, the question of value becomes increasingly important. In social media, ROI alone may not tell the value of the effort, and benefits to the business from the customer service approach could be gauged by a variety of factors. Uncover how to measure the real value of an investment in social CRM. 
(EGUIDE) READ ABSTRACT |

Gartner predictions around Social CRM by Infor CRM

February 08, 2012 - (Free Research)
This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like. 
(EGUIDE) READ ABSTRACT |

IT in the UK SMB (Small and Medium sized Business) Sector by ComputerWeekly.com

January 04, 2012 - (Free Research)
This report from Knowledge Peers and Pierre Audoin Consultants (PAC), reveals what leaders of Small and Medium-Sized Businesses (SMBs) think of IT – its strategic value, its potential, and the changing way in which it is being used in their organisations. 
(IT BRIEFING) READ ABSTRACT |

Using Social Media to Win Over Customers by SearchCRM

March 12, 2013 - (Free Research)
While many businesses are eager to join their customers at the social media party, doing so without the proper internal processes in place could spell disaster. In this brief expert e-book, you can learn how to create a successful social CRM initiative (and valuable customer relations) through implementing the right processes and technologies. 
(EBOOK) READ ABSTRACT |

Microsoft Dynamics CRM For Government by ComputerWeekly.com

October 01, 2013 - (Free Research)
Analyst group, Nucleus research assesses the business benefits achieved by government organisations deploying Microsoft Dynamics CRM. 
(ANALYST REPORT) READ ABSTRACT |

Harnessing Social Media to Boost the Bottom Line by SearchCRM

August 29, 2013 - (Free Research)
Launching a social CRM strategy? It's a good idea, but be careful not to overdo it. Get the keys to effective social CRM. 
(EBOOK) READ ABSTRACT |

Gartner: Social, mobile and analytics to push CRM through 2015 by Infor CRM

February 07, 2012 - (Free Research)
This tip guide from SearchCRM.com shares Gartner's expert insights on the fragmented social customer relationship management (CRM) market and how it will continue to evolve in the next three years. 
(EGUIDE) READ ABSTRACT |

Integrative CRM Enhances Midsize Business Agility and Performance by IBM

July 01, 2012 - (Free Research)
This paper is designed to help IT and business leaders at midsize companies find innovative ways to extend their customer relationship management (CRM) capabilities to capitalize on emerging trends such as cloud, mobile, social media and predictive analytics. Gain essential insight to get closer to your customers and ensure your company's survival. 
(WHITE PAPER) READ ABSTRACT |

Gartner: Deriving value from Big Data for CRM by ComputerWeekly.com

May 20, 2013 - (Free Research)
Kimberly Collins, research vice-president of Gartner highlights the critical steps organisations should to take to integrate big data into Customer Relationship Management (CRM). 
(ESSENTIAL GUIDE) READ ABSTRACT |

CRM Analytics: Making the Most of Salesforce data to increase sales efficiency by SearchCRM

April 02, 2013 - (Free Research)
View this white paper to unlock the power behind CRM analytics. It explains how you can develop a view of the customer by analyzing social media data. Find out how to make the most of tweets and Facebook postings by reading this resource now. 
(WHITE PAPER) READ ABSTRACT |

Enhancing Constituent Perceptions with CRM for Public Sector: Advancing Beyond Efficiency and Service Improvements by SAP America, Inc.

September 02, 2010 - (Free Research)
By using a CRM strategy with software solutions, government agencies can achieve a host of benefits when it comes to streamlining business processes and analytical capabilities. Read on to learn how By enabling such CRM processes, governments can build communication campaigns that help shape the public’s perceptions and advance the value delivered. 
(WHITE PAPER) READ ABSTRACT |

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