Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for. 

Too often, data governance teams rely on existing measurements as the metrics used to populate a data quality scorecard. But without a defined understanding of the relationship between specific measurement scores and the business's success criteria.. 

The calibration method described in this article can be applied to any analog measurement such as pressure, amperage, weight, length or force. 

This paper is based on the results of an SAP Enterprise Services Community program project, in which a number of leading network and test solution vendors and SAP teamed up to build a production-like enterprise SOA-based application landscape. 

Along with an in-depth discussion of energy measurement and management, this white paper provides a brief overview of IBM solutions that can help organizations support their initiatives for developing energy-efficient and environmentally responsible data centers. 

BI empowers companies with the ability to offer products and services at the lowest cost and with the greatest amount of efficiency and productivity possible- while returning the highest revenues and profits. Learn how BI can help you to establish a culture of measurement and begin a powerful cycle of continued improvement within your organization. 

The Xiotech Value Index was designed to establish an industry benchmark for evaluating disparate data storage systems. This formula determines each system’s “Value Index” by taking a holistic view of the system, analyzing its functionality versus its cost. Higher Value Indexs are more desirable. 

MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization. 

This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign. 

Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads. 

Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. 

KnowledgeStorm is the Internet's top-ranked search resource for technology solutions and information. With our premier network, search expertise and performance tools and services, KnowledgeStorm provides technology vendors the most opportunities to reach buyers on the Internet and convert them into Web leads.