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CRM Buyer’s Guide – 2011 Edition by SearchCRM

June 02, 2011 - (Free Research)
Welcome to SearchCRM.com’s Buyer’s Guide. This directory was designed to be a valuable resource for those getting started with research or evaluating vendors in the CRM market. 
(EBOOK)

CRM guide: How social is changing the strategy by IBM

February 24, 2014 - (Free Research)
Rapid changes in social computing, mobile and customer analytics are driving shifts in CRM strategies. This e-guide examines how businesses can prepare for the evolving CRM market and address changing customer experience needs. Discover the latest predictions for CRM trends according to analysts from Gartner Inc. 
(EGUIDE) READ ABSTRACT |

Gartner: Deriving value from Big Data for CRM by ComputerWeekly.com

May 20, 2013 - (Free Research)
Kimberly Collins, research vice-president of Gartner highlights the critical steps organisations should to take to integrate big data into Customer Relationship Management (CRM). 
(ESSENTIAL GUIDE) READ ABSTRACT |

Extra Space Storage Dials Up Sales with inContact & Salesforce CRM by inContact

October 11, 2010 - (Free Research)
This paper describes the benefits Extra Space Storage experienced by combining inContact’s on-demand platform and integrated with customer CRM software from salesforce.com. Read on to learn more about these benefits and learn how your company can experience the same results. 
(CASE STUDY) READ ABSTRACT |

Web 2.0 in Action! How SAP Is Leveraging Web 2.0 in CRM to Improve Customer Experience by SAP America, Inc.

June 2008 - (Free Research)
This paper discusses how SAP leverages Web 2.0 in CRM to improve customer experience. It examines SAP’s approach to Web 2.0, and how SAP has incorporated the Web 2.0 technological principles within SAP CRM. 
(WHITE PAPER) READ ABSTRACT |

SAP Customer Relationship Management (SAP CRM) Multimedia Presentations by SAP America, Inc.

October 2010 - (Free Research)
These multimedia presentations will explain the features and benefits of SAP Customer Relationship Management (SAP CRM). Watch the presentations to discover how SAP CRM can enable you to become a customer-centric enterprise and to differentiate you company for competitive advantage. 
(RESOURCE CENTER) READ ABSTRACT |

E-Book: Leveraging Web 2.0 and Social Media in CRM Programs by SAP America, Inc.

October 2010 - (Free Research)
You’ve heard the buzz about Web 2.0 and social CRM, but where to start? In this eBook, find out more about Web 2.0 and social media in the context of CRM. Learn more about using Web 2.0 to build customer loyalty and get expert insight into the role that social CRM may play in the future. 
(EBOOK) READ ABSTRACT |

Enhancing Constituent Perceptions with CRM for Public Sector: Advancing Beyond Efficiency and Service Improvements by SAP America, Inc.

September 2010 - (Free Research)
By using a CRM strategy with software solutions, government agencies can achieve a host of benefits when it comes to streamlining business processes and analytical capabilities. Read on to learn how By enabling such CRM processes, governments can build communication campaigns that help shape the public’s perceptions and advance the value delivered. 
(WHITE PAPER) READ ABSTRACT |

The Next Generation of CRM - Engaging with the Empowered Customer in Turbulent Times by SAP America, Inc.

April 2009 - (Free Research)
In this Podcast, Dr. Volker Hildebrand, VP CRM Product Management, SAP, will discuss these significant trends and outline SAP's approach to a new generation of CRM that will help companies not only survive the current economy but emerge as a leader in the long run. 
(PODCAST) READ ABSTRACT |

CRM Total Cost of Ownership: Fees, Subscriptions and Hidden Costs by SugarCRM Inc.

July 2011 - (Free Research)
The following analysis provides a comparative price analysis of four leading CRM solutions for midmarketorganizations. Forrester Research defines midmarket organizations as any organization with revenues of lessthan $1 billion and/or fewer than 1,000 employees. 
(WHITE PAPER) READ ABSTRACT |

E-Book: Leveraging CRM to Increase Sales Effectiveness in a Challenging Economy by SugarCRM Inc.

September 2010 - (Free Research)
This e-book will explore the methods for optimizing sales efforts and working smarter to meet business needs in today’s economy. Continue reading to learn methodologies for increasing sales effectiveness and making this year a successful one for your organization. 
(EBOOK) READ ABSTRACT |

E-Guide: Implementing a CRM Strategy to improve the customer experience by SAP America, Inc.

June 2012 - (Free Research)
This expert e-guide highlights the need for a unified customer information hub to improve the quality, consistency and availability of customer data by detailing how one cement manufacturer implemented a successful customer experience initiative. Gain insight into the findings of a recent survey of top CRM challenges faced by today's businesses. 
(EGUIDE) READ ABSTRACT |

CRM Solutions For The Finance And Insurance Industries by SAP America, Inc.

February 2011 - (Free Research)
Read this report to learn how Forrester Research rated 24 CRM solutions in terms of their strengths and weaknesses in supporting four key cross-functional processes in the finance and insurance industry. 
(WHITE PAPER) READ ABSTRACT |

The Next Generation of CRM - Engaging with the Empowered Customer in Turbulent Times by SAP America, Inc.

March 2009 - (Free Research)
This Webcast and complimentary Podcast explores today's consumer trends and new customer strategies that will help companies not only survive the current economy but emerge as a leader in the long run. 
(WEBCAST) READ ABSTRACT |

New Sugar 5.0 Platform Capabilities and Advanced CRM Functionality by SugarCRM Inc.

December 2007 - (Free Research)
Join Chris Harrick, Senior Director of Product Marketing at SugarCRM as he gives an in-depth look at enhancements and new CRM features of this upcoming release. 
(WEBCAST) READ ABSTRACT |

New CRM Technologies bring sales success to businesses by SearchCRM

November 2012 - (Free Research)
In [this expert e-guide], read about how one emergency response software company integrated a CRM platform, resulting in major time-saving efficiencies – most importantly, an improved process that enables the company to sell product licensing. Also read about a lumber executive who recently bought into a successful social CRM. 
(EGUIDE) READ ABSTRACT |

Choosing the Best CRM for Your Organization by Oracle Corporation

September 2007 - (Free Research)
Explore four Customer Relationship Management (CRM) deployment scenarios and how to choose a CRM solution that will best meet your company's needs today and support your business as it grows and evolves. 
(WHITE PAPER) READ ABSTRACT |

Evaluating CRM Solutions: Six Ways ‘The Oracle Advantage' Benefits Your Organization by Oracle Corporation

September 2008 - (Free Research)
Deciding on the right CRM solution for your organization is no easy feat. This paper summarizes the key questions every organization should ask of a vendor and the ways "The Oracle Advantage" addresses each of these areas. 
(WHITE PAPER) READ ABSTRACT |

Driving Customer Service Success in the Cloud with Microsoft Dynamics CRM Online by Microsoft

August 2010 - (Free Research)
Join us for this webcast to learn how Microsoft Dynamics CRM Online provides complete service management functionality to help you manage cases, contracts, and knowledge. 
(VIDEO) READ ABSTRACT |

Transform the Customer Experience with Pega CRM by Pegasystems

May 2011 - (Free Research)
For years, companies have tried to serve customers in a way that would lead to brand loyalty.  While traditional CRM systems have failed to deliver, a new approach might be just what companies need. 
(WHITE PAPER) READ ABSTRACT |

CRM Analytics: Making the Most of Salesforce data to increase sales efficiency by SearchCRM

April 2013 - (Free Research)
View this white paper to unlock the power behind CRM analytics. It explains how you can develop a view of the customer by analyzing social media data. Find out how to make the most of tweets and Facebook postings by reading this resource now. 
(WHITE PAPER) READ ABSTRACT |

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution

February 2009 - (Free Research)
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business. 
(WHITE PAPER) READ ABSTRACT |

OSS and CRM - Integration That Pays by Comarch Telecommunications

January 2009 - (Free Research)
Previously, putting up with the gap between CRM and OSS worlds has been a viable - though not optimal - strategy for most operators. But now that the telecommunications industry is undergoing the "communications and content over IP" transformation, service providers are starting to redesign their business models and to rethink the infrastructure. 
(WHITE PAPER) READ ABSTRACT |

Helping CRM Serve Its Purpose: How to Reduce the Increasingly Complex Risks That Threaten ROI by OnDemand Software

April 2008 - (Free Research)
This white paper briefly highlights CRM's recent evolution, examines the risks that accompany those developments and most important identifies the capabilities contained in an effective synchronized content development platform. 
(WHITE PAPER) READ ABSTRACT |

Scribe - Equinox Fitness Case Study by Scribe Software Corporation

March 2008 - (Free Research)
Active and prospective members have diverse needs and interests, and Equinox uses two primary applications to adress them. 
(CASE STUDY) READ ABSTRACT |

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