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Sales and Marketing: The New Power Couple by Microsoft
December 01, 2008 - (Free Research)
This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization.
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CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs by Pivotal CRM, a CDC Software solution
July 23, 2009 - (Free Research)
How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.
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The Global Solution Perspective by KnowledgeStorm, Inc
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May 2007 - (Free Research)
This research, executed by Info-Tech Research Group and KnowledgeStorm, is designed to answer 3 questions:
- To what extent does technology have a transformative effect – and in what areas?
- How effective is the IT function at translating technology into business benefits?
- What is the current status of IT solutions around the globe?
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Oracle Accelerate - Not Just Smart but Timely by Oracle Corporation
March 2009 - (Free Research)
This paper gives you an overview of how Ovum has helped penetrate the upper-midmarket. Even when the slowing growth of the market hasn't.
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Exchange Server 2010: What's New and What's Changed? by Global Knowledge
August 2009 - (Free Research)
In this white paper, we will look at some of the key changes that will be revealed with the new version of Exchange and how these changes will impact the messaging environment.
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Ice Cream Maker Puts the Freeze on Server Sprawl, Saves More Than $500,000 by Microsoft
March 2009 - (Free Research)
Wells' Dairy needed to provide cost-effective services and promote business continuity and agility. It deployed the Windows Server 2008 Datacenter operating system and Hyper-V™ virtualization technology. Today, it has a scalable server consolidation solution and a data center that is saving more than US.$12,000 in annual electrical costs.
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Fixing Enterprise Search by Information Builders
June 2009 - (Free Research)
Enterprise search transforms the ability of users to find information. It is a powerful, cost-effective, and productivity enabling technology for users in the enterprise. Read this white paper to learn about the value of enterprise search, why it's broken, and learn about WebFOCUS Magnify, the industry's first real-time enterprise search solution.
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Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc
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September 2006 - (Free Research)
This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.
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SAP® BusinessObjects Data Services: One Product For Data Quality and Data Integration by SAP America Inc
June 2009 - (Free Research)
Introducing SAP® BusinessObjects Data Services breakthrough technology software for the enterprise information management market. The software unifies our leading data-quality and integration solutions - helping your organization to move, transform, and improve virtually any type of data anywhere, at any frequency.
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Podcast: Microsoft Hyper-V vs. Market Leaders by Dell and Microsoft
March 2009 - (Free Research)
In this podcast, senior enterprise IT architect Nelson Ruest breaks down VMware ESX Server, Citrix XenServer and Hyper-V, providing details on what each product has to offer.
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Microsoft Hyper-V vs. Market Leaders by Dell and Microsoft
March 2009 - (Free Research)
In this videocast, senior enterprise IT architect Nelson Ruest breaks down VMware ESX Server, Citrix XenServer and Hyper-V, providing details on what each product has to offer.
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Email Security: Magic Quadrant for Email Security Boundaries, 2008 by Proofpoint, Inc.
October 2009 - (Free Research)
The email security market is maturing, but speed and breadth of spam detection, and management and reporting capabilities, continue to differentiate vendors. This paper will discuss what you need to know about spam filtering, outbound content filtering, and available email security solutions in various delivery models.
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B2B Lead Gen: Marketing ROI Performance & Evaluation Study by Citrix Online
December 2008 - (Free Research)
MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
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State of the Data Integration Market by Oracle Corporation
November 2008 - (Free Research)
This white paper reviews the state of the market for data integration for 2008 and 2009. It defines data integration, discusses the trends in the data integration market, and provides lessons learned from real implementations.
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9 Management Practices for Exceptional Webinars by Citrix Online
August 2009 - (Free Research)
This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.
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Avatars Proven to Increase Advertising Effectiveness by Humanity Interactive
September 2009 - (Free Research)
Blue Rain commissioned Humanity Online to create an avatar for their character "Marcus OneNote" that could act, react, and interact with visitors to the OneNote Ad and landing page of the community site for OneNote. Read on to learn how avatars are increasing advertising effectiveness.
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10 Quick Wins for Sales & Marketing by ZoomInfo
November 2009 - (Free Research)
In this e-book, we examine ten ways sales organizations can accelerate the progression from cold to close. From improving marketing results through pinpoint prospecting to making sure sales and marketing are on the same page, here are some tangible steps you can take to move faster from cold to close.
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Find, Qualify, and Close More Business Faster With a Free Trial of ZoomInfo by ZoomInfo
May 2009 - (Free Research)
In today's economy, it is important to take every step you can to ensure sales effectiveness, which includes knowing who to contact and having accurate and helpful information about their company. You can get all this and more with this free trial of ZoomInfo.
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A Guide to the Value of Reliable Data in Retail Banking by DataFlux Corporation
November 2009 - (Free Research)
Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking.
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