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New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company) February 07, 2007 - (Free Research) View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007.  (ANALYST REPORT) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company) January 04, 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!  (WEBCAST) READ ABSTRACT |

IT Marketing Executive Outlook - Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars (E-mail this company) August 12, 2005 - (Free Research) This presentation document by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.  (ANALYST REPORT) READ ABSTRACT |

IT Marketing Executive Outlook: Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars (E-mail this company) August 10, 2005 - (Free Research) This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.  (WEBCAST) READ ABSTRACT |

Utilize analytics to drive customer satisfaction and retention by Infor CRM December 16, 2011 - (Free Research) Watch this webcast to discover how you can increase your online marketing efforts with next-gen customer relationship management (CRM) tools that will significantly improve customer satisfaction as well as increase the return rate of customers.  (WEBCAST) READ ABSTRACT |

Netflights.com uses Tealeaf in the call center  to help generate 20% of all revenue by Tealeaf November 04, 2010 - (Free Research) To better differentiate in a highly competitive environment, Netflights.com decided that improving customer experience for its website, needed to be a key strategic initiative. This paper describes how Netflights.com leveraged Tealeaf for unprecedented visibility into their online channel, dramatically improving customer service and as a result.  (CASE STUDY) READ ABSTRACT |

Improving Service in Volatile Markets by Microsoft September 2008 - (Free Research) To get leaner and more cost-efficient, many automotive and industrial manufacturers are working to improve their systems and processes.  (WHITE PAPER)

Strategies for Distributing Your Online Content: Why, Where and How by KnowledgeStorm Webinars (E-mail this company) July 2006 - (Free Research) In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process.  (WEBCAST) READ ABSTRACT |

Customer Data Management- Breaking down data silos for improved business outcomes by Equifax December 2011 - (Free Research) This paper reviews the current problems with data silos and how customer data management services can help companies create a consolidated view of their customers and ultimately increase their revenues.  (WHITE PAPER) READ ABSTRACT |

Best Practices in Lead Development by KnowledgeStorm Webinars (E-mail this company) May 2005 - (Free Research) Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm.  (WEBCAST) READ ABSTRACT |

Closing the print security gap by ComputerWeekly.com November 2011 - (Free Research) This report provides an overview of the inherent risks when operating an insecure print environment and discusses the current market landscape while recommending some best practices for adopting an integrated information and print security strategy.  (WHITE PAPER)

Tread carefully with social media-based customer loyalty programs by Infor CRM February 2012 - (Free Research) Read this tip guide now to learn expert tips for interacting with your customers through Web 2.0.  (EGUIDE) READ ABSTRACT |

Improving Sales Effectiveness In a Buyer’s Market by SAP America, Inc. December 2011 - (Free Research) This paper details the results of a survey of 160 firms with annual revenues of $250M or more conducted to determine whether their customer relationship management (CRM) software is addressing the changed and changing requirements of sales reps as they develop relationships and pursue opportunities in light of ever increasing buyer expectations.  (WHITE PAPER) READ ABSTRACT |

Cincinnati Zoo improves customer experience and enhances performance by IBM January 2012 - (Free Research) Learn how one of the world's top-rated zoo uses analytics to create a more satisfying customer experience – while cutting marketing costs, increasing new visits, boosting concession revenues and much more.  (WHITE PAPER) READ ABSTRACT |

Provide an Unparalleled Customer Experience with Infor CRM Epiphany Outbound Marketing by Infor CRM January 2012 - (Free Research) This brief video demo details an analytics dashboard that seamlessly pulls together analytics for campaign marketing lists. Watch this now to see how easy it is to use this dashboard for improving your marketing campaigns.  (VIDEO) READ ABSTRACT |

Create an Online Customer Feedback Loop with Your Call Center by Tealeaf April 2011 - (Free Research) Many retail financial services institutions (FSI) do not have any visibility or context outside of a single interaction channel. In this whitepaper, we will describe the business imperative for closing the multi-channel customer experience gap and discuss how doing so gives you opportunities to differentiate.  (WHITE PAPER) READ ABSTRACT |

Data Quality: A Survival Guide to Marketing by SAP America, Inc. January 2011 - (Free Research) Discover the concept of data as it pertains to marketing, and particularly as it is supported by data quality functions inside of the broader EIM framework. This white paper reviews how to improve your customer data for marketing effectiveness.  (WHITE PAPER) READ ABSTRACT |

Marketing Analytics by Oracle Corporation July 2008 - (Free Research) Oracle Marketing Analytics helps you to develop closer, more valuable customer and prospect relationships and improve marketing effectiveness. Read this data sheet to learn more.  (DATA SHEET) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.  (PODCAST) READ ABSTRACT |

Podcast - Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company) March 2006 - (Free Research) The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.  (PODCAST) READ ABSTRACT |

How Savvy Technology Marketers Can Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company) October 2005 - (Free Research) The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.  (WHITE PAPER) READ ABSTRACT |

Mobile adult industry is a sexy business opportunity by ComputerWeekly.com November 2010 - (Free Research) The global adult industry is among the largest in the world, estimated to be worth nearly $100 billion worldwide by 2006.  (WHITE PAPER) READ ABSTRACT |

Use effective call centers to build customer loyalty by Infor CRM February 2012 - (Free Research) This tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty.  (EGUIDE) READ ABSTRACT |

Through Engagement and Interaction, The LEGO Group Nurtures Loyalty Among Consumers by SAP America, Inc. July 2011 - (Free Research) Read this brief Bloomberg Businesweek case study to learn how The LEGO Group has leveraged organizational changes— including implementing loyalty management software from SAP that integrates with its SAP ERP and CRM platform— to achieve a high level of consumer interaction and improve its customer experience.  (CASE STUDY) READ ABSTRACT |

Social Media-based Customer Loyalty Programs by Infor CRM February 2012 - (Free Research) This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman.  (EGUIDE) READ ABSTRACT |

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