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WebFOCUS Operational Enterprise Business Intelligence by Information Builders Inc..
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Comprehensive Business Intelligence Market Study: Summary Results from the BI Survey 7 by MicroStrategy Incorporated

June 2008 - (Free Research)
The BI Survey 7, the leading independent survey of real-world BI implementations, provides unique, statistically significant insight into actual BI implementations and customer experiences with various BI products. 
(WHITE PAPER) READ ABSTRACT |

Connecting Through Content: Issue One by KnowledgeStorm, Inc (E-mail this company)

March 2007 - (Free Research)
This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives. 
(ANALYST REPORT) READ ABSTRACT |

How Do You Score? Silverpop's Benchmark Study of B2B Lead Management Practices by Vtrenz, Inc

August 2008 - (Free Research)
Listen to this webinar and learn how to grab a peek at your competitors marketing results. It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices. 
(WEBCAST) READ ABSTRACT |

Podcast--Connecting Through Content Issue One: How Technology Marketers Meet Buyers' Appetite For Content by KnowledgeStorm, Inc (E-mail this company)

May 2007 - (Free Research)
This report discusses content strategies and preferences from the unique perspectives of both the B2B technology buyers and marketers. 
(PODCAST) READ ABSTRACT |

The CMO–CIO disconnect by ComputerWeekly.com

August 2013 - (Free Research)
This study from Accenture reveals the extent of the disconnect between chief marketing officers (CMOs) and chief information officers (CIOs), and offers advice on how to bridge the gap. 
(ESSENTIAL GUIDE) READ ABSTRACT |

Improve web content management with mobile marketing by OpenText

January 2012 - (Free Research)
This analyst report discusses how best-in-class businesses have adapted their content for improved mobile marketing. 
(ANALYST REPORT) READ ABSTRACT |

Practical Open Source Data Integration Case Studies & Implementation Examples Volume 2 by Talend

February 2009 - (Free Research)
This document presents a few selected case studies, illustrating real-life implementations of open source data integration and its associated benefits. 
(WHITE PAPER) READ ABSTRACT |

Mid-Market CEO Study by IBM

July 2008 - (Free Research)
Explore the study, The Enterprise Of The Future: Implications For Midsize Organizations, to learn about the core traits shared by these successful midsize organizations. 
(WHITE PAPER) READ ABSTRACT |

DaimlerChrysler: A Case Study in Enterprise Data Quality by Pitney Bowes Group 1 Software

May 2008 - (Free Research)
Group 1 Software presents a case study in enterprise data quality success featuring the DaimlerChrysler Corporation, a leader in the automotive manufacturing industry. 
(CASE STUDY) READ ABSTRACT |

Podcast - Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company)

November 2006 - (Free Research)
This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 
(PODCAST) READ ABSTRACT |

Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company)

November 2006 - (Free Research)
This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 
(ANALYST REPORT) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc (E-mail this company)

July 2006 - (Free Research)
Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why. 
(PODCAST) READ ABSTRACT |

Emerging Media Series: The Influence of Podcasts on B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company)

July 2006 - (Free Research)
This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism. 
(ANALYST REPORT) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc (E-mail this company)

May 2006 - (Free Research)
Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies. 
(WHITE PAPER) READ ABSTRACT |

Connecting Through Content, Issue Two by KnowledgeStorm, Inc (E-mail this company)

May 2007 - (Free Research)
Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated. 
(ANALYST REPORT) READ ABSTRACT |

Big data and analytics for a holistic customer journey by IBM

August 2013 - (Free Research)
In the modern business world, customer experience is everything. To re-align your customer-engagement initiatives around this new reality, you will need a clear roadmap for where to start and how to proceed. Access this white paper today for discussion and case studies on how you can use big data analytics to enhance experience. 
(WHITE PAPER) READ ABSTRACT |

Case study: How CVS/Pharmacy found customer service success by Aspect

July 2013 - (Free Research)
This case study reveals how a unified contact center platform enabled CVS/Pharmacy – the nation's largest retail pharmacy chain – to successfully meet its multichannel customer service objectives. 
(CASE STUDY) READ ABSTRACT |

Microsoft Dynamics GP & CRM CASE STUDY: King Plastic: Plastics Manufacturer Protects IT Investments, Boosts Efficiency with E-Learning by Microsoft Dynamics

January 2009 - (Free Research)
King Plastic uses Microsoft Dynamics CRM alongside Microsoft Dynamics GP to track sales leads and manage profiles for its growing list of customers. 
(CASE STUDY)

Virgin Atlantic Customer Case Study by IBM

March 2013 - (Free Research)
In this white paper, find out how Virgin Atlantic increased its online booking by seven percent via deep insights into customer usage patterns using market-leading analytics software. Inside, learn how you, too, can grow your market share by increasing sales through its e-commerce. 
(WHITE PAPER) READ ABSTRACT |

Channel Success Stories: The SMB Market Case Study: KIS by Dell PartnerDirect and Intel

December 2008 - (Free Research)
This Channel Success Story will give you insight into how KIS is addressing Data Consolidation and Management; Green IT; Virtualization; Security; Unified Communications and "earning its stripes" in the SMB market. 
(PODCAST) READ ABSTRACT |

The Total Economic Impact Of DMExpress by Syncsort

August 2008 - (Free Research)
The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of DMExpress on their organizations. Forrester’s aim is to clearly show all calculations and assumptions used in the analysis. 
(WHITE PAPER) READ ABSTRACT |

Case Study: Data Center Advances to Keep Up With Market Growth by Dell, Inc.

May 2013 - (Free Research)
This case study covers the solution a company went with to keep up with their rapidly growing market. 
(WHITE PAPER) READ ABSTRACT |

Forrester Study: Total Economic Impact of WebSphere Application Server by IBM

May 2010 - (Free Research)
Forrester Research recently conducted a study to determine the total economic impact (TEI) on one organization that replaced its existing open source application server with a market-leading application development platform alternative. Read this report to discover the benefits this company achieved. 
(WHITE PAPER) READ ABSTRACT |

Staples Case Study by IBM

September 2011 - (Free Research)
Staples set the bar for the office superstore when it first opened its doors in 1986. It now has the second-largest Internet retail revenue in the world with $10.2 billion in 2010 sales, 43% of the company's total revenue. This paper details how Staples delivered a much more personalized shopping experience to its online customers. 
(CASE STUDY) READ ABSTRACT |

Sun World International: A case study in smarter planet leadership by IBM

May 2012 - (Free Research)
This case study illustrates how Sun World International, a mid-sized grower in California, shifted its competitive strategy to capitalize on analytics and gain real-time insight into the competitive market. Learn how it gained a 5% reduction in harvesting costs, a 20% reduction in fuel usage and an eight-fold increase in profit per acre. 
(CASE STUDY) READ ABSTRACT |

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