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IBM Marketing Performance Analytics by IBM

October 31, 2013 - (Free Research)
The following white paper discloses a sure-fire way to track and analyse performance across an infinitely expanding number of channels and campaigns. 
(WHITE PAPER) READ ABSTRACT |

Analytics To Optimize Marketing Performance – Tools Can Help Marketers Make Better Decisions by IBM

February 07, 2014 - (Free Research)
Access the following white paper to uncover the importance of marketing analytics in today's data-driven society. Discover how to enable better action on analytics, optimize marketing techniques, and much more. 
(WHITE PAPER) READ ABSTRACT |

Where have all my marketing investments gone? by IBM

October 31, 2013 - (Free Research)
The following white paper addresses the severe pressures weighed out by the consumer market today. Inside, discover how marketing performance analytics can help marketers address and act upon the marketing pressures. 
(WHITE PAPER) READ ABSTRACT |

Marketing: Connecting with the Chief Executive Customer by IBM

February 28, 2014 - (Free Research)
In this paper, learn about the Smarter Commerce approach to marketing performance and profitability. Inside, discover the five steps to personalized and profitable marketing and better understand how to succeed in an ever-changing digital world. 
(WHITE PAPER) READ ABSTRACT |

Why Marketers Need Data Visualization by SAS

April 30, 2013 - (Free Research)
Explore the crucial role data visualization plays in helping marketing organizations get the right messages to the right customers, drive revenue growth, and manage marketing performance to do more with less. 
(WHITE PAPER) READ ABSTRACT |

The Relevance Revolution: Making the Move from Personalized to Individualized Marketing by Portrait Software

September 2008 - (Free Research)
This paper explains the challenges marketers face today and how innovative, next generation campaign approaches are beginning to separate the best from the rest. 
(WHITE PAPER) READ ABSTRACT |

Top 4 marketing skills for optimum success by IBM

April 2014 - (Free Research)
The right people, strategy, and processes are critical for a top-notch customer-driven marketing strategy -- but so is the right technology. If you're considering new tools to increase your marketing prowess, turn to this guide to implementing technology that will help improve your marketing outcomes. 
(WHITE PAPER) READ ABSTRACT |

Maximize the Value of On-Demand CRM with On-Demand Reporting by Business Objects

August 2007 - (Free Research)
Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner. 
(WHITE PAPER) READ ABSTRACT |

Change Management for BPM by OpenText

December 2012 - (Free Research)
In this expert e-guide, Forrester Research's Connie Moore offers advice on how businesses can incorporate change management programs into their business process management (BPM) initiatives. 
(EGUIDE) READ ABSTRACT |

Creating Sales Opportunities with Lead Scoring by Genius.com

October 2009 - (Free Research)
Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues. 
(WHITE PAPER) READ ABSTRACT |

Business Skill Courseware by SkillSoft Corporation

SkillSoft’s Business Skills Library focuses on behavioral skills that are designed for business professionals and key to performance regardless of job responsibility, as well as the skills and knowledge that are relevant to the various areas of functional responsibility in today’s business organizations. 
(ASP & SOFTWARE PRODUCT)

California Institute for Telecommunications and Information Technology (Calit2) Uses Kognitio WX2 for CAMERA Project by Kognitio

July 2007 - (Free Research)
In this case study Calit2 and Cyberinfrastructure for Advanced Marine Microbial Ecology Research and Analysis (CAMERA) develop a cost-effective, high-performance environment where researchers have unlimited access to the existing genomics data. 
(CASE STUDY) READ ABSTRACT |

The Performance Manager: Turning Information into Higher Business Performance by IBM Cognos

January 2007 - (Free Research)
The Performance Manager, Proven Strategies for Turning Information into Higher Business Performance, strengthens the partnership between decision-makers and the people who provide the information that drives better decisions. 
(BOOK) READ ABSTRACT |

Data Integration Platforms - Talend by Talend

August 2011 - (Free Research)
In this white paper, Philip Howard reviews the current market for data integration platforms, paying particular attention to open source offerings from Talend. 
(WHITE PAPER) READ ABSTRACT |

The Alignment-Focused Organization: Bridging the Gap Between Strategy and Execution by SAP America, Inc.

November 2007 - (Free Research)
Take a look at how organizations are taking strides to align business strategy with actual initiatives, projects, and daily activities - in short, to close the gap between strategy and execution. 
(WHITE PAPER) READ ABSTRACT |

Creating and managing value-driven product portfolios by IBM

June 2009 - (Free Research)
The product portfolio decisions you make today will determine whether your company is relevant tomorrow. To increase the chances of marketing a successful product, organizations must deliver products and services to the consumers they value the most, and they must provide those deliverables when their consumers want them. Read on to learn more. 
(WHITE PAPER) READ ABSTRACT |

22 November 2011: Read the latest issue of the UK’s leading technology publication, where we analyse the latest technology news and what it means for IT managers. by ComputerWeekly.com

December 2011 - (Free Research)
In this week’s Computer Weekly, we talk to the British Library about the enormous storage challenges of digitising its printed archive; we examine the state of the UK IT jobs market and the skills that are most in demand by employers; and we look at case studies of the best virtualisation projects. Download the new issue now. 
(EZINE) READ ABSTRACT |

Solution Spotlight: Mobile Application Development - Avoiding Key Mistakes by IBM

November 2012 - (Free Research)
This expert resource examines how the enterprization of mobile apps is affecting design, performance and security requirements. And learn how maximizing mobile performance prior to release and incorporating changing requirements is critical to successful mobile application development projects. 
(EGUIDE) READ ABSTRACT |

ReferenceWare by SkillSoft Corporation

ReferenceWare – the fastest way to problem-solve and learn - provides full access to the unabridged contents of thousands of business and technology titles in a searchable, collaborative environment! 
(SOFTWARE PRODUCT)

Supercomputers: prestige objects or crucial tools for science and industry ? by ComputerWeekly.com

April 2012 - (Free Research)
Professor Hans Werner Meuer, co-founder of the Top500 supercomputer list, presents a critical assessment of high performance computing technology and applications. 
(PRESENTATION) READ ABSTRACT |

Optimizing the performance of ESB by SearchBusinessAnalytics

March 2012 - (Free Research)
The enterprise service bus (ESB) and what it does are still points of confusion and contention. Read this expert e-guide to find out why an ESB is indispensable to any application integration project. Also, find out how open source ESB options are changing the market and why this will matter to buyers. 
(EGUIDE) READ ABSTRACT |

Business Service Management by ASG Software Solutions

Business Service Management (BSM) solutions can effectively be defined as the fusion of IT and business needs, Successfully employed, they will empower IT with the necessary tools to increase overall business value. 
(SOFTWARE PRODUCT)

Multi-Modal Learning by SkillSoft Corporation

Multi-Modal Learning™, from SkillSoft Corporation, represents a powerful new web-based solution that significantly enhances learning and day-to-day productivity for business professionals in their use of core desktop software technologies. 
(SOFTWARE PRODUCT)

THE CORPORATE PC REFRESH PROJECT by Cibecs

July 2011 - (Free Research)
This comprehensive white paper explores the many challenges organizations need to address in order to ensure smooth implementation, coordination and management of their PC refresh initiatives. 
(WHITE PAPER) READ ABSTRACT |

Gartner: Magic Quadrant for IT Project and Portfolio Management by CA Technologies.

June 2009 - (Free Research)
The IT project and portfolio management market remains active in an adverse global economy. This year's Magic Quadrant acknowledges emerging IT planning and control and application portfolio management integration support, two (but not the only) routes for expanding PPM systems. Read this Gartner report for more. 
(ANALYST REPORT) READ ABSTRACT |

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