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Tip Guide: In an age of predictive analytics, data scientists help bridge the gap by Sybase, an SAP company

February 28, 2012 - (Free Research)
In the current business intelligence (BI) and analytics market new roles are being established to help organizations manage rapidly growing volumes of data. In this tip guide readers will learn how data scientists are using predictive analytics to shed light on the future. 
(EGUIDE) READ ABSTRACT |

A Systems Approach to Networking Improves Availability, Lowers TCO by Cisco Systems, Inc.

November 01, 2009 - (Free Research)
This report examines the drivers of network change, defines a systems approach to networking and then details the strategy used by Cisco, the market leader in enterprise networking, to deliver on this vision. 
(ANALYST REPORT) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company)

February 07, 2007 - (Free Research)
View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. 
(ANALYST REPORT) READ ABSTRACT |

A Marketing Pilot for FTTH Network Rollout by ECI Telecom

November 01, 2010 - (Free Research)
Operators who invest in marketing pilots before making a significant network change are better able to plan the service packages and define the target audience. This white paper presents ECI Telecom’s proposed approach to marketing pilots, their possible components, and expected results. 
(WHITE PAPER) READ ABSTRACT |

E-Book: Next Steps and Trends in Enterprise Content Management Technology by SpringCM

October 26, 2010 - (Free Research)
ECM is a long-established market, but ECM technology is changing, evolving and taking on increased importance to organizations as they look to gain more value and insight from documents, emails, blogs etc. Through this e-book you will obtain an expert overview of ECM and an in-depth look at where this market is headed. 
(EBOOK) READ ABSTRACT |

SingTel Selects Alcatel-Lucent as Strategic Partner in IPTV Deployment by Alcatel-Lucent

June 12, 2009 - (Free Research)
Read this case study to learn how SingTel, a major carrier in the Asia-Pacific region, overcame the challenges associated with providing new services and broadening their customer base. The solution allowed them to provide advanced IPTV features - including HD VoD - quickly and at aggressive prices, thereby affirming their place as a market leader. 
(CASE STUDY) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company)

January 04, 2007 - (Free Research)
Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! 
(WEBCAST) READ ABSTRACT |

Load Testing 2.0 - The Next Generation of Load Testing for the Web 2.0 World by Gomez

July 09, 2009 - (Free Research)
Read this paper to learn why Load Testing 2.0 solutions are needed and who benefits. Learn best practices to get business value out of advanced load testing features, the limits of load testing 1.0 solutions, how today's approach complements existing 1.0 solutions, and what factors are important for selecting successful Load Testing 2.0 solutions. 
(WHITE PAPER) READ ABSTRACT |

Mobile Security Report 2009 by McAfee, Inc.

December 07, 2009 - (Free Research)
Device manufacturers are balancing control with innovation, a dynamic that often controls the mobile ecosystem. This is why the McAfee Mobile Security Report 2009 is taking a closer look at manufacturers’ security experiences, their concerns and priorities, and their approach to major security challenges that lie ahead of them in the near future. 
(WHITE PAPER) READ ABSTRACT |

Top 10 Reasons Customers Choose SAP for Business Transformation by SAP America, Inc.

January 01, 2006 - (Free Research)
SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation. 
(WHITE PAPER) READ ABSTRACT |

The Future Carrier Network: Adopting New Outsourcing Business Models by Alcatel-Lucent

November 2008 - (Free Research)
This paper is meant to help operators embrace a new strategy for differentiating and competing successfully in a market characterized by flux. 
(WHITE PAPER) READ ABSTRACT |

Surviving and Thriving in the Customer-Driven Age by Oracle Corporation

September 2008 - (Free Research)
The customer-driven age is upon us and succeeding in this environment requires a new set of goals and a new set of tools. Learn how CRM is the catalyst to transform organizations, empower employees and capitalize on new market opportunities. 
(WHITE PAPER) READ ABSTRACT |

Innovation, People, and Processes:  How Three Global Innovators are Bringing Winning Products to Market  by CA Technologies.

September 2009 - (Free Research)
This IDC White Paper addresses a key challenge for most organizations - the need to improve innovation.  Three very different global corporations are compared in order to explore methods of managing new ideas, projects, resources, and marketing innovation. Read on to learn what all three companies are doing to manage innovation. 
(WHITE PAPER) READ ABSTRACT |

That Was Then This Is Now: The New Rules of Email Marketing by Silverpop Systems Inc.

August 2008 - (Free Research)
In this new era of CAN-SPAM legislation, overflowing inboxes and ever-increasing customer expectations, many of the practices that worked for emailers in the past simply won't work anymore. This paper reviews the new rules of email marketing. 
(WHITE PAPER) READ ABSTRACT |

E-Book: Next Steps and Trends in Enterprise Content Management Technology by ASG Software Solutions

April 2010 - (Free Research)
This E-Book will provide an expert overview of ECM, a look at recent trends shaping the market today, advice on navigating ECM technology purchases – and an in-depth look at where this market is headed. 
(EBOOK) READ ABSTRACT |

Sales: Maximize Profitability, Improve Performance, and Deliver Customer Value by SAP America, Inc.

September 2010 - (Free Research)
This paper explains how the SAP CRM application equips your sales professionals with the tools and information they need to plan, execute, and analyze sales operations throughout the sales cycle. Continue reading to learn how to maximize profitability, improve performance, and deliver customer value with SAP CRM. 
(WHITE PAPER) READ ABSTRACT |

Presentation Transcript: Discover New Revenue Streams - Add Managed Hosting to your Managed Services by Verio

February 2010 - (Free Research)
In this presentation transcript, join Zeus Kerravala, of the Yankee Group, and Janine Soika, a channel marketing leader from Verio, for a quick discussion that will jumpstart your monthly revenue. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Big Data Analytics and The New Era of Data Warehousing by Information Builders

December 2011 - (Free Research)
This paper discusses how customer demands have prompted recent changes in the data warehouse market, and how those changes are opening the door for a new breed of vendors beyond those who previously dominated the industry with stack offerings. 
(WHITE PAPER) READ ABSTRACT |

Podcast - Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company)

November 2006 - (Free Research)
This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 
(PODCAST) READ ABSTRACT |

Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company)

November 2006 - (Free Research)
This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 
(ANALYST REPORT) READ ABSTRACT |

Emerging Media Series: The Influence of Podcasts on B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company)

July 2006 - (Free Research)
This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism. 
(ANALYST REPORT) READ ABSTRACT |

Sustained Growth Through Operational Excellence by SAP AG

June 2009 - (Free Research)
Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organisation, enabling management by facts. 
(WHITE PAPER) READ ABSTRACT |

Achieving Sustained Growth through Operational Excellence by SAP AG

June 2009 - (Free Research)
Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organization, enabling management by facts. 
(WHITE PAPER) READ ABSTRACT |

Success Factors of a Best-Run Marketing Organisation - How Does Your Team Stack Up? by SAP AG

December 2007 - (Free Research)
How are leading marketing organisations getting the job done? Walk through their best practices, and you'll see what role software solutions - and customers - can play in helping marketing teams demonstrate favorable business outcomes. 
(JOURNAL ARTICLE) READ ABSTRACT |

IBM Social Analytics: The science behind social media marketing by IBM

December 2011 - (Free Research)
Access this white paper to learn how savvy marketing professionals are using new technologies to learn about their customers' attitudes, preferences and buying habits from what they say publically, available on social media and through the full range of interactions that can be recorded, measured, and analyzed. 
(WHITE PAPER) READ ABSTRACT |

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