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Customers, Not Cars Now Drive Auto Importer’s Strategy by SAP America, Inc.
January 31, 2011 - (Free Research)
Read this Bloomberg Businessweek case study to learn how Israeli auto importer Colmobil Corp. changed its entire organizational structure and business processes, and, as part of the transformation, overhauled its legacy technology infrastructure to improve its customers' experiences and create business growth.
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Data Integration Platforms - Talend by Talend
August 01, 2011 - (Free Research)
In this white paper, Philip Howard reviews the current market for data integration platforms, paying particular attention to open source offerings from Talend.
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Data Quality: A Survival Guide to Marketing by SAP America, Inc.
January 05, 2011 - (Free Research)
Discover the concept of data as it pertains to marketing, and particularly as it is supported by data quality functions inside of the broader EIM framework. This white paper reviews how to improve your customer data for marketing effectiveness.
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Through Engagement and Interaction, The LEGO Group Nurtures Loyalty Among Consumers by SAP America, Inc.
July 30, 2011 - (Free Research)
Read this brief Bloomberg Businesweek case study to learn how The LEGO Group has leveraged organizational changes— including implementing loyalty management software from SAP that integrates with its SAP ERP and CRM platform— to achieve a high level of consumer interaction and improve its customer experience.
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Grocer Moves Shopping to the Palm of Customers’ Hands by SAP America, Inc.
December 31, 2011 - (Free Research)
Read this Bloomberg Businessweek case study to learn how Swiss grocer Coop leveraged its customers' attachment to their iPhones with their long commutes and time-compressed schedules to boost both loyalty and sales with an iPhone shopping app that integrates with its back-end SAP ERP and CRM systems.
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The Right Foundation for Growing Global by SAP America, Inc.
July 19, 2011 - (Free Research)
This paper delves into the trend of aquiring and integrating a human capital management (HCM) application in order to aid in global growth. Continue reading to discover the advantages application integration can provide growing companies, as well as impressive cost-cutting results of HCM.
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Big Data Integration: Achieving Positive ROI in the Era of Exponential Data Growth by Syncsort
March 06, 2012 - (Free Research)
Attend this webinar to learn about Forrester's Total Economic Impact (TEI) framework and how you can use it to identify high-ROI data integration solutions for your own organization. An overview of Forrester’s DMExpress analysis, with financial results and customer interview highlights, will also be presented.
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Sell. Smarter. Thriving in the age of the empowered customer by IBM
January 30, 2012 - (Free Research)
Read this brief white paper and learn about some smarter commerce technologies available from IBM, including cross-channel selling, distributed order management, customer integration and collaboration and much more! You also will gain insight into different supply chain management platforms that IBM has to offer.
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Turbocharge Analytics with Big Data and Data Virtualization by Composite Software
June 07, 2011 - (Free Research)
As the fastest growing segment in the business intelligence software industry, analytics are red hot. This white paper introduces the big data analytics opportunity, big data integration challenges, and the data virtualization solutions that can address these challenges.
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Smarter Commerce Manufacturing Interactive Guide by IBM
January 30, 2012 - (Free Research)
Smarter commerce is designed to help companies better integrate and more effectively manage their value chains. It aligns the buy, market, sell and service processes in a way that puts the customer at the center of decisions and actions, which can lead to greater customer loyalty, revenue and profit margin growth.
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Smarter communications through analytics by IBM
November 18, 2011 - (Free Research)
As research suggests, investments in data integration and analytics that maximize the value of each customer are worthwhile and create potential for financial gain. To quantify the value of those investments, an illustrative $8 billion communications provider was modeled. Results from this effort are presented throughout this paper.
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Video: Customer Lifetime Value for IT by IBM
January 17, 2012 - (Free Research)
With technology underpinning much of the customer experience, IT and marketing must adopt new technologies to innovate and grow revenues. Watch this videocast now to learn how IBM SPSS Predictive Analytics enables marketers while reducing the burden on IT.
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Demo: IBM SPSS Customer Analytics Overview by IBM
January 17, 2012 - (Free Research)
Predictive analytics gives you the insights you need to create more effective, persuasive and profitable marketing and sales efforts to improve customer loyalty. Watch this short videocast to learn how IBM SPSS helps harness the power of information so you can make the most out of every customer relationship.
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Companies Look to the Cloud for Data Integration by Liaison Technology
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November 30, 2011 - (Free Research)
Data is more complex and larger in scale than ever before. Companies are facing data integration challenges and the need to make faster business decisions based off of this data. Read this white paper to discover data integration techniques and tools that will simplify your data management and lower costs.
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