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Taking Control of Your Business: Growing Profitably in the Professional Services Market by SAP AG January 01, 2006 - (Free Research) This paper details how professional services firms can grow and thrive in a difficult market by enhancing project visibility, maximizing resource utilization, improving operational efficiency, and successfully acquiring more customers.  (WHITE PAPER) READ ABSTRACT |

Migrate to Online Services by SHI October 16, 2009 - (Free Research) Business Productivity Online Standard Suite delivers hosted communication and collaboration tools that feature simplified IT Management, high availability and comprehensive security. This whitepaper will help you understand what is needed to prepare to migrate your current systems to a hosted model.  (WHITE PAPER) READ ABSTRACT |

Leveraging Your Most Valued Asset: Knowledge by Vivisimo, Inc. December 15, 2009 - (Free Research) Why do most organizations continuously fail in utilizing knowledge? In this webcast, learn from case studies that illustrate how you can optimize the value of knowledge in your organization through improving e-discovery and data retention practices and eliminating wasteful and under-utilized tools.  (WEBCAST) READ ABSTRACT |

Co-Marketing with Channel Partners: Expand Your Marketing Reach with Channel Marketing Funds by SAP AG September 17, 2008 - (Free Research) As organizations seek new ways to increase brand awareness and generate demand in more complex market environments, there has been a renewed interest in co-marketing programs. This paper provides techniques to achieve this.  (WHITE PAPER) READ ABSTRACT |

Demo: Personalized content and Advertising by Alcatel-Lucent November 20, 2009 - (Free Research) Charles Bahr of Alcatel-Lucent Multimedia Solutions Marketing and Christophe Senot of Bell Labs demonstrate the technologies that can be combined to create a personalized content and advertising experience across any screen.  (VIDEO) READ ABSTRACT |

State of the Data Integration Market by Oracle Corporation November 20, 2008 - (Free Research) This white paper reviews the state of the market for data integration for 2008 and 2009. It defines data integration, discusses the trends in the data integration market, and provides lessons learned from real implementations.  (WHITE PAPER) READ ABSTRACT |

Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing Communications Activities Using Birst by Birst October 19, 2009 - (Free Research) In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst.  (CASE STUDY) READ ABSTRACT |

Improving Marketing Measurements, Operations, & ROI by Citrix Online August 19, 2009 - (Free Research) Struggling to determine the impact of your lead-generation efforts? Making blind marketing decisions and hoping for the best? View this Webinar archive with Jim Lenskold, author of the recent MarketingProfs ROI study, to discover what sets the top tier of "highly effective and efficient" marketing organizations apart from others.  (WEBCAST) READ ABSTRACT |

Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars by Citrix Online November 18, 2009 - (Free Research) This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy.  (WHITE PAPER) READ ABSTRACT |

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 2 by SAP AG August 01, 2007 - (Free Research) Anticipating customer needs is a better predictor of success than just responding to what customers say they want. Read this white paper to learn how you can create a unique customer experience by anticipating customers' lifestyle needs and demands.  (WHITE PAPER) READ ABSTRACT |

Top 10 Reasons Customers Choose SAP for Business Transformation by SAP AG January 01, 2006 - (Free Research) SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation.  (WHITE PAPER) READ ABSTRACT |

Enabling Software and SaaS Vendors to Gain Competitive Advantage: Partnering with SAP for Business Intelligence and Analytics to Achieve Rapid ROI by SAP America Inc November 16, 2009 - (Free Research) On-premises software and SaaS vendors looking to provide BI and analytics functionality have a choice to develop their own components or to partner with an existing BI and analytics vendor. In this white paper, IDC presents evidence showing that a partnership with SAP can result in rapid ROI, improved productivity, innovation and more!  (WHITE PAPER) READ ABSTRACT |

Emperors Palace: South African gaming resort takes the gamble out of marketing campaigns by SPSS Inc. Worldwide Headquarters May 04, 2009 - (Free Research) Gaming is a fast-growing market in South Africa, due to the rapidly emerging middle class. As entertainment spending is increasing, Emperors Palace wanted to enhance the impact of its marketing to make the company more competitive. Read how SPSS helped them achieve this.  (CASE STUDY) READ ABSTRACT |

Using Market Influence to Grow Your Business: Collaborate with Partners and Win More Customers by SAP AG April 01, 2008 - (Free Research) This paper looks at ways in which an integrated information technology solution can help you keep on top of your chosen markets and sustain growth.  (WHITE PAPER) READ ABSTRACT |

Buying your BI solution from your ERP vendor: Strategic Business Enabler or IT Convenience? - Podcast by IBM October 08, 2009 - (Free Research) This Podcast explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision.  (PODCAST) READ ABSTRACT |

Strategies for Distributing Your Online Content: Why, Where and How by KnowledgeStorm Webinars (E-mail this company) July 20, 2006 - (Free Research) In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process.  (WEBCAST) READ ABSTRACT |

Clearing the Way for Faster, Smarter Decisions: Instant, Accurate Information Drives Competitive Edge by SAP AG December 17, 2007 - (Free Research) This paper examines how you can gain reliable, accessible information from efficient, integrated IT systems – and use that information to make faster, smarter decisions. In turn, the right decisions will lead to better operations and a stronger competitive position.  (WHITE PAPER) READ ABSTRACT |

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 1 by SAP AG May 01, 2007 - (Free Research) Learn how you can how you can hook customers with fresh, unusual and relevant shopping experiences. Drive customer loyalty by training, empowering and providing employees with the technical tools to capture the nuances of customer behavior.  (WHITE PAPER) READ ABSTRACT |

Integrated Contract Life-Cycle Management: Automate Processes, Reduce Over-Payments, Improve Productivity by SAP AG June 05, 2009 - (Free Research) Combining SAP ERP with SAP Incentive Administration and SAP Paybacks and Chargebacks provides a complete contract management solution. With this solution, you will increase market share, capture business intelligence, reduce overpayments and duplicate claims, improve compliance, and increase productivity.  (WHITE PAPER) READ ABSTRACT |

Selling Through A Slump: An Industry-by-Industry Playbook to Help You Prepare for the Recovery by Oracle Corporation June 10, 2009 - (Free Research) Selling in today's economy is tough. And simply doing more of the same is not the way to survive, much less thrive, in today's economy. There are important dos and don'ts in times like these. This eBook is your industry-specific roadmap out of the economic slump.  (EBOOK) READ ABSTRACT |

State of the Business Process Management Market 2008 by Oracle Corporation August 01, 2008 - (Free Research) Over the last few years, BPM has seen rapid growth because it succeeds where earlier approaches have failed -— uniting business strategists and technologists together with a shared set of tools to accomplish common goals. The future promises even more explosive growth as BPM products continue to mature. Read on to learn more.  (WHITE PAPER) READ ABSTRACT |

Achieving Sustained Growth through Operational Excellence by SAP AG June 02, 2009 - (Free Research) Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organization, enabling management by facts.  (WHITE PAPER) READ ABSTRACT |

Don't Be Blind-Sided: How to Use Your Salesforce.com Data to Improve Sales Performance by Birst October 19, 2009 - (Free Research) As a sales manager, you may not have access to business analytics that may be telling a story about your team's performance. What analytics do you need in order to answer questions that may come down from upper management? In this session, you'll learn about what you need to see, report on, and summarize to manage your team's performance.  (WEBCAST) READ ABSTRACT |

Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software June 2008 - (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives.  (WHITE PAPER) READ ABSTRACT |

American Airlines sees ROI of 1192% in 2 Months with Predictive Analytics by SPSS Inc. Worldwide Headquarters February 2009 - (Free Research) To overcome the challenges of increased customer data, American Airlines deployed SPSS for Windows to replace its mainframe based analytics system, increasing productivity of its customer research team and improving decision making while reducing ongoing costs.  (CASE STUDY) READ ABSTRACT |

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