The Impact of Technology on Cost in Business Process Outsourcing (BPO) by SAP America, Inc.. Gain insight into the true cost of business process outsourcing (BPO) beyond what is typically reflected in the BPO provider's service price (total contract value). Learn more... >> Discover more offerings from SAP America, Inc..

Presentation Transcript: Facing the Storage Challenges of the Future Enterprise by Red Hat March 31, 2012 - (Free Research) technologies from Red Hat Storage have revolutionized today's industry - and are providing some impressive benefits while allowing for wider customer adoption rates. Download this presentation transcript to discover exactly what features and benefits these storage solutions have to offer.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

10 Questions to Ask Before You Buy an Anti‐Spam Solution by WatchGuard Technologies, Inc. October 20, 2010 - (Free Research) With so many anti-spam products on the market, how can you be sure you're getting the best solution for your business network? With these ten critical questions as your guide, you can cut through the marketing hype and zero in on the key features and benefits that should guide your decision.  (WHITE PAPER) READ ABSTRACT |

Info-Tech Research Group, Vendor Landscape: Software testing solutions by IBM May 07, 2013 - (Free Research) Find out how seven market leaders in the software testing market fared in this vendor landscape report.  (WHITE PAPER) READ ABSTRACT |

Gartner Magic Quadrant: Selecting a vendor by IBM November 03, 2011 - (Free Research) The demand for greater ecommerce capabilities is growing leading CIOs and IT professionals concerned with choosing the perfect vendor. Through this in-depth vendor analysis by Gartner, uncover the top 6 questions you should ask and the strengths and weaknesses of the top 20 e-commerce vendors.  (WHITE PAPER) READ ABSTRACT |

Sony Ericsson Optimizes Customer Experience with Siebel CRM by Oracle Corporation UK Ltd December 17, 2012 - (Free Research) This webcast reveals why Sony Ericsson Global chose one customer relationship management (CRM) application for its technical scalability, the functional structure of its modules, and potential for acceleration of business change.  (WEBCAST)

Customer Experience for Marketing: Oracle Commerce Solutions by Oracle Corporation UK Ltd December 13, 2012 - (Free Research) Today, customers hold the buying power – not marketing. In fact, research shows that 73% of customers will be loyal to brands that deliver a great customer experience. Read this paper to discover how the customer experience is driving business value and learn the 3 key principles  of delivering an exceptional experience.  (WHITE PAPER)

How to tap into the full potential of every email interaction by Infor June 06, 2013 - (Free Research) If your organization relies on email marketing, you're always looking for ways to increase click-through and response rates. Unfortunately, it's not so easy when customers are inundated with spam emails and irrelevant messages. Check out this informative resource for four major FAQs on how to optimize your email marketing campaign.  (WHITE PAPER) READ ABSTRACT |

How to Answer the CFO-Building the Processes to Manage the Financial Implications of the Channel Programs by SAP AG September 18, 2008 - (Free Research) This paper focuses primarily on one type of popular channel incentive: Channel Marketing Funds. These range from Marketing Development Funds to co-operative funds, depending on the organization and the type of channel partners used.  (WHITE PAPER) READ ABSTRACT |

Webinar: Addressing ‘The Unlucky Seven’ - Security and Compliance Issues that Matter Most to the Mid-Market by ArcSight, an HP Company March 04, 2011 - (Free Research) This webinar will go through the most critical challenges faced by mid-market companies, and illustrate how collecting and analyzing event data across the enterprise can address those challenges in the context of budget and staff constraints.  (WEBCAST) READ ABSTRACT |

How Do You Score? Silverpop's Benchmark Study of B2B Lead Management Practices by Vtrenz, Inc August 2008 - (Free Research) Listen to this webinar and learn how to grab a peek at your competitors marketing results. It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices.  (WEBCAST) READ ABSTRACT |

DataFlux Positioned in Leaders Quadrant of the 2010 Magic Quadrant for Data Quality Tools by DataFlux Corporation July 2010 - (Free Research) DataFlux was recently positioned by Gartner, Inc. in the Leaders Quadrant of its 2010 “Magic Quadrant for Data Quality Tools” report. Gartner’s Magic Quadrants evaluate vendors within a particular technology market based on their completeness of vision and ability to execute. Use this Magic Quadrant to understand the data quality tools market.  (ANALYST REPORT) READ ABSTRACT |

Grow Your Business with Microsoft Dynamics CRM by Microsoft September 2009 - (Free Research) View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales.  (WEBCAST) READ ABSTRACT |

The Great Software Mind Meld: How “The Cloud” Is Helping Vendors Peer Inside the Heads of Prospective Buyers by Runaware June 2011 - (Free Research) The difference between intriguing software and best-selling software is customer insight from feedback. Read this white paper to learn about a cloud-based analytics solution that for the first time allows software vendors to cull actionable intelligence from reliable, untainted customer feedback.  (WHITE PAPER) READ ABSTRACT |

Big Data Analytics and The New Era of Data Warehousing by Information Builders December 2011 - (Free Research) This paper discusses how customer demands have prompted recent changes in the data warehouse market, and how those changes are opening the door for a new breed of vendors beyond those who previously dominated the industry with stack offerings.  (WHITE PAPER) READ ABSTRACT |

How to Stop Webpage Speed from Killing your Marketing by Limelight Networks, Inc. April 2012 - (Free Research) The time it takes your website to load could be negatively impacting customer retention and causing lost revenue. Aberdeen Group reported that a 1 second delay in page loading time can result in a 16% drop in customer satisfaction and 11% fewer page views. Read on to learn how to mitigate this challenge with front-end optimization.  (WHITE PAPER) READ ABSTRACT |

How to Master the Art of Content Marketing by Limelight Networks, Inc. November 2011 - (Free Research) Today's marketing professionals are in uncharted territory, one that consists of web-savvy customers with higher expectations and flashy new tools that are quickly becoming a requirement. To keep pace, you must evolve with the times. Read on to learn how content marketing can optimize your marketing tactics.  (WHITE PAPER) READ ABSTRACT |

Benchmarking Your Digital Strategy by Limelight Networks, Inc. August 2012 - (Free Research) Every business has a digital presence that impacts their brand and could hinder potential sales if not properly managed. In order to survive in today's digital era, traditional marketing practices need to be overhauled. Read on to learn 10 key strategies marketers need to be successful in digital marketing.  (WHITE PAPER) READ ABSTRACT |

CRM and social media - How a blended approach means good business in the hospitality industry by Infor December 2012 - (Free Research) This white paper offers helpful guidelines for those in the hospitality industry on how to blend CRM with social media and real-time marketing strategies to improve customer satisfaction, attract more guests, build business, and get higher ROI.  (WHITE PAPER) READ ABSTRACT |

Predictive Analytics for Sales and Marketing by Information Builders September 2012 - (Free Research) Today's businesses rely on their sales and marketing (S&M) departments to drive business growth through effective customer relationship management (CRM) strategies – but most S&M pros lack the insights needed to optimize their strategies. Read on to find out how predictive analytics can improve your CRM strategies.  (WHITE PAPER) READ ABSTRACT |

Advanced Marketing Automation: Maximize Returns on Customer Communication Strategies through Intelligent, Integrated Marketing Processes by SAS Institute Inc. May 2010 - (Free Research) This paper explores how many companies are turning to advanced marketing automation for improved efficiency and effectiveness of marketing activities. Read on to learn how to provide a comprehensive solution for current marketing challenges and learn how to maximize campaign returns through the essential phases of a disciplined marketing process.  (WHITE PAPER) READ ABSTRACT |

Tips from the Trade - Competing on Web Analytics by SAS Institute Inc. May 2010 - (Free Research) How can your company take away more than just sales numbers from online customers? That was one of the topics of a webcast that brought thought leaders together to discuss challenges and best practices in the industry. Continue reading to explore the insights and highlights from that webcast and learn more about how to compete on web analytics.  (WHITE PAPER) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company) February 2007 - (Free Research) View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007.  (ANALYST REPORT) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company) January 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!  (WEBCAST) READ ABSTRACT |

How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) October 2006 - (Free Research) In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves.  (ANALYST REPORT) READ ABSTRACT |

How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm.  (WEBCAST) READ ABSTRACT |

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