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Marketing strategies to improve customer understanding by OpenText June 19, 2012 - (Free Research) In our customer-centric market, the voice of the consumer is having a major effect on day-to-day business decisions. This expert e-guide reveals tips and advice to help readers utilize marketing strategies to best improve the customer experience and understanding.  (EGUIDE) READ ABSTRACT |

How to Stop Webpage Speed from Killing your Marketing by Limelight Networks, Inc. April 01, 2012 - (Free Research) The time it takes your website to load could be negatively impacting customer retention and causing lost revenue. Aberdeen Group reported that a 1 second delay in page loading time can result in a 16% drop in customer satisfaction and 11% fewer page views. Read on to learn how to mitigate this challenge with front-end optimization.  (WHITE PAPER) READ ABSTRACT |

Sales 2.0 and Your Website by Limelight Networks, Inc. October 01, 2011 - (Free Research) Research suggests that 67% of customer interactions were conducted online vs. offline in 2011 – and with the advent of Web 2.0, this percentage is projected to increase. But traditional sales best practices are ineffective in this Web-savvy environment. Read on to learn how to enhance your sales tactics in today's digitally driven world.  (WHITE PAPER) READ ABSTRACT |

Achieving Marketing Success Through Digital Presence Strategy by Limelight Networks, Inc. August 01, 2012 - (Free Research) Poor website performance (slow loading times or inaccessible content on mobile devices) negatively impact the success of your marketing initiatives - and traditional web content management (WCM) strategies fall short. Read on to learn key methods for improving your WCM to deliver a positive website experience and meet customer expectations.  (WHITE PAPER) READ ABSTRACT |

Personalization Driving E-Commerce by Limelight Networks, Inc. January 28, 2013 - (Free Research) Gartner analysts predict that mobile apps and Web 2.0 will be a deciding factor in 50% of your sales by 2015. In order to keep pace, your e-commerce processes need to evolve to include CRM technologies. Read on to learn what 6 factors are essential for an effective e-commerce/CRM merger.  (EGUIDE) READ ABSTRACT |

Commerce Anywhere: A Business and Technology Strategy to Maximize Cross-Channel Commerce Growth by Oracle Corporation April 26, 2011 - (Free Research) E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach.  (WHITE PAPER) READ ABSTRACT |

Staples Case Study by IBM September 21, 2011 - (Free Research) Staples set the bar for the office superstore when it first opened its doors in 1986. It now has the second-largest Internet retail revenue in the world with $10.2 billion in 2010 sales, 43% of the company's total revenue. This paper details how Staples delivered a much more personalized shopping experience to its online customers.  (CASE STUDY) READ ABSTRACT |

Exalogic & Exadata: The Optimal Platform for ATG by Oracle Corporation January 06, 2012 - (Free Research) Download this white paper to learn about the market-leading e-Commerce solution and how improved performance can lead to increased conversion rates and higher revenue.  (WHITE PAPER) READ ABSTRACT |

Gartner Magic Quadrant: Selecting a vendor by IBM November 03, 2011 - (Free Research) The demand for greater ecommerce capabilities is growing leading CIOs and IT professionals concerned with choosing the perfect vendor. Through this in-depth vendor analysis by Gartner, uncover the top 6 questions you should ask and the strengths and weaknesses of the top 20 e-commerce vendors.  (WHITE PAPER) READ ABSTRACT |

The Total Economic Impact of IBM® Exceptional Web Experience by IBM March 30, 2012 - (Free Research) Delivering an optimal web experience not only helps you engage with your customers, partners, and employees but also improves relationships and increases your competitive advantage. This resource explores why investing in web experience solutions can help you achieve this.  (WHITE PAPER) READ ABSTRACT |

Analyst Research IBM Synchronizes its Commerce 2.0 Strategy with ‘Smarter Commerce’ Initiative by IBM March 31, 2011 - (Free Research) In this paper, IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C).  (ANALYST BRIEF) READ ABSTRACT |

Smarter Commerce Global Summit: Gaylord Opryland Resort and Conference Center, Nashville, Tennessee, May 21 to 23, 2013 by IBM May 21, 2013 - (Free Research) Attend the Smarter Commerce Global Summit to gain insights into how to create strong customer experiences across channels.  (EVENT) READ ABSTRACT |

Bridge the Gaps in Your E-Commerce Strategy with Electronic Signatures from DocuSign by DocuSign, Inc. April 03, 2008 - (Free Research) This special brief discusses the role of electronic signature technology in closing lingering workflow automation gaps to enhance an organization's overall e-commerce strategy.  (WHITE PAPER) READ ABSTRACT |

Emerging Media Series: How Blogs & Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

What Customers Want: Tips for Creating and Marketing a Social Catalog by Oracle Corporation September 2012 - (Free Research) This white paper begins by explaining how social commerce and social catalogs differ from traditional advertising and online product catalogs. Also included are seven tips for creating and marketing an effective social catalog for your brand.  (WHITE PAPER) READ ABSTRACT |

European cross-border e-commerce by ComputerWeekly.com January 2012 - (Free Research) European consumers' growing use digital channels as part of their shopping experience is driving retailers’ focus on delivering efficient online, cross-border operations in Europe, this research report from Accenture reveals.  (IT BRIEFING) READ ABSTRACT |

Gartner predictions around Social CRM by Infor CRM February 2012 - (Free Research) This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.  (EGUIDE) READ ABSTRACT |

Harvey Nash CIO Survey 2012 by ComputerWeekly.com May 2012 - (Free Research) CIOs are more confident of securing technology budget increases than at any time in the last five years, according to the CIO Technology Survey 2012.  (IT BRIEFING) READ ABSTRACT |

Analyst's take: Microsoft Dynamics CRM boosts customer service and company profits by ComputerWeekly.com February 2011 - (Free Research) Microsoft Dynamics CRM enables organizations to improve customer service, effectively manage marketing and communications, and increase sales productivity, ultimately driving increased profits and reduced costs.  (WHITE PAPER) READ ABSTRACT |

Gartner Magic Quadrant reveals fragmented social CRM market by Infor CRM February 2012 - (Free Research) This tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM from their 2011 Magic Quadrant for Social CRM.  (EGUIDE) READ ABSTRACT |

E-Book: How to keep customers -- and keep them happy: High-return tactics for building customer loyalty by Microsoft October 2011 - (Free Research) This ebook is full of expert advice for implementing a successful customer experience management (CEM) plan.  (EBOOK)

Learn More About KnowledgeStorm by KnowledgeStorm, Inc (E-mail this company) June 2007 - (Free Research) KnowledgeStorm is the Internet's top-ranked search resource for technology solutions and information. With our premier network, search expertise and performance tools and services, KnowledgeStorm provides technology vendors the most opportunities to reach buyers on the Internet and convert them into Web leads.  (WHITE PAPER) READ ABSTRACT |

UK IT priorities 2012 by ComputerWeekly.com August 2012 - (Free Research) This exclusive Computer Weekly research reveals how UK IT departments are prioritising their budgets in 2012, which technologies they are investing in, and the impact of cloud computing, mobile and other disruptive technology on their IT strategies.  (IT BRIEFING) READ ABSTRACT |

Gartner: Social, mobile and analytics to push CRM through 2015 by Infor CRM February 2012 - (Free Research) This tip guide from SearchCRM.com shares Gartner's expert insights on the fragmented social customer relationship management (CRM) market and how it will continue to evolve in the next three years.  (EGUIDE) READ ABSTRACT |

Meeting the Demands of the Smarter Consumer by IBM August 2010 - (Free Research) IBM surveyed more than 30,000 consumers in the United States, Canada, United Kingdom, Brazil, India and China for this report on shopping preferences. Read this report to learn why technology makes consumers smarter, more connected and more certain about what they want.  (WHITE PAPER) READ ABSTRACT |

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